{"id":1958852,"date":"2025-08-13T22:27:31","date_gmt":"2025-08-13T22:27:31","guid":{"rendered":"https:\/\/celebrity.land\/en\/?p=1958852"},"modified":"2025-08-13T22:27:31","modified_gmt":"2025-08-13T22:27:31","slug":"streaming-movies-are-not-a-priority","status":"publish","type":"post","link":"https:\/\/celebrity.land\/en\/streaming-movies-are-not-a-priority\/","title":{"rendered":"\u2018Streaming Movies Are Not a Priority\u2019"},"content":{"rendered":"<p><\/p>\n<div data-article-body=\"true\">\n<p class=\"mb-4 text-lg md:leading-8 break-words\">Paramount+ will be getting an increased content investment under new leadership, but streaming movies are out. \u201cMade for streaming movies are not a priority for me,\u201d Paramount chair of direct-to-consumer Cindy Holland told reporters at a press conference on Wednesday on the Paramount lot.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">The streaming chief\u2019s comments came after her boss, CEO David Ellison, said he\u2019d be increasing the company\u2019s investment in streaming content \u2014 specifically series.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\"><strong>More from TheWrap<\/strong><\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">\u201cWe\u2019re going to significantly scale the amount of content that we are producing on streaming services as well as at our film studio,\u201d Ellison said.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">Holland added: \u201cTo get the required engagement, we need more content. We\u2019re going to invest in content.\u201d<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">But that content will not be original streaming films, as Paramount+ looks to follow in HBO Max\u2019s footsteps in scaling back production of the direct-to-streaming movies that became prevalent during the streaming boom. Those films had already become fewer in number before Skydance bought Paramount, but as Ellison laid out his plans for the company\u2019s film output on Wednesday he made clear they\u2019re going all-in on theatrical.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">During the press conference, Paramount\u2019s new leadership said it has a goal of producing up to 20 films per year in a dramatic ramp up of its movie output for theaters.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">As for what the investment on the Paramount+ side will look like, Holland underlined the importance of creating more four-quadrant content to expand beyond the streamer\u2019s popular Taylor Sheridan dramas and \u201cStar Trek\u201d series.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">\u201cWe want to entertain all audiences around the world on Paramount+ today,\u201d she said. \u201cWe have a really great foundation, which is the Taylor Sheridan universe. We also have incredible CBS next-day, live sports, a lot from the cable networks, franchises like<em>\u00a0<\/em>\u2018Star Trek,\u2019 so many series. We\u2019re seeking to expand that and make sure that we\u2019re offering programming for everybody not just occasionally, not just for the one thing but hopefully, a daily habit for all audiences.\u201d<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">The post <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.thewrap.com\/paramount-plus-content-investment-increase-no-streaming-movies\/\" rel=\"nofollow noopener\" target=\"_blank\" data-ylk=\"slk:Paramount+\u2019s New Streaming Chief Says They\u2019ll Invest Heavily in Series: \u2018Streaming Movies Are Not a Priority\u2019;elm:context_link;itc:0;sec:content-canvas\" class=\"link \">Paramount+\u2019s New Streaming Chief Says They\u2019ll Invest Heavily in Series: \u2018Streaming Movies Are Not a Priority\u2019<\/a> appeared first on <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.thewrap.com\" rel=\"nofollow noopener\" target=\"_blank\" data-ylk=\"slk:TheWrap;elm:context_link;itc:0;sec:content-canvas\" class=\"link \">TheWrap<\/a>.<\/p>\n<\/div>\n<p><em> \u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n<p><em> \u2018 Some details of this article were extracted from the following source www.yahoo.com \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Paramount+ will be getting an increased content investment under new leadership, but streaming movies are out. \u201cMade for streaming movies are not a priority for me,\u201d Paramount chair of direct-to-consumer Cindy Holland told reporters at a press conference on Wednesday on the Paramount lot. The streaming chief\u2019s comments came after her boss, CEO David Ellison, [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":1958853,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[25172],"tags":[115196,344272,338902,309230,344273,320492],"class_list":["post-1958852","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-entertainment","tag-billy-bob-thornton","tag-cindy-holland","tag-david-ellison","tag-paramount","tag-streaming-content","tag-streaming-movies"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2025\/08\/\u2018Streaming-Movies-Are-Not-a-Priority.jpeg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/1958852","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=1958852"}],"version-history":[{"count":0,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/1958852\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/1958853"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=1958852"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=1958852"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=1958852"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}