<\/p>\n
Verza TV is weeks out from launch, THR is told, which will make it the first such American platform to market; others have been announced, but are not ready. Most of the existing platforms for microdramas are Chinese.<\/p>\n
Verza TV, a mobile-first, vertical streamer, has a pay model with a somewhat generous trial. Users can watch up to five episodes of any and every title for free \u2014 it will cost $4.99 to access the rest.<\/p>\n
The vertical microdrama market surpassed $6.5 billion in revenue in 2024, and is expected to double by 2030.<\/p>\n
\u201cWhen I founded E! Entertainment Television, we were the first to pioneer celebrity-based programming and forever changed how audiences watched and engaged with entertainment,\u201d Mruvka, the Verza TV founder and CEO,…<\/p>\n<\/div>\n
\u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n \u2018 Some details of this article were extracted from the following source www.imdb.com \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":" The founder of E! Entertainment Television, Alan Mruvka, is set to launch the first-ever U.S. platform for microdramas, The Hollywood Reporter has learned. Mruvka is funding the platform himself. Verza TV is weeks out from launch, THR is told, which will make it the first such American platform to market; others have been announced, but […]<\/p>\n","protected":false},"author":2,"featured_media":2093315,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[25177],"tags":[25538,31714,21751,22556,21993,22860,21912,21738,24141,22205,21913],"class_list":["post-2093314","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-celebrities","tag-actors","tag-actresses","tag-celebrities","tag-directors","tag-films","tag-hollywood","tag-movies","tag-news","tag-stars","tag-television","tag-tv"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2025\/10\/E-Channel-Founder-to-Launch-the-First-US-Platform-for.png","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2093314","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=2093314"}],"version-history":[{"count":1,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2093314\/revisions"}],"predecessor-version":[{"id":2093316,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2093314\/revisions\/2093316"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/2093315"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=2093314"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=2093314"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=2093314"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}