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Home Entertainment

Why PENN Entertainment (PENN) Is Down 11.7% After Ending ESPN Deal and Pivoting to theScore Bet

Story Center by Story Center
December 1, 2025
Reading Time: 6 mins read
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  • PENN Entertainment and ESPN announced in the past that they have mutually agreed to end their exclusive U.S. online sports betting partnership, with PENN planning to rebrand its sportsbook to theScore Bet and ESPN forming a new alliance with DraftKings, effective December 1, 2025.

  • This early termination follows PENN’s challenges in reaching market share targets and ongoing profitability issues, culminating in a very large net loss and a significant operational shift toward its iCasino and Canadian gaming operations.

  • We’ll examine how PENN’s pivot to theScore Bet and its exit from the ESPN partnership alters the company’s investment narrative.

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To be a shareholder in PENN Entertainment today, you need confidence in its ability to pivot from its dissolved ESPN partnership and rebuild momentum around its in-house brands and iCasino operations. The recent mutually agreed termination with ESPN represents a reset for the company’s digital ambitions, with the short-term focus now shifting to how fast and efficiently PENN can transition users and rebuild market share. At the same time, the biggest near-term risk remains persistent losses in digital gaming, with profitability a significant question mark.

One standout recent announcement is PENN’s plan to rebrand its sportsbook to theScore Bet, leveraging its Canadian presence and integrated media platform. This move is particularly relevant as it marks a renewed commitment to strengthening the company’s own digital ecosystem, which is at the core of its refreshed investor story after this major partnership change. However, whether theScore Bet can quickly deliver scale in the US or offset the loss of ESPN’s reach will be closely watched by investors.

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Yet, in contrast to the optimism around the shift, investors should be aware of how ongoing digital losses continue to strain PENN’s financial flexibility and…

Read the full narrative on PENN Entertainment (it’s free!)

PENN Entertainment’s outlook anticipates $8.0 billion in revenue and $471.4 million in earnings by 2028. This is based on a projected 6.0% annual revenue growth rate and a $547 million increase in earnings from the current level of -$75.6 million.

Uncover how PENN Entertainment’s forecasts yield a $22.00 fair value, a 51% upside to its current price.

PENN Community Fair Values as at Nov 2025

Simply Wall St Community members provided three fair value estimates for PENN, stretching from US$22 to US$84.11 per share. While some see long-term digital potential, ongoing unprofitability remains a major debate shaping expectations for the stock’s recovery and resilience, explore the full spread of outlooks for a broader context.

Explore 3 other fair value estimates on PENN Entertainment – why the stock might be worth just $22.00!

Disagree with existing narratives? Create your own in under 3 minutes – extraordinary investment returns rarely come from following the herd.

  • A great starting point for your PENN Entertainment research is our analysis highlighting 3 key rewards that could impact your investment decision.

  • Our free PENN Entertainment research report provides a comprehensive fundamental analysis summarized in a single visual – the Snowflake – making it easy to evaluate PENN Entertainment’s overall financial health at a glance.

Right now could be the best entry point. These picks are fresh from our daily scans. Don’t delay:

This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.

Companies discussed in this article include PENN.

Have feedback on this article? Concerned about the content? Get in touch with us directly. Alternatively, email [email protected]

‘ The preceding article may include information circulated by third parties ’

‘ Some details of this article were extracted from the following source finance.yahoo.com ’

Tags: digital ecosystemESPNpartnershipPENN EntertainmenttheScore Bet
Story Center

Story Center

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