Comcast’s Xfinity brand<\/a> put a fresh spin on the Gothic tale through a partnership with Universal Pictures and the Universal Parks team. The new “Imagine That” platform recreates the medieval lab of Dr. Frankenstein, as seen in the “Monsters Unchained: The Frankenstein Experiment” ride at Epic Universe’s Dark Universe.<\/p>\nA 2-minute ad, created by Goodby Silverstein & Partners and directed by\u00a0Lance Acord through Park Pictures, brings Dr. Frankenstein’s monster to life through the power of Xfinity’s WiFi connectivity.<\/p>\n
The parks’ makeup and prosthetic artists helped recreate the creature’s signature look, including his green complexion, square head, neck bolts, and boots.<\/p>\n
When “Frank” the monster has the place to himself, he gets sucked into an episode of Love Island USA on TV and morphs into a channel-hopping, gaming, shopping, and social media-addicted creature. Fresh from an invigorating GPS-aided cycling session and inspired by various online lifestyle gurus, he cooks up a feast for the doctor’s return.<\/p>\n
Dr. Frankenstein is initially stunned by the new monster, but the two share a meal and a bottle of wine.<\/p>\n
The playful campaign highlights how Xfinity makes users’ lives “simpler, safer, and a lot more fun” through its entertainment offering, said Jon Gieselman, chief growth officer, connectivity and platforms, at Comcast.<\/p>\n
\u201cWe believe our products should be intuitive, invisible, and inspiring, unlocking possibilities you didn’t even know you needed,” Gieselman said in a statement.<\/p>\n
During spooky season, Xfinity customers will be able to access behind-the-scenes and other exclusive content by saying “Halloween” into their voice remote.\u00a0Other stories will continue to appear under the “Imagine That” banner through next year.<\/p>\n
“This campaign perfectly reflects a brand that opens the door to extraordinary stories and gives people unmatched access to the world’s best entertainment and connectivity,” added Jeff Goodby, co-founder and co-chairman of GS&P.<\/p>\n<\/div>\n
\u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n \u2018 Some details of this article were extracted from the following source www.yahoo.com \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"Frankenstein’s monster had a wickedly fun weekend after discovering the internet. Comcast’s Xfinity brand put a fresh spin on the Gothic tale through a partnership with Universal Pictures and the Universal Parks team. The new “Imagine That” platform recreates the medieval lab of Dr. Frankenstein, as seen in the “Monsters Unchained: The Frankenstein Experiment” ride […]<\/p>\n","protected":false},"author":2,"featured_media":2057892,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[25172],"tags":[383239,354975,336192,21928,320410,383240],"class_list":["post-2057891","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-entertainment","tag-dr-frankenstein","tag-epic-universe","tag-frankenstein","tag-social-media","tag-universal-pictures","tag-xfinity"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2025\/09\/Xfinity-Gives-Frankensteins-Monster-a-Social-Media-Glow-Up.png","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2057891","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=2057891"}],"version-history":[{"count":0,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2057891\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/2057892"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=2057891"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=2057891"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=2057891"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}