In a recent conversation with the Express, brand and culture expert Nick Ede disclosed the probable explanation for why As Ever has yet to reach UK shores.<\/p>\n
He explained, “I don’t think the UK is a focus for the As Ever brand as it’s driven by popularity and at the moment Meghan doesn’t have the star power in the UK that she once had.<\/p>\n<\/div>\n
\n
“The idea of buying flower sprinkles is a bit alien to UK consumers. There is such a huge choice of rose wines in the UK from Kylie Minogue to Lady A that another brand just won’t drive the volume or demand that they will need to make it a success.”<\/p>\n
Meghan formally unveiled her brand in March, with the initial product release completely sold out in just one hour.<\/p>\n<\/div>\n
\u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n \u2018 Some details of this article were extracted from the following source www.the-express.com \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"Meghan Markle has dropped a hint that her lifestyle brand, As Ever, may soon be shipping to the UK. On Saturday, Meghan posted a new image on her brand’s Instagram account, @aseverofficial, featuring the silhouette of a woman holding a wine glass. Accompanying the photo, Meghan penned, “Oh, we see you too! Australia, UK, Canada […]<\/p>\n","protected":false},"author":2,"featured_media":1952766,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[25177],"tags":[313871,317066,23067,339331],"class_list":["post-1952765","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-celebrities","tag-as-ever","tag-as-ever-products","tag-meghan-markle","tag-royals-section"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2025\/08\/Meghan-Markle-teases-new-As-Ever-update-despite-low-rating.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/1952765","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=1952765"}],"version-history":[{"count":0,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/1952765\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/1952766"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=1952765"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=1952765"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=1952765"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}