Seth Rollins Says WWE Celebrity Involvement In Best In Small Doses

Seth Rollins shares his take on celebrity involvement in WWE.

Ahead of his match against Bron Breakker at Backlash, former WWE World Heavyweight Champion Seth Rollins appeared on ESPN’s UnSportsmanlike. He shared his thoughts on celebrity involvement in the company’s program and addressed the criticism Pat McAfee’s involvement in WrestleMania 42 received.

Seth Rollins pointed out that fans weren’t necessarily mad at McAfee’s involvement in WWE when he was a commentator and had occasional in-ring programs, but rather disliked his placement in Randy Orton and Cody Rhodes’ storyline that already had a 20-year history.

“I don’t mind it. I think there’s a balance in our industry. Like, you don’t want me doing too much,” Seth Rollins said. “You don’t want me in the booth doing too much. Like, I can’t be [sports broadcaster] Kevin Harlan. I’m not like that. I’m not Tom Brady. I don’t have that expertise, but a little bit here and there.

“And I think that’s the same for wrestling. There was a big pushback against Pat McAfee when he came in. And it’s like, yeah, he’s inserted in this WrestleMania main event storyline that already had 20 years of history with Cody Rhodes and Randy Orton. Our audience is like, ‘Ehh, maybe not.’ But when Pat was on commentary for us, he did a great job. He did a couple of matches here and there. He did one in NXT that was awesome. He worked with Gunther, they had a great match,” Seth Rollins continued.

Seth Rollins explains why celebrity involvement in WWE should be in ‘small doses’

Seth Rollins also noted that while celebrities like IShowSpeed and Bad Bunny are vital for attracting new eyes to the product, they should be used in “small doses” to ensure they enhance the shows without overshadowing the full-time roster.

“And so it’s not like — it’s just in small doses. So Speed, Bad Bunny, small doses, great for our industry. And it allows us to kind of branch out and for different people and different audiences to see what we do.”

Speaking further, Seth Rollins had high praise for Bad Bunny, calling him this generation’s Michael Jackson.

“You don’t understand how big it is that Bad Bunny is wrestling in WWE. Bad Bunny is this generation’s Michael Jackson,” Seth Rollins said.

“I mean, this guy is the most — he sells out concerts and stadiums globally. We’re talking like nearly hundreds of thousands of people at these shows, and he’s coming to wrestle for WWE and is so pumped about it and is psyched about it and is willing to like put in the work. He doesn’t just show up game day and be like, ‘You know, I can do this.’ He’s like, ‘Okay, give me a ring. I gotta train, send somebody down here,’” Seth Rollins said. [H/T F4WOnline]

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