• Home
  • About Us
  • Contact Us
  • RSS
June 7, Sunday, 2026
  • Login
CELEBRITY LAND!
  • Home
  • Royalty
  • Royalty
  • Music
  • Entertainment
  • Celebrities
  • Artists
  • Videos
No Result
View All Result
  • Home
  • Royalty
  • Royalty
  • Music
  • Entertainment
  • Celebrities
  • Artists
  • Videos
No Result
View All Result
Celebrity Land
No Result
View All Result
Home Music

Hong Kong Monetary Authority – HKMA releases new anti-fraud A.I. music video “Confronting Lachachu” Innovative promotional strategy wins international “Communications Initiative” award

Story Center by Story Center
March 13, 2026
Reading Time: 3 mins read
0
Anti-Fraud A.I. Music Video “Confronting Lachachu” Screenshot: The “Lachachu” (despicable banana in Cantonese) disguises itself as various identities to steal the hard-earned money of members of the public.

RELATED POSTS

The World Is Dancing Anime Releases Music Trailer, New Cast Revealed

Next Week in Music | June 8-14 • 13 New Books

Imperial Age release new music video for ‘Gnosis’

The Hong Kong Monetary Authority (HKMA) today (13 March) released the full music video (MV) of its new anti-fraud song “Confronting Lachachu” under its 2026 anti-fraud public education campaign, aiming to deliver anti-fraud messages in an entertaining yet educational way, and to unite all sectors of the society in combating scams. 

The new MV is inspired by the kung fu (martial arts) game concept and produced with artificial intelligence (A.I.) technology. It features Mr Arthur Yuen, Deputy Chief Executive of the HKMA, who sings while transforming into a game character and facing off against the original fraudster character “Lachachu” (despicable banana in Cantonese) in a battle between good and evil.  The “Lachachu” disguises itself as various identities, including a ticket scalper, customer service representative, courier, and a dating partner, to entice members of the public into clicking suspicious links, disclosing personal information, or making instant fund transfers.  The HKMA urges the public to remember three golden rules for fraud prevention:

  1. Click the links, fall for scams: Don’t click on suspicious links;
  2. Path to quick cash leads to financial ruins: Never pay an advanced fee for a reward; and
  3. Fake romance drains real fortunes: Don’t transfer money or share personal information in “online romances”.

In recent years, the HKMA has been proactively enhancing public awareness of fraud prevention through innovative approaches. The launch of this new video sustains the down-to-earth approach in previous promotional efforts. With joint action in building a collective defence against scams in the society, fraud cases have shown signs of slowing down in recent years. The Hong Kong Police Force’s statistics indicate that 43,212 fraud cases were recorded in 2025—a 2.9% drop from 2024, marking the first decrease since 2019.

The HKMA’s approach to public education has garnered international recognition.  The HKMA has launched an anti-fraud song “Don’t Click Links Indiscriminately”, co-performed by Mr Arthur Yuen and singer Mr Wan Kwong, as well as the “Lachachu”’s interactive promotion of anti-fraud messages in the community. These initiatives have been recognised with the “Central Banking Awards 2026 – Communications Initiative” by the international financial publication Central Banking. The HKMA expresses gratitude to the global judging panel for this acknowledgement.    Going forward, the HKMA will continue to promote fraud prevention in collaboration with different stakeholders in ways that resonate with the public’s lifestyle, continuously strengthening the robustness and resilience of Hong Kong’s financial system.

The full version of the “Confronting Lachachu” is now available on the HKMA’s official social media platforms. 

 

ADVERTISEMENT

Hong Kong Monetary Authority
13 March 2026

 


Anti-Fraud A.I. Music Video “Confronting Lachachu” Screenshot: The “Lachachu” (despicable banana in Cantonese) disguises itself as various identities to steal the hard-earned money of members of the public.

Anti-Fraud A.I. Music Video “Confronting Lachachu” Screenshot: Mr Arthur Yuen, Deputy Chief Executive of the Hong Kong Monetary Authority, transforms into a game character and faces off against the “Lachachu” (despicable banana in Cantonese) in a battle between good and evil.
Anti-Fraud A.I. Music Video “Confronting Lachachu” Screenshot: Mr Arthur Yuen, Deputy Chief Executive of the Hong Kong Monetary Authority, transforms into a game character and faces off against the “Lachachu” (despicable banana in Cantonese) in a battle between good and evil.

Mr Eddie Yue, Chief Executive of the Hong Kong Monetary Authority, hopes to raise public awareness of fraud prevention through anti-fraud campaigns.
Mr Eddie Yue, Chief Executive of the Hong Kong Monetary Authority, hopes to raise public awareness of fraud prevention through anti-fraud campaigns.

‘ The preceding article may include information circulated by third parties ’

‘ Some details of this article were extracted from the following source www.hkma.gov.hk ’

Story Center

Story Center

Related Posts

Outlook Respawn Logo
Music

The World Is Dancing Anime Releases Music Trailer, New Cast Revealed

June 7, 2026
Next Week in Music | June 8-14 • 13 New Books
Music

Next Week in Music | June 8-14 • 13 New Books

June 7, 2026
Imperial Age release new music video for 'Gnosis'
Music

Imperial Age release new music video for ‘Gnosis’

June 7, 2026
Olivia Rodrigo Reunites With Robert Smith for 'What's Wrong With Me'
Music

Olivia Rodrigo Reunites With Robert Smith for ‘What’s Wrong With Me’

June 7, 2026
OneRepublic return to US stages with 2026 tour and new music
Music

OneRepublic return to US stages with 2026 tour and new music

June 7, 2026
Ariana Grande's Setlist for 'Eternal Sunshine' Tour's Opening Night
Music

Ariana Grande’s Setlist for ‘Eternal Sunshine’ Tour’s Opening Night

June 7, 2026
Next Post
Facing Limits in Comedy From Royalty to Bodily Mishaps 🎭

Facing Limits in Comedy From Royalty to Bodily Mishaps 🎭

Princess Kate reveals secret detail about Prince William | Royal | News

Princess Kate reveals secret detail about Prince William | Royal | News

Recommended Stories

A dinosaur walking down the street in a fake TV commercial in RoboCop

The RoboCop Scene That Made A Film Critic Complain To The Projectionist Isn’t What You’d Expect

October 19, 2025
Yahoo entertainment home

Blake Lively’s Met Gala 2026 Attendance Sparks Buzz Amid Lawsuit News

May 5, 2026
Cinballera Entertainment to Present 'Week-end at the Grand Hotel'

Cinballera Entertainment to Present ‘Week-end at the Grand Hotel’

October 31, 2025
Plugin Install : Popular Post Widget need JNews - View Counter to be installed

Ads

ADVERTISEMENT

Recent News

More Drama for 'Love Island' Cop Sean Reifel as Nasty Custody Battle Details Emerge

Love Island Cop Sean Reifel Faces Custody Battle Drama

June 7, 2026
See you at the Bone Temple.

The Verge Weekend Questionnaire | The Verge

June 7, 2026
BLAIR AND CHUCKS BET!!! | Gossip Girl 2×7 ‘Chuck in Real Life’ First Reaction

BLAIR AND CHUCKS BET!!! | Gossip Girl 2×7 ‘Chuck in Real Life’ First Reaction

June 7, 2026

Categories

  • Artists
  • Celebrities
  • Entertainment
  • Gossip
  • Horoscopes
  • Music
  • Royalty
  • Videos

Contact Us

  • Privacy & Policy
  • About Us
  • Contact Us
  • DMCA Compliance
  • Terms and Conditions

© 2020 Celebrity.Land

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In

Add New Playlist

No Result
View All Result
  • Home
  • Royalty

© 2020 Celebrity.Land