NEW YORK CITY (PIX11) — Are you ready, Swifties? A new era is coming, and you’ll be able to celebrate properly in New York City.
Ahead of the release of Taylor Swift’s new album, Spotify will host “The Life of a Showgirl: A Spotify Experience” from Sept. 30 to Oct. 2 in the city that never sleeps.
The immersive pop-up experience is for fans to capture photo moments, hunt for Easter eggs and truly “step into a day in the life of a showgirl,” as Spotify put it in the announcement on Thursday.
Everything centers around the album’s themes, according to Spotify.
“It’s going to be DAZZLING!”
The locations are yet to be announced, but will be open to fans from noon to 9 p.m. each of the three days.
Entry will be on a first-come, first-served basis, and anyone under the age of 16 must have an accompanying parent or guardian.
Spencer Gustafson is a digital content producer from Long Island who has covered New York state and city news since 2023. See more of his work here.
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