{"id":1967582,"date":"2025-08-18T23:01:17","date_gmt":"2025-08-18T23:01:17","guid":{"rendered":"https:\/\/celebrity.land\/en\/?p=1967582"},"modified":"2025-08-18T23:01:17","modified_gmt":"2025-08-18T23:01:17","slug":"msnbc-rebrand-inspires-wtf-reaction-on-social-media","status":"publish","type":"post","link":"https:\/\/celebrity.land\/en\/msnbc-rebrand-inspires-wtf-reaction-on-social-media\/","title":{"rendered":"MSNBC Rebrand Inspires WTF Reaction On Social Media"},"content":{"rendered":"<p><\/p>\n<div>\n<p><span style=\"font-weight: 400;\">The TV network announced Monday it will be officially dropping the \u201cNBC\u201d from its name later this year.<\/span><\/p>\n<\/div>\n<div>\n<p>NBC Universal ordered the name change after it spun off many of its struggling cable <span style=\"font-weight: 400;\">networks \u2015 including USA, CNBC, MSNBC, E! Entertainment, Oxygen and the Golf Channel \u2015 into a new company called Versant.<\/span><\/p>\n<\/div>\n<div>\n<p>MS NOW is meant to stand for \u201cMy Source News Opinion World,\u201d but the reaction to the new name on social media suggested it will attract more snark than viewers \u2015 at least in the short term.<\/p>\n<\/div>\n<div>\n<p>Former network personality Keth Olbermann seemed to take the name change personally, claiming the network \u201cscrewed up what I built for them.\u201d<\/p>\n<\/div>\n<div>\n<p>Many people admitted they thought the MS in MS NOW stood for something else, or \u201cMicrosoft,\u201d NBC\u2019s original partner in the network.<\/p>\n<\/div>\n<div>\n<p>Some people thought it sounded like a long-forgotten computer program.<\/p>\n<\/div>\n<div>\n<p>Conservative pundit Jonah Goldberg suggested it might be a decent name for a feminist cable news network.<\/p>\n<\/div>\n<div>\n<p>Former soccer player turned analyst Alexi Lalas did offer some slight (and very snarky) praise for the new name.<\/p>\n<\/div>\n<div>\n<p><span style=\"font-weight: 400;\">But a lot of people saw the MS in MS NOW and immediately thought it stood for multiple sclerosis.<\/span><\/p>\n<\/div>\n<div>\n<p><span style=\"font-weight: 400;\">One person cheekily suggested that the MS NOW is best suited to a channel devoted to \u201cMartin Scorsese \u2018n\u2019 Olivia Wilde.\u201d<\/span><\/p>\n<\/div>\n<div id=\"support-huffpost-entry-support-huffpost-mid-article\">\n<div class=\"cli-support-huffpost__content-wrapper\">\n<p><span class=\"cli-support-huffpost__title--first\">20 Years Of<\/span><span class=\"cli-support-huffpost__title--second\">Free<\/span><span class=\"cli-support-huffpost__title--third\">Journalism<\/span><\/p>\n<p>Your Support Fuels Our Mission<\/p>\n<p>Your Support Fuels Our Mission<\/p>\n<div class=\"cli-support-huffpost__container\">\n<div class=\"cli-support-huffpost__message-container\">\n<div class=\"cli-support-huffpost__message support-huffpost__message--main\">\n<p>For two decades, celebrity.land has been fearless, unflinching, and relentless in pursuit of the truth. 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Now as we continue, we need your help more than ever. <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.huffpost.com\/support\" class=\"cli-support-huffpost__message__link js-entry-link\" data-vars-item-name=\"we're offering an ad-free experience\" data-vars-item-type=\"text\" data-vars-unit-name=\"main\" data-vars-unit-type=\"buzz_body\" data-vars-target-content-id=\"\/support\" data-vars-target-content-type=\"feed\" data-vars-type=\"web_internal_link\" data-vars-subunit-name=\"support-huffpost-mid-article\" data-vars-subunit-type=\"component\" data-vars-position-in-subunit=\"4\">We hope you will join us once again<\/a>.<\/p>\n<\/div>\n<div class=\"cli-support-huffpost__message variation contributor-canceled-variation\">\n<p>We remain committed to providing you with the unflinching, fact-based journalism everyone deserves.<\/p>\n<p>Thank you again for your support along the way. We\u2019re truly grateful for readers like you! Your initial support helped get us here and bolstered our newsroom, which kept us strong during uncertain times. Now as we continue, we need your help more than ever. <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.huffpost.com\/support\" class=\"cli-support-huffpost__message__link js-entry-link\" data-vars-item-name=\"we're offering an ad-free experience\" data-vars-item-type=\"text\" data-vars-unit-name=\"main\" data-vars-unit-type=\"buzz_body\" data-vars-target-content-id=\"\/support\" data-vars-target-content-type=\"feed\" data-vars-type=\"web_internal_link\" data-vars-subunit-name=\"support-huffpost-mid-article\" data-vars-subunit-type=\"component\" data-vars-position-in-subunit=\"4\">We hope you will join us once again<\/a>.<\/p>\n<\/div>\n<\/div>\n<p><a rel=\"nofollow\" target=\"_blank\" class=\"cli-support-huffpost__support-button accent-button\" href=\"https:\/\/www.huffpost.com\/support?utm_campaign=mid-article-web\" data-vars-item-name-overwritable=\"support-huffpost\" data-vars-item-name=\"Support HuffPost\" data-vars-item-type=\"button\" data-vars-unit-name=\"main\" data-vars-unit-type=\"buzz_body\" data-vars-target-content-id=\"\/support\" data-vars-target-content-type=\"feed\" data-vars-type=\"web_internal_link\" data-vars-subunit-name=\"support-huffpost-mid-article\" data-vars-subunit-type=\"component\" data-vars-position-in-subunit=\"3\">Support celebrity.land<\/a><\/p>\n<p class=\"support-huffpost-login\">Already contributed? <a rel=\"nofollow\" target=\"_blank\" class=\"js-entry-link-no-impression\" href=\"https:\/\/login.huffpost.com\/login?dest=https%3A%2F%2Fwww.huffpost.com%2Fentry%2Fmsnbc-rebrand-social-media-reaction_n_68a38509e4b0b028bc3629e2%3Fhp_auth_done%3D1\" data-vars-item-name=\"Log in to hide these messages\" data-vars-item-type=\"text\" data-vars-unit-name=\"68a38509e4b0b028bc3629e2\" data-vars-unit-type=\"buzz_body\" data-vars-target-content-id=\"\/login\" data-vars-target-content-type=\"utility\" data-vars-type=\"web_internal_link\" data-vars-subunit-name=\"support-huffpost-mid-article\" data-vars-subunit-type=\"component\">Log in to hide these messages.<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<p><em> \u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n<p><em> \u2018 Some details of this article were extracted from the following source www.celebrity.land \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The TV network announced Monday it will be officially dropping the \u201cNBC\u201d from its name later this year. NBC Universal ordered the name change after it spun off many of its struggling cable networks \u2015 including USA, CNBC, MSNBC, E! Entertainment, Oxygen and the Golf Channel \u2015 into a new company called Versant. MS NOW [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":1967583,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[25174],"tags":[348760,56372,21928],"class_list":["post-1967582","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-gossip","tag-ms-now","tag-msnbc","tag-social-media"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2025\/08\/MSNBC-Rebrand-Inspires-WTF-Reaction-On-Social-Media.png","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/1967582","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=1967582"}],"version-history":[{"count":0,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/1967582\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/1967583"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=1967582"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=1967582"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=1967582"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}