{"id":1975858,"date":"2025-08-23T08:20:02","date_gmt":"2025-08-23T08:20:02","guid":{"rendered":"https:\/\/celebrity.land\/en\/?p=1975858"},"modified":"2025-08-23T08:20:02","modified_gmt":"2025-08-23T08:20:02","slug":"star-trek-is-dying-and-paramount-doesnt-get-how-to-save-it","status":"publish","type":"post","link":"https:\/\/celebrity.land\/en\/star-trek-is-dying-and-paramount-doesnt-get-how-to-save-it\/","title":{"rendered":"Star Trek Is Dying And Paramount Doesn\u2019t Get How To Save It"},"content":{"rendered":"<p><\/p>\n<div data-article-body=\"true\">\n<p class=\"mb-4 text-lg md:leading-8 break-words\">I\u2019m done with modern Star Trek. It is barely even recognizable as the thing it used to be and I don\u2019t think there is any internal interest at Paramount to ever go back to that. The franchise is barrelling forward with gimmicky crap like puppets in <em>Star Trek: Strange New Worlds<\/em> and vapid faux-prequel schlock with <em>Starfleet Academy<\/em>. Whatever Star Trek is nowadays is not remotely what made it so beloved the world round.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">And now, with Paramount talking about getting back into making a tentpole <a rel=\"nofollow\" target=\"_blank\" class=\"link \" href=\"https:\/\/www.giantfreakinrobot.com\/topic\/star-trek\" rel=\"nofollow noopener\" target=\"_blank\" data-ylk=\"slk:Star Trek;elm:context_link;itc:0;sec:content-canvas\">Star Trek<\/a> movie, it\u2019s clear to me that there is no hope for anyone righting the ship.<\/p>\n<h3 class=\"mb-4 text-lg font-bold\"><strong>Star Trek Isn\u2019t For Adults Anymore<\/strong><\/h3>\n<figure class=\"relative mb-4\">\n<div class=\"relative\"><button aria-label=\"View larger image\" class=\"group absolute bottom-3 right-3 size-10 md:size-[50px] lg:inset-0 lg:size-full lg:bg-transparent\" data-ylk=\"elm:expand;itc:1;sec:image-lightbox;slk:lightbox-open;\"><span class=\"absolute bottom-0 right-0 rounded-full bg-white p-3 opacity-100 shadow-elevation-3 transition-opacity duration-300 group-hover:block group-hover:opacity-100 md:p-[17px] lg:bottom-6 lg:right-6 lg:bg-white\/90 lg:p-5 lg:opacity-0 lg:shadow-none\"><svg viewbox=\"0 0 22 22\" aria-hidden=\"true\" class=\"size-4 lg:size-6\" width=\"22\" height=\"22\"><path d=\"M12.372.92c0-.506.41-.916.915-.916L21 0l-.004 7.712a.917.917 0 0 1-1.832 0V3.183l-6.827 6.828-1.349-1.348 6.828-6.828h-4.529a.915.915 0 0 1-.915-.915M1.835 17.816l6.828-6.828 1.349 1.349-6.829 6.827h4.529a.915.915 0 0 1 0 1.831L0 21l.004-7.713a.916.916 0 0 1 1.831 0z\"\/><\/svg><\/span><\/button><dialog aria-label=\"Modal Dialog\" aria-modal=\"true\" class=\"fixed inset-0 z-4 size-full max-h-none max-w-none bg-white hidden\"\/><\/div>\n<\/figure>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">The Star Trek concept has always worked best on television where it can distill its stories into hour-long missives. Yes, there are obviously good Star Trek movies, but the idea was born on television and its highest highs have been in that format. Star Trek isn\u2019t a franchise tailormade for blockbuster cinema. But, you can be sure that Paramount will push the square peg of Star Trek into the round hole of tentpole blockbuster with all their might. Why? Because Star Trek needs a young audience, no matter the cost to the franchise\u2019s identity.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">As such, Star Trek products aren\u2019t made for actual adults anymore. They have become consumed by the same brand virus as Star Wars: an aging property that needs to remain relevant for capitalistic reasons, and needs to rope in a new generation of consumers. Because of this, the Star Trek offerings we\u2019ve gotten in this decade have all been made purposefully accessible to younger viewers in an effort to nab them for life.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">This has had a chilling effect on the franchise\u2019s potential to tell certain kinds of stories. Paramount is not really interested in placating older fans or even older viewers in general. Their clear mission directive has been to generate new fans. I can\u2019t actually tell if that\u2019s working on a macro scale, but it doesn\u2019t help that Star Trek is now a franchise locked away behind a <a rel=\"nofollow\" target=\"_blank\" class=\"link \" href=\"https:\/\/www.giantfreakinrobot.com\/topic\/streaming\" rel=\"nofollow noopener\" target=\"_blank\" data-ylk=\"slk:streaming;elm:context_link;itc:0;sec:content-canvas\">streaming<\/a> service.<\/p>\n<h3 class=\"mb-4 text-lg font-bold\"><strong>No One Cares If No One Sees<\/strong><\/h3>\n<figure class=\"relative mb-4\">\n<div class=\"relative\"><img alt=\"\" loading=\"lazy\" width=\"900\" height=\"506\" decoding=\"async\" data-nimg=\"1\" class=\"rounded-lg\" style=\"color:transparent\" src=\"https:\/\/s.yimg.com\/ny\/api\/res\/1.2\/0KeYnTrmWvrLWgfUxBMvAw--\/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTU0MDtjZj13ZWJw\/https:\/\/media.zenfs.com\/en\/giant_freakin_robot_articles_628\/4b086c325b7a6db35993a4e02a8b4810\"\/><button aria-label=\"View larger image\" class=\"group absolute bottom-3 right-3 size-10 md:size-[50px] lg:inset-0 lg:size-full lg:bg-transparent\" data-ylk=\"elm:expand;itc:1;sec:image-lightbox;slk:lightbox-open;\"><span class=\"absolute bottom-0 right-0 rounded-full bg-white p-3 opacity-100 shadow-elevation-3 transition-opacity duration-300 group-hover:block group-hover:opacity-100 md:p-[17px] lg:bottom-6 lg:right-6 lg:bg-white\/90 lg:p-5 lg:opacity-0 lg:shadow-none\"><svg viewbox=\"0 0 22 22\" aria-hidden=\"true\" class=\"size-4 lg:size-6\" width=\"22\" height=\"22\"><path d=\"M12.372.92c0-.506.41-.916.915-.916L21 0l-.004 7.712a.917.917 0 0 1-1.832 0V3.183l-6.827 6.828-1.349-1.348 6.828-6.828h-4.529a.915.915 0 0 1-.915-.915M1.835 17.816l6.828-6.828 1.349 1.349-6.829 6.827h4.529a.915.915 0 0 1 0 1.831L0 21l.004-7.713a.916.916 0 0 1 1.831 0z\"\/><\/svg><\/span><\/button><dialog aria-label=\"Modal Dialog\" aria-modal=\"true\" class=\"fixed inset-0 z-4 size-full max-h-none max-w-none bg-white hidden\"\/><\/div>\n<\/figure>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">Star Trek, like Star Wars, is now effectively sealed behind a paywall. If you don\u2019t subscribe to <a rel=\"nofollow\" target=\"_blank\" class=\"link \" href=\"https:\/\/www.giantfreakinrobot.com\/topic\/paramount-2\" rel=\"nofollow noopener\" target=\"_blank\" data-ylk=\"slk:Paramount+;elm:context_link;itc:0;sec:content-canvas\">Paramount+<\/a> (an awful service for reasons I\u2019m not allowed to talk about), you don\u2019t have any real way to discover or experience the franchise. This isn\u2019t a unique issue because it\u2019s a selling point every streaming service wants: that one show that everyone\u2019s talking about and you gotta see. Sorry, Star Trek isn\u2019t putting out an <em>Andor<\/em> and getting folks talking outside of the fanatic faithful.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">As such, Star Trek as a brand has undoubtedly taken. a culture hit just by not being present enough in the culture. You want to know one reason <em>Star Trek: <a rel=\"nofollow\" target=\"_blank\" class=\"link \" href=\"https:\/\/www.giantfreakinrobot.com\/scifi\/10-star-trek-generation-episodes.html\" rel=\"nofollow noopener\" target=\"_blank\" data-ylk=\"slk:The Next Generation;elm:context_link;itc:0;sec:content-canvas\">The Next Generation<\/a><\/em> did so well and made such an impact? Because it ran in broadcast syndication. It was easily available to folks on their TVs. The barrier of entry was practically nil. Now, if you ain\u2019t already part of the Paramount club, what real incentive do you have to check out a new <a rel=\"nofollow\" target=\"_blank\" class=\"link  yahoo-link\" href=\"https:\/\/www.yahoo.com\/entertainment\/articles\/ranking-everything-star-trek-including-215224714.html\" data-ylk=\"slk:Star Trek show;elm:context_link;itc:0;sec:content-canvas;outcm:mb_qualified_link;_E:mb_qualified_link;ct:story;\">Star Trek show<\/a> if it means paying into it without the ability to check it out?<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">The practice of putting streaming shows on television is certainly in effect these days, but it\u2019s such a \u201ctoo little, too late\u201d approach that it feels inconsequential. Star Trek is now a franchise made only for the people who have already bought in. It\u2019s not being disseminated in a way that actually encourages new fans.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">Maybe this <a rel=\"nofollow\" target=\"_blank\" class=\"link \" href=\"https:\/\/www.giantfreakinrobot.com\/ent\/star-trek-4.html\" rel=\"nofollow noopener\" target=\"_blank\" data-ylk=\"slk:new Star Trek;elm:context_link;itc:0;sec:content-canvas\">new Star Trek<\/a> movie plan will work out for Paramount, but I\u2019m not going to hold my breath. The franchise is effectively dead for me, but even outside of my own feelings, Star Trek feels more niche with every passing day. As a kid, I loved watching <em>Star Trek: The Next Generation<\/em> with my dad. I didn\u2019t need all <a rel=\"nofollow\" target=\"_blank\" class=\"link \" href=\"https:\/\/www.giantfreakinrobot.com\/topic\/the-flash\" rel=\"nofollow noopener\" target=\"_blank\" data-ylk=\"slk:the flash;elm:context_link;itc:0;sec:content-canvas\">the flash<\/a> and zazz that Star Trek now regularly employs for its projects. But I guess kids are stupider today. At least, that\u2019s what Paramount seems to think when they make stuff like <em>Star Trek: Section 31<\/em>.<\/p>\n<\/div>\n<p><em> \u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n<p><em> \u2018 Some details of this article were extracted from the following source www.yahoo.com \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>I\u2019m done with modern Star Trek. It is barely even recognizable as the thing it used to be and I don\u2019t think there is any internal interest at Paramount to ever go back to that. The franchise is barrelling forward with gimmicky crap like puppets in Star Trek: Strange New Worlds and vapid faux-prequel schlock [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":1975859,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[25172],"tags":[309230,319398,23300],"class_list":["post-1975858","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-entertainment","tag-paramount","tag-star-trek","tag-star-wars"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2025\/08\/Star-Trek-Is-Dying-And-Paramount-Doesnt-Get-How-To.jpeg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/1975858","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=1975858"}],"version-history":[{"count":0,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/1975858\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/1975859"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=1975858"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=1975858"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=1975858"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}