{"id":2002420,"date":"2025-09-06T18:41:19","date_gmt":"2025-09-06T18:41:19","guid":{"rendered":"https:\/\/celebrity.land\/en\/?p=2002420"},"modified":"2025-09-06T18:41:19","modified_gmt":"2025-09-06T18:41:19","slug":"justin-bieber-jokes-about-industry-bundle-scandals-amid-swag-sequel-hype","status":"publish","type":"post","link":"https:\/\/celebrity.land\/en\/justin-bieber-jokes-about-industry-bundle-scandals-amid-swag-sequel-hype\/","title":{"rendered":"Justin Bieber Jokes About Industry &#8216;Bundle&#8217; Scandals Amid &#8216;SWAG&#8217; Sequel Hype"},"content":{"rendered":"<p><\/p>\n<div data-article-body=\"true\">\n<p class=\"mb-4 text-lg md:leading-8 break-words\"><a rel=\"nofollow\" target=\"_blank\" class=\"link \" href=\"https:\/\/www.complex.com\/music\/a\/tracewilliamcowen\/justin-bieber-swag-instagram-therapy-druski-album-rollout\" rel=\"nofollow noopener\" target=\"_blank\" data-ylk=\"slk:Justin Bieber;elm:context_link;itc:0;sec:content-canvas\">Justin Bieber<\/a>, now <a rel=\"nofollow\" target=\"_blank\" class=\"link  yahoo-link\" href=\"https:\/\/www.yahoo.com\/entertainment\/music\/articles\/justin-bieber-drops-swag-ii-111807569.html\" data-ylk=\"slk:two SWAGS deep;elm:context_link;itc:0;sec:content-canvas;outcm:mb_qualified_link;_E:mb_qualified_link;ct:story;\">two SWAGS deep<\/a>, tapped into his playful approach to social media in the run-up to his second album of the year.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">In one Instagram update, Bieber tucked in a joke about a controversy that was the talk of the industry not too long ago. Namely, he nodded to the charts-minded approach of bundling an album release with other items, a practice that was the subject of <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.billboard.com\/pro\/billboards-new-bundle-chart-rules-start-date\/#:~:text=Effective%20immediately%2C%20Billboard%20will%20no%20longer%20approve%20any,la%20carte%20add-on%20sale%20to%20a%20ticket%20purchase.\" rel=\"nofollow noopener\" target=\"_blank\" data-ylk=\"slk:Billboard rule changes;elm:context_link;itc:0;sec:content-canvas\" class=\"link \">Billboard rule changes<\/a> back in 2020.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">\u201cThis ain\u2019t no bundle scandal,\u201d Bieber wrote in the caption of a post featuring key pieces from his <a rel=\"nofollow\" target=\"_blank\" class=\"link  yahoo-link\" href=\"https:\/\/www.yahoo.com\/entertainment\/celebrity\/articles\/justin-bieber-says-skylrk-reflection-222236384.html\" data-ylk=\"slk:SKYLRK;elm:context_link;itc:0;sec:content-canvas;outcm:mb_qualified_link;_E:mb_qualified_link;ct:story;\">SKYLRK<\/a> label. Notably, the pieces featured in the post are very much in line with the visual language of SWAG II\u2019s minimalist cover art, which swaps out the all-black look of its predecessor for pink.<\/p>\n<div class=\"relative\"><img alt=\"A person in a pink hoodie with a blurred face, against a colorful, abstract background.\" loading=\"lazy\" width=\"960\" height=\"1670\" decoding=\"async\" data-nimg=\"1\" class=\"rounded-lg\" style=\"color:transparent\" src=\"https:\/\/s.yimg.com\/ny\/api\/res\/1.2\/zYSQDLdLn8fEbKkRo23FAA--\/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTE2NzA7Y2Y9d2VicA--\/https:\/\/media.zenfs.com\/en\/complex_131\/28d0b9567beccaede1d3d0c249970c20\"\/><span class=\"absolute bottom-0 right-0 rounded-full bg-white p-3 opacity-100 shadow-elevation-3 transition-opacity duration-300 group-hover:block group-hover:opacity-100 md:p-[17px] lg:bottom-6 lg:right-6 lg:bg-white\/90 lg:p-5 lg:opacity-0 lg:shadow-none\"><\/span><\/div>\n<p><span>Image via Justin Bieber on Instagram<\/span><\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">In 2019, then-new projects from <a rel=\"nofollow\" target=\"_blank\" class=\"link \" href=\"https:\/\/www.complex.com\/tag\/dj-khaled\" rel=\"nofollow noopener\" target=\"_blank\" data-ylk=\"slk:DJ Khaled;elm:context_link;itc:0;sec:content-canvas\">DJ Khaled<\/a> and <a rel=\"nofollow\" target=\"_blank\" class=\"link \" href=\"https:\/\/www.complex.com\/tag\/tyler-the-creator\" rel=\"nofollow noopener\" target=\"_blank\" data-ylk=\"slk:Tyler, The Creator;elm:context_link;itc:0;sec:content-canvas\">Tyler, The Creator <\/a>were both at the center of <a rel=\"nofollow\" target=\"_blank\" class=\"link \" href=\"https:\/\/www.complex.com\/music\/a\/cmplxjoshua-espinoza\/charlamagne-tha-god-blasts-dj-khaled-over-bundle-controversy\" rel=\"nofollow noopener\" target=\"_blank\" data-ylk=\"slk:industry chatter about bundling;elm:context_link;itc:0;sec:content-canvas\">industry chatter about bundling<\/a>.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\"><a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.complex.com\/shop?utm_source=yahoo&amp;utm_medium=syndication&amp;utm_campaign=shop2025\" rel=\"nofollow noopener\" target=\"_blank\" data-ylk=\"slk:COMPLEX SHOP: Shop the brands you love, anytime and anywhere. Uncover what's next. Buy. Collect. Obsess.;elm:context_link;itc:0;sec:content-canvas\" class=\"link \"><b>COMPLEX SHOP:<\/b> Shop the brands you love, anytime and anywhere. Uncover what&#8217;s next. Buy. Collect. Obsess.<\/a><\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">Khaled, specifically, was the subject of a report claiming that he was \u201c<a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/pagesix.com\/2019\/06\/05\/dj-khaled-throws-tantrum-after-new-album-debuts-at-no-2\/\" rel=\"nofollow noopener\" target=\"_blank\" data-ylk=\"slk:furious;elm:context_link;itc:0;sec:content-canvas\" class=\"link \">furious<\/a>\u201d about missing out on a No. 1 debut against Tyler. More recently, Billboard again <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.billboard.com\/pro\/billboard-fan-packs-album-charts\/\" rel=\"nofollow noopener\" target=\"_blank\" data-ylk=\"slk:changed;elm:context_link;itc:0;sec:content-canvas\" class=\"link \">changed<\/a> its stance on bundling.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">With SWAG\u2019s release in July, Bieber bagged his 11th Top 10 entry on the Billboard 200 albums chart. The album, his first since 2021\u2019s Justice, opened at No. 2.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">While it remains to be seen where Bieber will land with SWAG\u2019s sequel, it\u2019s safe to say he can expect another impressive charts week. This is Bieber we\u2019re talking about, after all.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">A bigger question is, when can we expect some movement from Bieber and company on the world tour front?<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">So far, Bieber hasn\u2019t teased any dates. He was last on the road for the Justice World Tour in 2022, though that run was <a rel=\"nofollow\" target=\"_blank\" class=\"link \" href=\"https:\/\/www.complex.com\/music\/a\/louis-pavlakos\/justin-bieber-cancels-justice-tour-dates\" rel=\"nofollow noopener\" target=\"_blank\" data-ylk=\"slk:ultimately cut short;elm:context_link;itc:0;sec:content-canvas\">ultimately cut short<\/a>.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">ComplexCon returns to Las Vegas on October 25\u201326, 2025, with over 300 brands and live performances by Young Thug, YEAT &amp; Friends, Peso Pluma, Central Cee, Ken Carson, and more.\u00a0<a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.tixr.com\/groups\/complexcon\/events\/complexcon-las-vegas-2025-138594?utm_source=article&amp;utm_medium=complex&amp;utm_campaign=260630_complexcon2025_evergreenarticle\" rel=\"nofollow noopener\" target=\"_blank\" data-ylk=\"slk:Get your tickets now;elm:context_link;itc:0;sec:content-canvas\" class=\"link \">Get your tickets now<\/a>.<\/p>\n<h3 class=\"mb-4 text-lg font-bold\">Related News<\/h3>\n<p><a rel=\"nofollow\" target=\"_blank\" data-ylk=\"ct:story;elm:img;itc:0;\" class=\"stretched-box\" href=\"https:\/\/www.complex.com\/music\/a\/tracewilliamcowen\/justin-bieber-swag-instagram-therapy-druski-album-rollout\" rel=\"noopener noreferrer nofollow\" target=\"_blank\"><\/p>\n<div class=\"relative\"><img alt=\"Justin Bieber wearing a camo bucket hat and white tank top, showcasing tattoos, with a blurred background.\" loading=\"lazy\" width=\"960\" height=\"540\" decoding=\"async\" data-nimg=\"1\" class=\"rounded-lg\" style=\"color:transparent\" src=\"https:\/\/s.yimg.com\/ny\/api\/res\/1.2\/GI1nbeu7s7KHE4IUGYg69Q--\/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTU0MDtjZj13ZWJw\/https:\/\/media.zenfs.com\/en\/complex_131\/bf0e547debad1c4bf960551e08e5a501\"\/><\/div>\n<p><\/a><\/p>\n<p><span>Justin Bieber&#8217;s Road to &#8216;SWAG,&#8217; From Instagram Vulnerability to a &#8220;Therapy Session&#8221; With Druski<\/span><\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">,<\/p>\n<p><a rel=\"nofollow\" target=\"_blank\" data-ylk=\"ct:story;elm:img;itc:0;\" class=\"stretched-box\" href=\"https:\/\/www.complex.com\/music\/a\/tracewilliamcowen\/justin-bieber-standing-on-business-gets-tiring\" rel=\"noopener noreferrer nofollow\" target=\"_blank\"><\/p>\n<div class=\"relative\"><img alt=\"Justin Bieber wearing a yellow hat, sunglasses, and a dark jacket is surrounded by photographers at night.\" loading=\"lazy\" width=\"960\" height=\"540\" decoding=\"async\" data-nimg=\"1\" class=\"rounded-lg\" style=\"color:transparent\" src=\"https:\/\/s.yimg.com\/ny\/api\/res\/1.2\/0ixHFJ6J_6b_cIzE1Vt.hQ--\/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTU0MDtjZj13ZWJw\/https:\/\/media.zenfs.com\/en\/complex_131\/bdd5e12abff0b532146c85ff57db5754\"\/><\/div>\n<p><\/a><\/p>\n<p><span>Justin Bieber: &#8216;Standing on Business Gets Tiring&#8217;<\/span><\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">,<\/p>\n<p><a rel=\"nofollow\" target=\"_blank\" data-ylk=\"ct:story;elm:img;itc:0;\" class=\"stretched-box\" href=\"https:\/\/www.yahoo.com\/entertainment\/articles\/dijon-launches-album-baby-following-121922856.html\"><\/p>\n<div class=\"relative\"><img alt=\"Dijon sits in a dimly lit recording studio surrounded by keyboards, mixing consoles, and electronic equipment.\" loading=\"lazy\" width=\"960\" height=\"540\" decoding=\"async\" data-nimg=\"1\" class=\"rounded-lg\" style=\"color:transparent\" src=\"https:\/\/s.yimg.com\/ny\/api\/res\/1.2\/_OnGSGgvNPdVEwvuCGWdqw--\/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTU0MDtjZj13ZWJw\/https:\/\/media.zenfs.com\/en\/complex_131\/ae8c9da7dd47e35909a7fe42abdf2547\"\/><\/div>\n<p><\/a><\/p>\n<p><span>Dijon Launches New Album &#8216;Baby&#8217; Following Acclaimed Collaborations With Justin Bieber and Bon Iver<\/span><\/p>\n<h2 class=\"mb-4 text-xl font-bold md:text-2xl\"><b>Related News<\/b><\/h2>\n<p class=\"mb-4 text-lg md:leading-8 break-words\"><b><i><a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.yahoo.com\/entertainment\/celebrity\/articles\/mya-reflects-symbolically-marrying-herself-214511914.html\" data-ylk=\"slk:Mya Reflects on Symbolically Marrying Herself, Being Celibate: \u2018It Wasn\u2019t a Choice\u2019;elm:context_link;itc:0;sec:content-canvas;outcm:mb_qualified_link;_E:mb_qualified_link;ct:story;\" class=\"link  yahoo-link\">Mya Reflects on Symbolically Marrying Herself, Being Celibate: \u2018It Wasn\u2019t a Choice\u2019<\/a><\/i><\/b><\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\"><b><i><a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.yahoo.com\/entertainment\/music\/articles\/funk-flex-shouts-diddy-says-234556143.html\" data-ylk=\"slk:Funk Flex Shouts Out Diddy, Says He\u2019ll 'Come Through' if Mogul Plays Madison Square Garden;elm:context_link;itc:0;sec:content-canvas;outcm:mb_qualified_link;_E:mb_qualified_link;ct:story;\" class=\"link  yahoo-link\">Funk Flex Shouts Out Diddy, Says He\u2019ll &#8216;Come Through&#8217; if Mogul Plays Madison Square Garden<\/a><\/i><\/b><\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\"><a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.complex.com\/shop?utm_source=yahoo&amp;utm_medium=syndication&amp;utm_campaign=shop2025\" rel=\"nofollow noopener\" target=\"_blank\" data-ylk=\"slk:COMPLEX SHOP: Shop the brands you love, anytime and anywhere. Uncover what's next. Buy. Collect. Obsess.;elm:context_link;itc:0;sec:content-canvas\" class=\"link \"><b>COMPLEX SHOP:<\/b> Shop the brands you love, anytime and anywhere. Uncover what&#8217;s next. Buy. Collect. Obsess.<\/a><\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\"><a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.complex.com\/newsletters?utm_source=yahoo&amp;utm_medium=referral&amp;utm_campaign=newsletter_cta5\" rel=\"nofollow noopener\" target=\"_blank\" data-ylk=\"slk:Making Culture Pop. Find the latest entertainment news and the best in music, pop culture, sneakers, style and original shows.;elm:context_link;itc:0;sec:content-canvas\" class=\"link \"><b>Making Culture Pop.<\/b> Find the latest entertainment news and the best in music, pop culture, sneakers, style and original shows.<\/a><\/p>\n<\/div>\n<p><em> \u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n<p><em> \u2018 Some details of this article were extracted from the following source www.yahoo.com \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Justin Bieber, now two SWAGS deep, tapped into his playful approach to social media in the run-up to his second album of the year. In one Instagram update, Bieber tucked in a joke about a controversy that was the talk of the industry not too long ago. Namely, he nodded to the charts-minded approach of [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2002421,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[25173],"tags":[364375,22082,364376],"class_list":["post-2002420","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-artists","tag-instagram-update","tag-justin-bieber","tag-playful-approach"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2025\/09\/Justin-Bieber-Jokes-About-Industry-Bundle-Scandals-Amid-SWAG-Sequel.jpeg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2002420","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=2002420"}],"version-history":[{"count":0,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2002420\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/2002421"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=2002420"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=2002420"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=2002420"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}