<\/p>\n
Timbaland<\/a>\u2018s new AI artist, TaTa, has officially debuted her first music video.<\/p>\n Timbo\u2019s Stage Zero signee delivered the vibrant new visual for her song \u201cPulse x Glitch\u201d on Friday (Oct. 10). Featuring appearances from the legendary dance crew The Jabbawockeez, as well as Timbaland himself, TaTa steps into a Matrix-esque futuristic landscape in the clip. She kicks off the visual by rapping some incendiary bars over Timbo\u2019s minimalist 808 beats. A quick beatbox break from the producer shifts the tempo entirely, as the rest of the song transitions into a melodic pop track.<\/p>\n More from Billboard<\/strong><\/p>\n \u201cAt Stage Zero we are merging AI with real life creators and creatives to create an immersive experience,\u201d Timbaland said in a statement to Billboard<\/em>. \u201cThis music video is just the beginning of how we are blending the worlds together\u201d<\/p>\n TaTa\u2019s debut follows Timbaland\u2019s announcement back in June that he would be launching an AI entertainment company called Stage Zero, and that its first signee would be TaTa. The Grammy Award-winning producer is overseeing most of the production for this artificial intelligence venture, which he described as a new genre called \u201cA-Pop.\u201d<\/p>\n \u201cI\u2019m not just producing tracks anymore,\u201d Timbaland said in a previous statement to Billboard<\/a><\/em>. \u201cI\u2019m producing systems, stories, and stars from scratch. [TaTa] is not an avatar. She is not a character. TaTa is a living, learning, autonomous music artist built with AI. TaTa is the start of something bigger. She\u2019s the first artist of a new generation. A-Pop is the next cultural evolution, and TaTa is its first icon.\u201d<\/p>\n Timbaland has remained one of the music industry\u2019s strongest advocates for AI. In an April interview with Billboard<\/a><\/em>, Timbo described AI as an unbelievable tool that has accelerated the creative process of being an artist.<\/p>\n \u201cThe technology of today is perfect for what this is,\u201d Timbaland told Billboard<\/em>. \u201cWhat used to take me three months only takes me two days. In the beginning, it was like a toy \u2014 it was like going to a toy store. You gotta go through gluttony because you can\u2019t believe that it\u2019s here.\u201d<\/p>\n <\/a> Billboard VIP Pass<\/p>\n<\/figcaption><\/figure>\n Best of Billboard<\/strong><\/p>\n Sign up for Billboard’s Newsletter<\/a>. For the latest news, follow us on Facebook<\/a>, Twitter<\/a>, and Instagram<\/a>.<\/p>\n<\/div>\n \u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n \u2018 Some details of this article were extracted from the following source www.yahoo.com \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":" Timbaland\u2018s new AI artist, TaTa, has officially debuted her first music video. Timbo\u2019s Stage Zero signee delivered the vibrant new visual for her song \u201cPulse x Glitch\u201d on Friday (Oct. 10). Featuring appearances from the legendary dance crew The Jabbawockeez, as well as Timbaland himself, TaTa steps into a Matrix-esque futuristic landscape in the clip. […]<\/p>\n","protected":false},"author":2,"featured_media":2021507,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[25172],"tags":[386811,355758],"class_list":["post-2081930","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-entertainment","tag-tata","tag-timbaland"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2025\/09\/Charli-XCX-and-George-Daniel-marry-for-second-time-in.jpeg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2081930","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=2081930"}],"version-history":[{"count":1,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2081930\/revisions"}],"predecessor-version":[{"id":2081931,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2081930\/revisions\/2081931"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/2021507"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=2081930"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=2081930"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=2081930"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}