{"id":1995598,"date":"2025-09-03T22:23:26","date_gmt":"2025-09-03T22:23:26","guid":{"rendered":"https:\/\/celebrity.land\/en\/?p=1995598"},"modified":"2025-09-03T22:23:26","modified_gmt":"2025-09-03T22:23:26","slug":"american-eagle-execs-take-victory-lap-as-sales-surge-sydney-sweeney-sells-great-jeans","status":"publish","type":"post","link":"https:\/\/celebrity.land\/en\/american-eagle-execs-take-victory-lap-as-sales-surge-sydney-sweeney-sells-great-jeans\/","title":{"rendered":"American Eagle Execs Take Victory Lap as Sales Surge: \u201cSydney Sweeney Sells Great Jeans\u201d"},"content":{"rendered":"<p><\/p>\n<div role=\"presentation\">Sydney Sweeney\u2019s \u201cgood jeans\u201d marketing campaign for <a rel=\"nofollow\" target=\"_blank\" class=\"ipc-md-link ipc-md-link--entity\" href=\"https:\/\/www.imdb.com\/company\/co0023674\/\">American Eagle<\/a>, and the buzzy news cycle that followed, did the job for the clothing brand, underscoring how celebrity-led marketing efforts can still have a major impact.<\/p>\n<p>The company crushed Wall Street estimates for its second quarter on Wednesday, with CEO <a rel=\"nofollow\" target=\"_blank\" class=\"ipc-md-link ipc-md-link--entity\" href=\"https:\/\/www.imdb.com\/name\/nm5232530\/\">Jay Schottenstein<\/a> citing \u201cthe success of recent marketing campaigns with Sydney Sweeney and <a rel=\"nofollow\" target=\"_blank\" class=\"ipc-md-link ipc-md-link--entity\" href=\"https:\/\/www.imdb.com\/name\/nm7907935\/\">Travis Kelce<\/a>\u201d as a big reason why, generating some 40 billion impressions and a \u201cmeaningful improvement in the business.\u201d<\/p>\n<p>American Eagle stock soared 25 percent after hours on the earnings report.<\/p>\n<p>\u201cSydney Sweeney sells great jeans,\u201d American Eagle CMO Craig Brommers told Wall Street analysts on the company\u2019s earnings call Wednesday, as executives took a victory lap over the campaigns. The company says all of the Sweeney-branded jeans products sold out within a week, with many selling out within a day.<\/p>\n<p>\u201cThe American Eagle Sydney Sweeney campaign was intended&#8230;<\/p>\n<\/div>\n<p><em> \u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n<p><em> \u2018 Some details of this article were extracted from the following source www.imdb.com \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sydney Sweeney\u2019s \u201cgood jeans\u201d marketing campaign for American Eagle, and the buzzy news cycle that followed, did the job for the clothing brand, underscoring how celebrity-led marketing efforts can still have a major impact. The company crushed Wall Street estimates for its second quarter on Wednesday, with CEO Jay Schottenstein citing \u201cthe success of recent [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":1995599,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[25177],"tags":[25538,31714,21751,22556,21993,22860,21912,21738,24141,22205,21913],"class_list":["post-1995598","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-celebrities","tag-actors","tag-actresses","tag-celebrities","tag-directors","tag-films","tag-hollywood","tag-movies","tag-news","tag-stars","tag-television","tag-tv"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2025\/09\/American-Eagle-Execs-Take-Victory-Lap-as-Sales-Surge-Sydney.png","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/1995598","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=1995598"}],"version-history":[{"count":0,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/1995598\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/1995599"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=1995598"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=1995598"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=1995598"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}