{"id":2000293,"date":"2025-09-05T21:09:16","date_gmt":"2025-09-05T21:09:16","guid":{"rendered":"https:\/\/celebrity.land\/en\/?p=2000293"},"modified":"2025-09-05T21:09:16","modified_gmt":"2025-09-05T21:09:16","slug":"which-had-the-best-returns-in-the-last-three-years","status":"publish","type":"post","link":"https:\/\/celebrity.land\/en\/which-had-the-best-returns-in-the-last-three-years\/","title":{"rendered":"Which Had the Best Returns in the Last Three Years?"},"content":{"rendered":"<p><\/p>\n<div>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\t<span>T<\/span>he post-COVID boom in demand for music has been a financial boon for the industry. Some, however, have benefited more than others. \u00a0<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tStock returns over the last three years (the period ended Aug. 29) show that a trio of music streaming companies, some K-pop agencies and a few live music companies have taken a majority of the spoils. Spotify, Tencent Music Entertainment (TME) and NetEase Cloud Music have given investors an average return on investment of 408% over that period. Meanwhile, South Korea\u2019s SM Entertainment\u2019s 105.3% gain \u2014 coming entirely in the last 12 months \u2014 makes it the only other company to exceed a 100% return. In addition, as fans clamored for live music and sidelined artists resumed touring, concert promoters Live Nation and CTS Eventim gained 85.8% and 50.5%, respectively. \u00a0<\/p>\n<div class=\"injected-related-story \/\/ lrv-u-align-items-center u-align-items-flex-start@mobile-max  lrv-u-background-color-grey-lightest  lrv-u-flex lrv-u-flex-direction-column@mobile-max u-width-710@desktop lrv-u-margin-lr-auto lrv-u-margin-tb-1 u-margin-b-250@mobile-max u-margin-t-275@mobile-max u-margin-t-250@desktop u-margin-b-250@desktop u-margin-lr-n1@mobile-max lrv-u-border-b-1 lrv-u-border-color-brand-secondary-dark lrv-u-border-t-1 lrv-u-padding-tb-1  lrv-u-padding-tb-1@mobile-max lrv-u-padding-r-1@mobile-max lrv-u-padding-l-00@mobile-max u-grid-gap-18@desktop u-grid-gap-0@mobile-max\">\n<h3 id=\"title-of-a-story\" class=\"c-title  a-article-related-module-title a-article-related-module-title--color-brand-primary a-font-accent-xl u-font-weight-800 u-letter-spacing-0179 u-line-height-normal lrv-u-color-grey-dark bb-pro-related-stories-label lrv-u-text-transform-uppercase\">\n<p>\t\t\t\t\tRelated\t\t<\/p>\n<\/h3>\n<div class=\"injected-related-story-wrapper lrv-u-flex lrv-u-justify-content-space-between  a-children-border-vertical a-children-border--grey a-children-border-width-050\">\n<div class=\"o-card  lrv-u-width-100p\">\n<div class=\"o-card__image-wrap lrv-u-flex-shrink-0 u-width-191 u-width-150@mobile-max\">\n<div class=\"c-lazy-image   lrv-u-margin-b-00@mobile-max u-width-130px@mobile-max lrv-u-margin-b-00@mobile-max\">\n\t\t\t<a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.billboard.com\/pro\/q2-2025-music-earnings-awards-best-growth-rates-comeback\/\" class=\"c-lazy-image__link lrv-a-unstyle-link\"><\/p>\n<div class=\"a-crop-6x4 a-crop-3x2@mobile-max\">\n<p>\t\t\t\t\t\t<\/p><\/div>\n<p>\t\t\t<\/a>\n\t<\/div><\/div>\n<\/div><\/div>\n<\/div>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThree years ago, Spotify was in a rut. Its stock price, which had exploded in 2020 and 2021 from pandemic-era subscriber growth and enthusiasm about its growing podcast business, had lost about two-thirds of its value in the previous 12 months. Investors who piled into white-hot streaming stocks during COVID-19 lockdowns wanted profitability, not just growth. Music streaming, which had been criticized for decades as financially untenable, would have to do better.\u00a0\u00a0<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tSpotify reacted accordingly. It laid off approximately a quarter of its workforce from 2023 to 2024 and started to treat its prices, which had remained essentially unchanged since the company\u2019s launch in the late \u201800s, as <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.billboard.com\/pro\/spotify-signals-price-increases-in-future\/\">a strategic tool<\/a> rather than a sacred cow. The combination of lower expenses and higher prices quickly boosted the company\u2019s financials. From 2023 to 2024, gross profit margin jumped from 25.6% to 30.1% and the company\u2019s 446 million euro ($483 million) operating loss turned into a 1.37 billion euro ($1.48 billion) operating profit.\u00a0<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tToday, the Stockholm-based company has proven that the long-maligned music streaming business model can work. An investor who put $1,000 in Spotify stock on Sept. 2, 2022, would have had approximately $6,350 three years later \u2014 an eye-watering 553.5% return that makes Spotify the top-performing music stock over the last three years. The company\u2019s market capitalization has grown by $118 billion to nearly $140 billion \u2014 an increase worth more than the No. 2, No. 3 and No. 4 music companies\u2019 combined market capitalizations.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tTwo Chinese streaming companies have also had notable gains: TME is up 384.8% and NetEase Cloud Music has increased 287.0%. Like Spotify, both companies were also in a funk in 2022. After hitting an all-time high of $28.84 in January 2021, TME fell to a low of $3.14 in October 2022. Cloud Music had a lighter fall, dipping from 205.80 HKD ($26.48) after its December 2021 IPO to 59.20 HKD ($7.56) by April 2022. \u00a0<\/p>\n<div class=\"injected-related-story \/\/ lrv-u-align-items-center u-align-items-flex-start@mobile-max  lrv-u-background-color-grey-lightest  lrv-u-flex lrv-u-flex-direction-column@mobile-max u-width-710@desktop lrv-u-margin-lr-auto lrv-u-margin-tb-1 u-margin-b-250@mobile-max u-margin-t-275@mobile-max u-margin-t-250@desktop u-margin-b-250@desktop u-margin-lr-n1@mobile-max lrv-u-border-b-1 lrv-u-border-color-brand-secondary-dark lrv-u-border-t-1 lrv-u-padding-tb-1  lrv-u-padding-tb-1@mobile-max lrv-u-padding-r-1@mobile-max lrv-u-padding-l-00@mobile-max u-grid-gap-18@desktop u-grid-gap-0@mobile-max\">\n<h3 id=\"title-of-a-story\" class=\"c-title  a-article-related-module-title a-article-related-module-title--color-brand-primary a-font-accent-xl u-font-weight-800 u-letter-spacing-0179 u-line-height-normal lrv-u-color-grey-dark bb-pro-related-stories-label lrv-u-text-transform-uppercase\">\n<p>\t\t\t\t\tRelated\t\t<\/p>\n<\/h3>\n<div class=\"injected-related-story-wrapper lrv-u-flex lrv-u-justify-content-space-between  a-children-border-vertical a-children-border--grey a-children-border-width-050\">\n<div class=\"o-card  lrv-u-width-100p\">\n<div class=\"o-card__image-wrap lrv-u-flex-shrink-0 u-width-191 u-width-150@mobile-max\">\n<div class=\"c-lazy-image   lrv-u-margin-b-00@mobile-max u-width-130px@mobile-max lrv-u-margin-b-00@mobile-max\">\n\t\t\t<a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.billboard.com\/pro\/2025-q2-earnings-recap-every-music-company\/\" class=\"c-lazy-image__link lrv-a-unstyle-link\"><\/p>\n<div class=\"a-crop-6x4 a-crop-3x2@mobile-max\">\n<p>\t\t\t\t\t\t<img decoding=\"async\" class=\"c-lazy-image__img lrv-u-background-color-grey-lightest lrv-u-width-100p lrv-u-display-block lrv-u-height-auto\" src=\"https:\/\/www.billboard.com\/wp-content\/uploads\/2025\/07\/Billboard-Pro-Q2-earnings-2025-billboard-1800.jpg?w=237&amp;h=147&amp;crop=1\" data-lazy-src=\"https:\/\/www.billboard.com\/wp-content\/uploads\/2025\/07\/Billboard-Pro-Q2-earnings-2025-billboard-1800.jpg?w=237&amp;h=147&amp;crop=1\" alt=\"Q2 Earnings\" data-lazy-srcset=\"\" data-lazy-sizes=\"auto\" height=\"\" width=\"\"\/><\/p><\/div>\n<p>\t\t\t<\/a>\n\t<\/div><\/div>\n<\/div><\/div>\n<\/div>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe Chinese companies faced unique problems before recovering mightily. In 2020, the Chinese government, seeking to improve competition and regain control over fast-growing markets, started cracking down on tech companies with the cancellation of Ant Group\u2019s IPO and an investigation into e-commerce giant Alibaba. In 2021, TME was forced to <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.billboard.com\/pro\/china-regulator-orders-tencent-end-exclusive-licensing-deals-labels\/\">give up <\/a>exclusive licensing agreements with record labels, and in 2023, TME and Cloud Music were <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.reuters.com\/technology\/china-online-platforms-scrap-lucky-draw-features-amid-gambling-crackdown-2023-08-25\/\" rel=\"nofollow\" target=\"_blank\">compelled to eliminate <\/a>live streaming features that could be used for gambling. Investors didn\u2019t stay away forever, though. The Chinese government\u2019s interventions have subsided, and both TME and Cloud Music have posted strong revenue and subscriber growth in recent years. \u00a0<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tWhile all multi-sector companies \u2014 those that combine recorded music, publishing and other artist-centered businesses \u2014 have made gains in the last three years, South Korea\u2019s K-pop companies have fared exceptionally well. In addition to SM Entertainment\u2019s 108% three-year gain, YG Entertainment gained 74% and HYBE gained 70%. JYP Entertainment managed a 19% improvement. \u00a0<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tK-pop companies handily beat the two standalone major music companies. Universal Music Group and Warner Music Group gained 25.8% and 24.5%, respectively. Reservoir Media, the smallest of the multi-sector companies, gained 19.2%.\u00a0\u00a0<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe other public music companies\u2019 stocks had losses over the last three years. The separation between gains and losses says a lot about which types of companies are reaping the rewards in today\u2019s digital and concert-driven music business. The larger music streamers fared better than the smaller ones. Radio companies fared worse than the streamers. The more established live events companies outperformed the upstarts. \u00a0<\/p>\n<div class=\"injected-related-story \/\/ lrv-u-align-items-center u-align-items-flex-start@mobile-max  lrv-u-background-color-grey-lightest  lrv-u-flex lrv-u-flex-direction-column@mobile-max u-width-710@desktop lrv-u-margin-lr-auto lrv-u-margin-tb-1 u-margin-b-250@mobile-max u-margin-t-275@mobile-max u-margin-t-250@desktop u-margin-b-250@desktop u-margin-lr-n1@mobile-max lrv-u-border-b-1 lrv-u-border-color-brand-secondary-dark lrv-u-border-t-1 lrv-u-padding-tb-1  lrv-u-padding-tb-1@mobile-max lrv-u-padding-r-1@mobile-max lrv-u-padding-l-00@mobile-max u-grid-gap-18@desktop u-grid-gap-0@mobile-max\">\n<h3 id=\"title-of-a-story\" class=\"c-title  a-article-related-module-title a-article-related-module-title--color-brand-primary a-font-accent-xl u-font-weight-800 u-letter-spacing-0179 u-line-height-normal lrv-u-color-grey-dark bb-pro-related-stories-label lrv-u-text-transform-uppercase\">\n<p>\t\t\t\t\tRelated\t\t<\/p>\n<\/h3>\n<div class=\"injected-related-story-wrapper lrv-u-flex lrv-u-justify-content-space-between  a-children-border-vertical a-children-border--grey a-children-border-width-050\">\n<div class=\"o-card  lrv-u-width-100p\">\n<div class=\"o-card__image-wrap lrv-u-flex-shrink-0 u-width-191 u-width-150@mobile-max\">\n<div class=\"c-lazy-image   lrv-u-margin-b-00@mobile-max u-width-130px@mobile-max lrv-u-margin-b-00@mobile-max\">\n\t\t\t<a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.billboard.com\/pro\/highest-paid-music-executives-public-traded-companies-2024\/\" class=\"c-lazy-image__link lrv-a-unstyle-link\"><\/p>\n<div class=\"a-crop-6x4 a-crop-3x2@mobile-max\">\n<p>\t\t\t\t\t\t<img decoding=\"async\" class=\"c-lazy-image__img lrv-u-background-color-grey-lightest lrv-u-width-100p lrv-u-display-block lrv-u-height-auto\" src=\"https:\/\/www.billboard.com\/wp-content\/uploads\/2025\/08\/market-opener-earnings-billboard-2025-bb12-andrei-cojocar-1800.jpg?w=237&amp;h=147&amp;crop=1\" data-lazy-src=\"https:\/\/www.billboard.com\/wp-content\/uploads\/2025\/08\/market-opener-earnings-billboard-2025-bb12-andrei-cojocar-1800.jpg?w=237&amp;h=147&amp;crop=1\" alt=\"Market, Earnings Report\" data-lazy-srcset=\"\" data-lazy-sizes=\"auto\" height=\"\" width=\"\"\/><\/p><\/div>\n<p>\t\t\t<\/a>\n\t<\/div><\/div>\n<\/div><\/div>\n<\/div>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tSphere Entertainment Co. is down 14.4%, although it recovered well after a sharp drop in 2022. (MSG Entertainment doesn\u2019t have a three-year return because it was spun off from Sphere Entertainment in 2023; MSGE shares have gained 31.2% over the last two years.) While Sphere Entertainment has fared poorly for a live music company, its dependence on the upstart Sphere venue in Las Vegas makes it a more speculative, long-term play than MSGE, Live Nation and CTS Eventim. \u00a0\u00a0<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe smaller music streaming companies fared far worse than the three large streamers that took the top three in the rankings. LiveOne lost 45.0%, Deezer fell 69.4% and Anghami plummeted 88.2%. \u00a0<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe Nasdaq composite, an index of the tech-heavy stock exchange, rose 81.8% over the three-year period. The S&amp;P 500, an index of the 500 leading public companies traded in the U.S., rose 64.6%. \u00a0<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tForeign indexes had smaller gains: the U.K.\u2019s FTSE 100 grew 26.2%. South Korea\u2019s KOSPI composite index rose 32.2%. China\u2019s Shanghai Composite Index rose 21.1%. \u00a0<\/p>\n<p><a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/ubpass.co\/billboard\" target=\"_blank\" rel=\"noopener noreferrer nofollow\"><br \/><img decoding=\"async\" src=\"https:\/\/i.imgur.com\/2HpFicp.png\" alt=\"Billboard VIP Pass\" style=\"max-width: 100%;height: auto\"\/><br \/><\/a><\/p>\n<div class=\"post-content-image \/\/  \">\n<figure class=\"o-figure   size-large alignnone lrv-u-max-width-100p\" style=\"width:100%; max-width:1024px;\">\n<div class=\"c-lazy-image   lrv-u-margin-t-125 u-padding-b-10 u-margin-t-26@mobile-max lrv-u-display-inline-block lrv-u-width-100p\">\n<div class=\"lrv-a-crop-16x9\" style=\"padding-bottom:calc((962\/1024)*100%);\">\n<p>\t\t\t\t\t\t<img class=\"c-lazy-image__img lrv-u-background-color-grey-lightest lrv-u-width-100p lrv-u-display-block lrv-u-height-auto\" src=\"https:\/\/www.billboard.com\/wp-content\/uploads\/2025\/09\/Ledger-3-year-stocks-1200.jpg?w=300\" data-lazy-src=\"https:\/\/www.billboard.com\/wp-content\/uploads\/2025\/09\/Ledger-3-year-stocks-1200.jpg?w=300\" alt=\"\" data-lazy-srcset=\"https:\/\/www.billboard.com\/wp-content\/uploads\/2025\/09\/Ledger-3-year-stocks-1200.jpg 1200w, https:\/\/www.billboard.com\/wp-content\/uploads\/2025\/09\/Ledger-3-year-stocks-1200.jpg?resize=300,282 300w\" data-lazy-sizes=\"(min-width: 87.5rem) 1000px, (min-width: 78.75rem) 681px, (min-width: 48rem) 450px, (max-width: 48rem) 100vw\" height=\"962\" width=\"1024\" decoding=\"async\"\/><\/p><\/div><\/div><figcaption class=\"c-figcaption  lrv-u-flex lrv-u-flex-direction-column a-font-accent-xs lrv-u-color-black u-margin-t-n4px lrv-u-padding-lr-00@mobile-max lrv-u-padding-b-1 u-font-size-11 u-line-height-19px u-word-spacing-n0156px u-letter-spacing-0026 u-padding-b-0625@mobile-max\">\n<p>\t\t\t\t\t\t\t\t\t<cite class=\"u-letter-spacing-0094 lrv-u-text-transform-uppercase lrv-u-font-size-10 u-margin-t-2px\">Billboard<\/cite><\/p>\n<\/figcaption><\/figure>\n<\/div>\n<\/div>\n<p><em> \u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n<p><em> \u2018 Some details of this article were extracted from the following source www.billboard.com \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The post-COVID boom in demand for music has been a financial boon for the industry. Some, however, have benefited more than others. \u00a0 Stock returns over the last three years (the period ended Aug. 29) show that a trio of music streaming companies, some K-pop agencies and a few live music companies have taken a [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2000294,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[25179],"tags":[363417,352735,22821,352736,314019,363418],"class_list":["post-2000293","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-music","tag-cloud-music","tag-music-stocks","tag-spotify","tag-stocks","tag-tencent-music-entertainment","tag-the-ledger"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2025\/09\/Which-Had-the-Best-Returns-in-the-Last-Three-Years.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2000293","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=2000293"}],"version-history":[{"count":0,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2000293\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/2000294"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=2000293"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=2000293"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=2000293"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}