Imagine Entertainment has teamed with dairy and food giant Land O’Lakes in an effort to modernize the portrayals of rural America in movies and TV shows.
The deal calls for Imagine to work with Hollywood’s creative community and other producers to encourage them to develop more nuanced depictions of how people live and work in small-town America.
The partnership reflects the growing ties between consumer brands and top film and TV producers. It also comes as the nation is increasingly polarized along political and ideological lines that many see as defined by a big divide between urban and rural America.
‘ The preceding article may include information circulated by third parties ’
‘ Some details of this article were extracted from the following source www.imdb.com ’
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