{"id":1989876,"date":"2025-08-31T16:27:47","date_gmt":"2025-08-31T16:27:47","guid":{"rendered":"https:\/\/celebrity.land\/en\/?p=1989876"},"modified":"2025-08-31T16:27:47","modified_gmt":"2025-08-31T16:27:47","slug":"spotify-expands-concert-discovery-offerings-with-new-stager-integration","status":"publish","type":"post","link":"https:\/\/celebrity.land\/en\/spotify-expands-concert-discovery-offerings-with-new-stager-integration\/","title":{"rendered":"Spotify expands concert discovery offerings with new Stager integration"},"content":{"rendered":"<p><\/p>\n<div>\n<p class=\"p1\"><a rel=\"nofollow\" target=\"_blank\" class=\"link-relationship\" title=\"Companies &gt; Spotify [4,402 articles]\" href=\"https:\/\/www.musicbusinessworldwide.com\/companies\/spotify\/\">Spotify<\/a> has integrated with Dutch event management platform Stager, allowing venues and festivals to display their events directly on artists\u2019 Spotify pages, doubling down on its concert discovery features.<\/p>\n<div class=\"mb-advert__uber\">\n<div id=\"uberad\"><a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.musicbusinessworldwide.com\/bandsintown-inks-youtube-deal-to-become-platforms-exclusive-provider-of-concert-listings\/\" target=\"_blank\" rel=\"noopener\"><\/a><\/div>\n<\/div>\n<p class=\"p1\">Founded in 2012, <b>Stager<\/b>\u2019s platform allows event organizers to offer ticketing services, planning software, and marketing tools. Stager disclosed the <b>Spotify<\/b> partnership in a recent LinkedIn <a rel=\"nofollow\" target=\"_blank\" class=\"link-external\" href=\"https:\/\/www.linkedin.com\/feed\/update\/urn:li:activity:7318638170370174976\/\" target=\"_blank\" rel=\"noopener\">post<\/a>.<\/p>\n<p class=\"p1\">\u201cWe are expanding our system with a powerful new integration that will enable all our Stager users to list an artist\u2019s upcoming event at their venue or festival directly on their Spotify artist page,\u201d Stager said.<\/p>\n<p class=\"p1\">Stager says it facilitated performances for over <b>21,000<\/b> artists last year at venues and festivals using its platform.<\/p>\n<p class=\"p1\">The Spotify integration \u201cnow unlocks huge potential for event organizers to reach engaged audiences on Spotify and sell more tickets through Stager,\u201d Stager added.<\/p>\n<p class=\"p1\">While Spotify has not released a formal announcement about the Stager partnership, the integration marks its latest expansion into the live music space. Earlier this year, Spotify <a rel=\"nofollow\" target=\"_blank\" class=\"link-external\" href=\"https:\/\/weeztix.com\/press\/eventix-teams-up-with-spotify\" target=\"_blank\" rel=\"noopener\">partnered<\/a> with ticketing platform <b>Eventix<\/b>, now <b>Weeztix<\/b>. The two companies partnered in February to host an exclusive presale for metal band <b>Pantera<\/b>. Spotify then<a rel=\"nofollow\" target=\"_blank\" class=\"link-external\" href=\"https:\/\/techcrunch.com\/2025\/03\/20\/spotify-debuts-concerts-near-you-playlists-for-discovering-nearby-shows\/\" target=\"_blank\" rel=\"noopener\"> rolled out<\/a> a personalized <b>\u2018Concerts Near You\u2019<\/b> playlist for users last month.<\/p>\n<p class=\"p1\">Earlier this month, Spotify <a rel=\"nofollow\" target=\"_blank\" class=\"link-internal\" href=\"https:\/\/www.musicbusinessworldwide.com\/spotify-integrates-with-uks-skiddle-to-connect-streaming-listeners-with-live-events\/\" target=\"_blank\" rel=\"noopener\">partnered<\/a> with UK-headquartered ticketing platform <b>Skiddle<\/b> to integrate digital music consumption and live event attendance. The partnership allows Spotify users to discover concerts, club nights and festivals featuring their preferred artists directly through artist profiles.<\/p>\n<p class=\"p1\">Spotify has been expanding its concert-related offerings in recent years. In 2020, Spotify <a rel=\"nofollow\" target=\"_blank\" class=\"link-internal\" href=\"https:\/\/www.musicbusinessworldwide.com\/spotify-launches-virtual-concert-listings-feature-in-partnership-with-warners-songkick\/\" target=\"_blank\" rel=\"noopener\">teamed up<\/a> with concert discovery app <b>Songkick<\/b>, <a rel=\"nofollow\" target=\"_blank\" class=\"link-internal\" href=\"https:\/\/www.musicbusinessworldwide.com\/warner-acquires-songkick-concert-discovery-business1\/\" target=\"_blank\" rel=\"noopener\">acquired<\/a> by <b><a rel=\"nofollow\" target=\"_blank\" class=\"link-relationship\" title=\"Companies &gt; Warner Music Group [3,306 articles]\" href=\"https:\/\/www.musicbusinessworldwide.com\/companies\/access-industries\/warner-music-group\/\">Warner Music Group<\/a><\/b> in 2017, to introduce a virtual events listings feature on its platform.<\/p>\n<p class=\"p1\">In 2022, Spotify <a rel=\"nofollow\" target=\"_blank\" class=\"link-internal\" href=\"https:\/\/www.musicbusinessworldwide.com\/as-live-music-bounces-back-after-lockdown-spotify-ventures-into-concert-ticket-business-in-latest-test12\/\" target=\"_blank\" rel=\"noopener\">launched<\/a> a <b>\u2018Live Events\u2019 <\/b>feed, replacing its previous<b> \u2018Concert Hub\u2019<\/b> feature. Also in 2022, the company began testing direct concert ticket sales to fans through a dedicated \u2018Spotify Tickets\u2019 site.<\/p>\n<p class=\"p1\">However, Spotify encountered difficulties with its direct ticketing initiatives. The company <a rel=\"nofollow\" target=\"_blank\" class=\"link-internal\" href=\"https:\/\/www.musicbusinessworldwide.com\/spotify-scales-back-ticketing-ambitions-after-job-cuts-report\/\" target=\"_blank\" rel=\"noopener\">scaled back<\/a> its own ticketing initiatives in 2024, shifting its strategy to integrations with third-party companies. Last year, Spotify <a rel=\"nofollow\" target=\"_blank\" class=\"link-internal\" href=\"https:\/\/www.musicbusinessworldwide.com\/spotify-integrates-bandsintown-listings-as-its-songkick-partnership-comes-to-an-end2\/\" target=\"_blank\" rel=\"noopener\">added<\/a> <b>Bandsintown<\/b> listings, complementing its existing <b><a rel=\"nofollow\" target=\"_blank\" class=\"link-relationship\" title=\"Companies &gt; Ticketmaster [260 articles]\" href=\"https:\/\/www.musicbusinessworldwide.com\/companies\/live-nation\/ticketmaster\/\">Ticketmaster<\/a><\/b>, <b><a rel=\"nofollow\" target=\"_blank\" class=\"link-relationship\" title=\"Companies &gt; Eventbrite [38 articles]\" href=\"https:\/\/www.musicbusinessworldwide.com\/companies\/eventbrite\/\">Eventbrite<\/a><\/b>, <b>Songkick<\/b>, and <b><a rel=\"nofollow\" target=\"_blank\" class=\"link-relationship\" title=\"Companies &gt; AXS [32 articles]\" href=\"https:\/\/www.musicbusinessworldwide.com\/companies\/aeg-presents\/axs\/\">AXS<\/a><\/b> listings on the platform.<\/p>\n<p class=\"p1\">Meanwhile, <b><a rel=\"nofollow\" target=\"_blank\" class=\"link-relationship\" title=\"Companies &gt; Live Nation [647 articles]\" href=\"https:\/\/www.musicbusinessworldwide.com\/companies\/live-nation\/\">Live Nation<\/a><\/b> President and CEO <b><a rel=\"nofollow\" target=\"_blank\" class=\"link-relationship\" title=\"People &gt; Michael Rapino [168 articles]\" href=\"https:\/\/www.musicbusinessworldwide.com\/people\/michael-rapino\/\">Michael Rapino<\/a><\/b> recently confirmed that the company is in ticketing talks with Spotify, <b><a rel=\"nofollow\" target=\"_blank\" class=\"link-relationship\" title=\"Companies &gt; Apple [1,371 articles]\" href=\"https:\/\/www.musicbusinessworldwide.com\/companies\/apple\/\">Apple<\/a><\/b> and <b><a rel=\"nofollow\" target=\"_blank\" class=\"link-relationship\" title=\"Companies &gt; Amazon [902 articles]\" href=\"https:\/\/www.musicbusinessworldwide.com\/companies\/amazon\/\">Amazon<\/a><\/b>.<\/p>\n<p class=\"p1\">\u201cWe\u2019ve been working with all three of them [Spotify, Apple, and Amazon], trying to find a model that may work for us and them, and [we] assume they\u2019re talking to others also,\u201d Rapino said in February.<\/p>\n<p class=\"p1\">Bloomberg had previously <a rel=\"nofollow\" target=\"_blank\" class=\"link-external\" href=\"https:\/\/www.bloomberg.com\/news\/articles\/2025-02-15\/spotify-weighs-6-premium-for-added-features-access-to-tickets?embedded-checkout=true\" target=\"_blank\" rel=\"noopener\">reported<\/a> that Spotify\u2019s long-anticipated<a rel=\"nofollow\" target=\"_blank\" class=\"link-internal\" href=\"https:\/\/www.musicbusinessworldwide.com\/spotify-to-launch-music-pro-service-with-superfan-perks-like-early-access-tickets-and-ai-remix-tool-for-up-to-5-99-more-per-month-report\/\" target=\"_blank\" rel=\"noopener\"><b> \u2018Super Pro\u2019<\/b> tier<\/a> could debut this year featuring early access to concert tickets among its offerings, alongside AI-powered remix capabilities and higher-fidelity audio.<\/p>\n<p><span class=\"mb-article__stamp\">Music Business Worldwide<\/span><\/p>\n<\/div>\n<p><em> \u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n<p><em> \u2018 Some details of this article were extracted from the following source www.musicbusinessworldwide.com \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Spotify has integrated with Dutch event management platform Stager, allowing venues and festivals to display their events directly on artists\u2019 Spotify pages, doubling down on its concert discovery features. Founded in 2012, Stager\u2019s platform allows event organizers to offer ticketing services, planning software, and marketing tools. Stager disclosed the Spotify partnership in a recent LinkedIn [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":1989877,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[25179],"tags":[],"class_list":["post-1989876","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-music"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2025\/08\/Spotify-expands-concert-discovery-offerings-with-new-Stager-integration.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/1989876","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=1989876"}],"version-history":[{"count":0,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/1989876\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/1989877"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=1989876"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=1989876"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=1989876"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}