NBC hopes to score a marketing touchdown as it launches the first weekend of “Sunday Night Football.”
Yet NBC’s goal isn’t necessarily to call attention to the NFL, which started its 2025-26 season in earnest in recent days. During Sunday night’s match-up between the Baltimore Ravens and the Buffalo Bills, NBC revealed a new promo touting its coming coverage of the NBA, which bounces up in late October as part of a new 11-year rights deal struck between the basketball league and NBCUniversal.
In the promo, three members of the NBA champion Oklahoma City Thunder are stunned…
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