{"id":1984420,"date":"2025-08-28T11:23:03","date_gmt":"2025-08-28T11:23:03","guid":{"rendered":"https:\/\/celebrity.land\/en\/?p=1984420"},"modified":"2025-08-28T11:23:03","modified_gmt":"2025-08-28T11:23:03","slug":"ashnikkos-new-music-video-taps-into-our-ultra-kitsch-obsession-with-trinkets","status":"publish","type":"post","link":"https:\/\/celebrity.land\/en\/ashnikkos-new-music-video-taps-into-our-ultra-kitsch-obsession-with-trinkets\/","title":{"rendered":"Ashnikko\u2019s new music video taps into our ultra-kitsch obsession with trinkets"},"content":{"rendered":"<p><\/p>\n<div>\n<p data-block-key=\"ckil7\">The song\u2019s drop coincides perfectly with the peak of the Labubu craze. L\u00e9a\u2019s maximalist style, which uses visual clutter, noise and chaos, fits hand in hand with the song\u2019s metaphors of collectables, keepsakes and trinkets \u2013 it\u2019s a match made in heaven. L\u00e9a and Ashnikko realised they had the same reference in mind for the video: the large, detailed and picture heavy<i> I Spy<\/i> wimmelbooks popular in the 90s. \u201cWe also have those in France, and it was funny that we both had the same reference for the project without even talking about it beforehand,\u201d says L\u00e9a. With images such as Ashnikko\u2019s digitally manipulated head inside of a gumball machine and severed doll parts scattered across tables, the viewer is given a feast of imagery within its sub 2 minutes runtime.<\/p>\n<p data-block-key=\"a2rad\">Addicted to \u201cpushing music video ideas through every style\u201d, L\u00e9a\u2019s impressive and complete vision encompasses CGI, stop-motion and animation all in the same video, taking that visual maximalism an extra step further. \u201cHere, the real challenge was making sure the styles didn\u2019t feel disconnected, but instead merged together. What really helped was the integration of the trinkets, the stop motion, and the texture work,\u201d says L\u00e9a. Like a fashion shoot on an acid trip, Ashnikko\u2019s brand typically weaves her unique costumes into music videos \u2013 this time it\u2019s what L\u00e9a calls the \u201crabbit girl\u201d, manipulating Ashnikko\u2019s appearance with cosmetics and digital trickery to accentuate the grotesqueness of her punky, riotous characters. Even if the recent uptick in trinket collecting dies down, L\u00e9a and Ashnikko will outlive trends with this ultra-kitsch, fun and weird imprint on alternative pop.<\/p>\n<\/div>\n<p><em> \u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n<p><em> \u2018 Some details of this article were extracted from the following source www.itsnicethat.com \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The song\u2019s drop coincides perfectly with the peak of the Labubu craze. L\u00e9a\u2019s maximalist style, which uses visual clutter, noise and chaos, fits hand in hand with the song\u2019s metaphors of collectables, keepsakes and trinkets \u2013 it\u2019s a match made in heaven. L\u00e9a and Ashnikko realised they had the same reference in mind for the [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":1984421,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[25179],"tags":[],"class_list":["post-1984420","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-music"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2025\/08\/Ashnikkos-new-music-video-taps-into-our-ultra-kitsch-obsession-with.gif","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/1984420","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=1984420"}],"version-history":[{"count":0,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/1984420\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/1984421"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=1984420"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=1984420"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=1984420"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}