{"id":2018193,"date":"2025-09-13T02:05:13","date_gmt":"2025-09-13T02:05:13","guid":{"rendered":"https:\/\/celebrity.land\/en\/?p=2018193"},"modified":"2025-09-13T02:05:13","modified_gmt":"2025-09-13T02:05:13","slug":"paramount-launches-new-sports-entertainment-division","status":"publish","type":"post","link":"https:\/\/celebrity.land\/en\/paramount-launches-new-sports-entertainment-division\/","title":{"rendered":"Paramount launches new Sports Entertainment division"},"content":{"rendered":"<p><\/p>\n<div>\n<h2 aria-hidden=\"true\" class=\"hidden\"\/><!-- Arbitrary hidden heading for SumoMe to hook into --><\/p>\n<p>As news emerges that Paramount <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/awfulannouncing.com\/paramount\/bidding-acquire-warner-bros-discovery.html\">plans to bid<\/a> for a full acquisition of Warner Bros. Discovery, the company has also bolstered its sports coverage plans.<\/p>\n<p>According to <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.hollywoodreporter.com\/business\/business-news\/paramount-sports-entertainment-division-jesse-sisgold-1236368113\/\">a report by Alex Weprin in\u00a0<em>The Hollywood Reporter<\/em><\/a>, Paramount is launching a new division within the company called Paramount Sports Entertainment that will focus on creating films and programming with a sports focus. The new division, which will be headed by former president and COO of Skydance Media Jesse Sisgold, will also house Skydance Sports, a joint venture with the NFL that has produced series like Netflix\u2019s\u00a0<em>America\u2019s Team: The Gambler and His Cowboys<\/em>. Skydance, of course, recently completed a merger with Paramount.<\/p>\n<p>Paramount Sports Entertainment will \u201ccomplement\u201d CBS Sports, which will still retain editorial control over live sports and studio programming, per Weprin.<\/p>\n<p>\u201cWe are incredibly excited to expand Paramount\u2019s best-in-class sports portfolio with the launch of our new Sports Entertainment division with Jesse at the helm,\u201d CEO David Ellison said in a statement. \u201cBlending cutting-edge technology, innovative entertainment, and the power of our media platforms, our goal is to deliver the very best in storytelling while reimagining how fans engage with the sports they love. This division embodies our fan-first philosophy and our dedication to delivering a full spectrum of sports entertainment that engages and inspires fans at every level.\u201d<\/p>\n<p>Paramount has made clear that, under new ownership, it is prepared to make a splash in the sports world. Shortly after the Skydance merger was completed, Paramount outbid several other suitors to secure UFC rights at a rate of $1.1 billion per year. The establishment of a new Sports Entertainment division seems to be continuing that trend.<\/p>\n<p>Given the success of Skydance Sports outside the Paramount umbrella, it only makes sense to have that team play a larger role in the merged company.<\/p>\n<p><!-- CONTENT END 1 -->\n\t<\/div>\n<p><em> \u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n<p><em> \u2018 Some details of this article were extracted from the following source awfulannouncing.com \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>As news emerges that Paramount plans to bid for a full acquisition of Warner Bros. Discovery, the company has also bolstered its sports coverage plans. According to a report by Alex Weprin in\u00a0The Hollywood Reporter, Paramount is launching a new division within the company called Paramount Sports Entertainment that will focus on creating films and [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2018194,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[25172],"tags":[370426,309286,310202],"class_list":["post-2018193","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-entertainment","tag-jesse-sisgold","tag-paramount-global","tag-skydance-media"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2025\/09\/Paramount-launches-new-Sports-Entertainment-division.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2018193","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=2018193"}],"version-history":[{"count":0,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2018193\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/2018194"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=2018193"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=2018193"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=2018193"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}