{"id":2088964,"date":"2025-10-14T00:08:08","date_gmt":"2025-10-14T00:08:08","guid":{"rendered":"https:\/\/celebrity.land\/en\/?p=2088964"},"modified":"2025-10-14T00:08:08","modified_gmt":"2025-10-14T00:08:08","slug":"sag-aftra-gets-in-the-verticals-game","status":"publish","type":"post","link":"https:\/\/celebrity.land\/en\/sag-aftra-gets-in-the-verticals-game\/","title":{"rendered":"SAG-AFTRA Gets In the Verticals Game"},"content":{"rendered":"

<\/p>\n

SAG-AFTRA<\/a> has become the latest Hollywood union to acknowledge the rise of verticals.<\/p>\n

The performers\u2019 union stated on Monday that a contract specifically tailored to the booming microdrama format would be forthcoming by the end of the month. This \u201cVerticals Agreement\u201d will cover projects that have budgets of under $300,000, in keeping with the typically small budgets and tight turnarounds of these made-for-mobile titles.<\/p>\n

SAG-AFTRA president Sean Astin<\/a> called verticals an \u201cexciting new space\u201d in a statement. \u201cThis fast-evolving format is catching on and we are here to support our performers as they pursue their craft and engage this new business model,\u201d Astin said. \u201cBy offering a contract that is tailored to the unique needs of these projects, our union is meeting the moment. As the business of verticals experiences substantial growth, so too will our relationship with the producers.\u201d<\/p>\n

Filmed in portrait mode, \u201cverticals\u201d are serialized stories that are often…<\/p>\n<\/div>\n

\u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n

\u2018 Some details of this article were extracted from the following source www.imdb.com \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

SAG-AFTRA has become the latest Hollywood union to acknowledge the rise of verticals. The performers\u2019 union stated on Monday that a contract specifically tailored to the booming microdrama format would be forthcoming by the end of the month. This \u201cVerticals Agreement\u201d will cover projects that have budgets of under $300,000, in keeping with the typically […]<\/p>\n","protected":false},"author":2,"featured_media":2088965,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[25177],"tags":[25538,31714,21751,22556,21993,22860,21912,21738,24141,22205,21913],"class_list":["post-2088964","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-celebrities","tag-actors","tag-actresses","tag-celebrities","tag-directors","tag-films","tag-hollywood","tag-movies","tag-news","tag-stars","tag-television","tag-tv"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2025\/10\/SAG-AFTRA-Gets-In-the-Verticals-Game.png","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2088964","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=2088964"}],"version-history":[{"count":1,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2088964\/revisions"}],"predecessor-version":[{"id":2088966,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2088964\/revisions\/2088966"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/2088965"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=2088964"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=2088964"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=2088964"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}