Morning breeze\u2014not after 12 noon, not before 5 AM\u2014the recorded barking of a medium-sized dog, and three drops of blood drawn at nighttime. These odd ingredients along with various others are what Scarlett Johansson aims to collect in the latest Prada campaign short film, directed by Yorgos Lanthimos and released today. All of which she gathers into her chosen vessel: the Prada Galleria bag.<\/p>\n
The film, titled \u201cRitual Identities,\u201d features an inquisitive cast of characters\u2014each played by Johansson. We follow different versions of the lauded actor through an array of mysterious rituals, strange actions within archetypical settings of modern life, around New York City. Throughout each task, there\u2019s an undercurrent of Lanthimos\u2019 surreally stylized eccentricity. <\/p>\n
Courtesy of Prada<\/span><\/p>\n \u201cFor this Prada campaign Lanthimos envisaged, I play a version of myself,\u201d Johansson tells Bazaar, \u201cI think the idea\u2014the poetry\u2014of that was that I was playing many people at the same time. The result portrays the duality that exists inside all of us. I think a lot of Yorgos\u2019 work centers around that theme\u2014duality, fractured identities. This was really an exploration, for him to continue in interrogating that idea.\u201d<\/p>\n Courtesy of Prada<\/span><\/p>\n The annual campaigns celebrating Prada\u2019s Galleria bag have become something of a rotating hub for creativity. Last year, Jonathan Glazer directed the campaign\u2019s short film also starring Johansson. For 2025, the baton passes to five-time Academy Award-nominated director, producer and screenwriter Lanthimos, who wooed the fashion world with his 2023 film Poor Things. And said fashion world has once again brought two great minds together; this is the first time Johansson and Lanthimos have collaborated\u2014and to great result.<\/p>\n Courtesy of Prada<\/span><\/p>\n \u201cYorgos himself wrote the monologue for this Prada campaign film, and there were so many different ways to interpret it,\u201d says Johansson. \u201cIn the repetition of the monologue, with each take and different setups, you discover new meaning\u2014in its abstraction, it becomes a changing, effervescent thing.\u201d<\/p>\n Courtesy of Prada<\/span><\/p>\n But throughout all of this beautiful pandemonium, Prada\u2019s Galleria is constant. First launched in 2007, the handbag has persisted through nearly two decades and embraced seasonal reinvention, becoming something of a signature for the Italian brand. The latest campaign underscores its versatility, depicting the Galleria as \u201ca totem, a talisman, an amulet central to the ritual and the everyday performance of life itself, a vessel for magical change,\u201d as the press release puts it. Whether it\u2019s holding rainwater that drips from a non-blooming cherry tree or your wallet and keys, the Prada\u2019s Galleria bag will always be there for you.<\/p>\n You Might Also Like<\/strong><\/p>\n<\/div>\n \u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n \u2018 Some details of this article were extracted from the following source www.yahoo.com \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":" Morning breeze\u2014not after 12 noon, not before 5 AM\u2014the recorded barking of a medium-sized dog, and three drops of blood drawn at nighttime. These odd ingredients along with various others are what Scarlett Johansson aims to collect in the latest Prada campaign short film, directed by Yorgos Lanthimos and released today. All of which she […]<\/p>\n","protected":false},"author":2,"featured_media":2026257,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[25173],"tags":[373128,373129,305526,345734],"class_list":["post-2026256","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-artists","tag-prada-campaign","tag-prada-galleria-bag","tag-scarlett-johansson","tag-yorgos-lanthimos"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2025\/09\/Yorgos-Lanthimos-Directs-Scarlett-Johansson-in-Pradas-Newest-Campaign.jpeg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2026256","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=2026256"}],"version-history":[{"count":0,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2026256\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/2026257"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=2026256"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=2026256"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=2026256"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}<\/span><\/div>\n
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