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Home Entertainment

‘Today’ Fan Fest Tickets Are on Sale: Everything We Know

Story Center by Story Center
September 19, 2025
Reading Time: 5 mins read
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Savannah Guthrie and Craig Melvin on NBC's 'Today'

NBC is giving fans of Today the experience of a lifetime.

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The morning show is set to host its first-ever Fan Fest event this fall. “It’s going to include a series of live events bringing you just a little bit closer to our family,” coanchor Craig Melvin described on Today‘s June 18, episode. “An all-access pass to everything, everything you love about our little show called Today.”

Tickets went on sale in September, while new details dropped about the festivals’ lineup of celebrity, culinary, and TV events.

Ahead of the celebration, we’re breaking down everything you need to know about the fan-focused event, including which former Today host will return for all the fun:

What is Today‘s Fan Fest?

“Here on the show, we’re gonna have an entire week of fan-favorite guests, the stories, the shopping, the music, plus giveaways and much more,” Laura Jarrett explained on the June 18 episode of Today.

Melvin went on to note that the event will also include a Today Loves Food festival and other “in-person events where you can experience some of your favorite Today segments in real life.” He teased, “[It’s] gonna be a whole new way to love Today.”

When is Today‘s Fan Fest?

The three-week-long event will begin on Monday, October 20, and run through Monday, November 10.

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What events will take place during Today‘s Fan Fest?

Fan Fest will kick off with an “On the Plaza” celebration featuring celebrity interviews, givaways, shopping segments,  and more on October 20. Hoda Kotb will return to the show for a Making Space “Wellness Day” featuring Alicia Keys on October 21.

On October 23, fans will get to try delicious dishes with the Today team and celebrity chefs during the “Taste of Today” event. Jenna Bush Hager will also host a Read With Jenna “Girl Night Out” on October 27, and Willie Geist will lead a Sunday Today live sitdown episode on November 10.

Savannah Guthrie and Craig Melvin on NBC’s ‘Today’

Nathan Congleton/NBC

Which Today hosts will participate in Fan Fest?

While Bush Hager and Geist will host their own Fan Fest events, other Today personalities are expected to participate in the fan celebration, including Melvin, Jarrett, Savannah Guthrie, Al Roker, Dylan Dreyer, Sheinelle Jones, Peter Alexander, and more.

In a June 18 interview with Variety, Today executive producer Libby Leist teased that this year’s Fan Fest may not be the show’s last. “The more we do it, the more we hope to generate interest,” she told the outlet.

How can I sign up for Today‘s Fan Fest?

Fan Fest tickets are now available via Today.com.

Today, Weekdays, 7 a.m. ET, NBC

Read the latest entertainment news on TV Insider.

‘ The preceding article may include information circulated by third parties ’

‘ Some details of this article were extracted from the following source www.yahoo.com ’

Tags: Craig MelvinFan Festjenna bush hagerLaura JarrettNathan CongletonNBC
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