{"id":1989635,"date":"2025-08-31T13:22:49","date_gmt":"2025-08-31T13:22:49","guid":{"rendered":"https:\/\/celebrity.land\/en\/?p=1989635"},"modified":"2025-08-31T13:22:49","modified_gmt":"2025-08-31T13:22:49","slug":"berkshire-county-music-industry-comes-together-at-mixer-event","status":"publish","type":"post","link":"https:\/\/celebrity.land\/en\/berkshire-county-music-industry-comes-together-at-mixer-event\/","title":{"rendered":"Berkshire County music industry comes together at mixer event"},"content":{"rendered":"

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Housatonic \u2014<\/strong> Local musicians, venue owners and managers, and music industry professionals all came together on Tuesday, August 26, at the Multi-Use Studio Experiment (MUSE)<\/a> building for the first-ever Music Mixer event.<\/p>\n

The event was co-organized by Berkshire County-based musician Jackson Whalan<\/a> and Great Barrington culinary company After Hours<\/a>.<\/p>\n

Whalen, who has studio space in the MUSE building<\/a>, told The Berkshire Edge that the event is a way to bring Berkshire County\u2019s music community together. \u201cEverybody in the music community works super hard, and we don\u2019t always get a chance to get together,\u201d Whalen said. \u201cI wanted to create a moment of togetherness in the community with this event. You have some very hard-working and talented people in this community, and Berkshire County is very eclectic when it comes to music. You have singer-songwriters, rappers, bands with original music, and cover bands. To me, everything is all here when it comes to music in the Berkshires.\u201d<\/p>\n

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Some of the many attendees of the Berkshire Music Mixer. Photo by Shaw Israel Izikson.<\/figcaption><\/figure>\n

During the event, Ariel Hyatt, founder of Cyber PR<\/a> and author of the books \u201cFrom Buzz to Bond\u201d and \u201cThe Ultimate Guide to Music Publicity,\u201d led a discussion about music marketing. \u201cIt is extremely hard for artists to market their music in today\u2019s world of technology,\u201d she said. \u201cThere are over 120,000 new tracks a day that come out on Spotify, and that is a really big number. It can feel very stressful when you are trying to market and promote artists, and it can get overwhelming.\u201d<\/p>\n

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Cyber PR founder Ariel Hyatt. Photo by Shaw Israel Izikson.<\/figcaption><\/figure>\n

Hyatt said that, despite the odds, there are avenues for musicians in Berkshire County to get their music out to listeners. \u201cI love the Berkshire County music scene, but I think it needs a connection point,\u201d she said. \u201cI\u2019m so happy that Jackson put this event together because we are a huge county, and we have little scenes that pop up.\u201d<\/p>\n

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Justin Badger, from Berkshire County-based band The Fremonts, and Jay Santangelo, founder of WANDER in Pittsfield. Photo by Shaw Israel Izikson.<\/figcaption><\/figure>\n

\u201cTo me, the Berkshire County music scene is varied, quirky, and a little bit weird,\u201d Justin Badger, a member of Berkshire County-based band The Fremonts<\/a>. \u201cI\u2019m always surprised by how many different styles and genres pop up in this area.\u201d<\/p>\n

\u201cThe music scene in this area is sleepy, yet eclectic,\u201d said Jay Santangelo, founder of WANDER Berkshires<\/a>, a cafe and community space in Pittsfield. \u201cI moved here from Austin, Texas, where music is in your face everywhere,\u201d Santangelo said. \u201cBut once you find the music in the Berkshires, you will see that there is a lot here.\u201d<\/p>\n

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The Foundry\u2019s Creative Managing Director Noh Bailey and Producing Artistic Director Amy Brentano. Photo by Shaw Israel Izikson.<\/figcaption><\/figure>\n

\u201cMusic in the Berkshires is not just a summer thing,\u201d said Amy Brentano, producing artistic director of The Foundry in West Stockbridge. \u201cWe have prolific musicians in Berkshire County, and there is so much happening all of the time. A music mixer event is a great opportunity to meet other people in this industry because we all want to know what is going on with everyone. We are friends with the owners at other music venues in Berkshire County, and there really isn\u2019t any competition between us. The more of us that are here, the more successful we all are.\u201d<\/p>\n

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Musicians Bob Lane, operations manager at the Berkshire Music School<\/a> in Pittsfield, and Zack Munsell, founder of the company Friendly Banjos<\/a>. \u201cI\u2019m new to the area, but I will say that every business here seems to be about community,\u201d Munsell said. \u201cI\u2019m sure that the music industry is now different. I think it\u2019s very emblematic that Berkshire County is a place that\u2019s less about blowing up popularity and more about creating culture.\u201d Photo by Shaw Israel Izikon.<\/figcaption><\/figure>\n<\/div>\n

\u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n

\u2018 Some details of this article were extracted from the following source theberkshireedge.com \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

Housatonic \u2014 Local musicians, venue owners and managers, and music industry professionals all came together on Tuesday, August 26, at the Multi-Use Studio Experiment (MUSE) building for the first-ever Music Mixer event. The event was co-organized by Berkshire County-based musician Jackson Whalan and Great Barrington culinary company After Hours. Whalen, who has studio space in […]<\/p>\n","protected":false},"author":2,"featured_media":1989636,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[25179],"tags":[],"class_list":["post-1989635","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-music"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2025\/08\/Berkshire-County-music-industry-comes-together-at-mixer-event.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/1989635","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=1989635"}],"version-history":[{"count":0,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/1989635\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/1989636"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=1989635"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=1989635"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=1989635"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}