{"id":2108849,"date":"2025-10-22T18:57:19","date_gmt":"2025-10-22T18:57:19","guid":{"rendered":"https:\/\/celebrity.land\/en\/?p=2108849"},"modified":"2025-10-22T18:57:19","modified_gmt":"2025-10-22T18:57:19","slug":"sneaker-brand-salomon-posts-up-in-l-a-with-first-west-coast-store","status":"publish","type":"post","link":"https:\/\/celebrity.land\/en\/sneaker-brand-salomon-posts-up-in-l-a-with-first-west-coast-store\/","title":{"rendered":"Sneaker Brand Salomon Posts Up in L.A. With First West Coast Store"},"content":{"rendered":"<p><\/p>\n<div>\n<p>\t\t\t\t\t<!-- do not apply CSS styles to this element! --><\/p>\n<div class=\"pmc-paywall\">\n<p class=\"paragraph larva \/\/  a-font-body-m     \">\n\tSalomon lovers are kicking up their heels over the celebrity-loved sneaker brand\u2019s first West Coast store, which opened this week at 8620 Melrose Avenue in <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.hollywoodreporter.com\/t\/west-hollywood\/\" id=\"auto-tag_west-hollywood_1\" data-tag=\"west-hollywood\">West Hollywood<\/a>. <\/p>\n<p class=\"paragraph larva \/\/  a-font-body-m     \">\n\tThe outpost comes amid Salomon\u2019s North America expansion, which includes a total of four brick-and-mortar shops with another shop expected to open by year\u2019s end. Ahead of the Oct. 21 launch, Salomon hosted a public pop-up at Skylight ROW DTLA last week as a way to shine a light on the XT-6 silhouette, a signature Sportstyle design embodying the brand\u2019s alpine heritage to lifestyle influence. Designed as a gallery of sorts, the \u201cmulti-sensory\u201d installation was meant to showcase how the XT-6 has been reimagined by global audiences. As for the West Hollywood shop, the retail space is a hub for for Salomon\u2019s Sportstyle category.<\/p>\n<p class=\"paragraph larva \/\/  a-font-body-m     \">\n\t\u201cOpening our first California store in West Hollywood marks a significant moment for Salomon \u2014 not only as a milestone in our growth within the U.S., but as a deeper commitment to a city that thrives on culture, creativity and constant reinvention,\u201d offered Jenny Taylor, Salomon\u2019s vp, marketing, North America. \u201cLos Angeles has always been a global hub for movement and expression \u2014 values that are core to who we are. We envision this new space as more than a store; it\u2019s a gathering point for the L.A. community, and a place to connect, create and explore together.\u201d<\/p>\n<p class=\"paragraph larva \/\/  a-font-body-m     \">\n\tBelow are views inside the store, the brand\u2019s launch party and the ROW DTLA pop-up. <\/p>\n<div class=\"post-content-image \/\/  \">\n<figure class=\"o-figure   size-large alignnone lrv-u-max-width-100p\" style=\"width:3000px\">\n<div class=\"c-lazy-image  \">\n<div class=\"lrv-a-crop-16x9\" style=\"padding-bottom:calc((2000\/3000)*100%);\">\n<p>\t\t\t\t\t\t<\/p><\/div><\/div><figcaption class=\"c-figcaption  lrv-u-padding-tb-025\">\n<p>\t\t\t\t\t<span class=\"a-font-secondary-s lrv-u-margin-r-025\">A view of Salomon\u2019s new West Hollywood store.<\/span><\/p>\n<p>\t\t\t\t\t\t\t\t\t<cite class=\"a-font-accent-uppercase-xs lrv-u-color-grey-dark\">Photo Courtesy of Salomon \/ Brett Long<\/cite><\/p>\n<\/figcaption><\/figure>\n<\/div>\n<div class=\"post-content-image \/\/  \">\n<figure class=\"o-figure   size-large alignnone lrv-u-max-width-100p\" style=\"width:3000px\">\n<div class=\"c-lazy-image  \">\n<div class=\"lrv-a-crop-16x9\" style=\"padding-bottom:calc((2000\/3000)*100%);\">\n<p>\t\t\t\t\t\t<img class=\"c-lazy-image__img lrv-u-background-color-grey-lightest lrv-u-width-100p lrv-u-display-block lrv-u-height-auto\" src=\"https:\/\/www.hollywoodreporter.com\/wp-content\/themes\/vip\/pmc-hollywoodreporter-2021\/assets\/public\/lazyload-fallback.gif\" data-lazy-src=\"https:\/\/www.hollywoodreporter.com\/wp-content\/uploads\/2025\/10\/BFA_51965_7492281.jpg?w=3000\" alt=\"\" data-lazy-srcset=\"\" data-lazy-sizes=\"\" height=\"2000\" width=\"3000\" decoding=\"async\"\/><\/p><\/div><\/div><figcaption class=\"c-figcaption  lrv-u-padding-tb-025\">\n<p>\t\t\t\t\t\t\t\t\t<cite class=\"a-font-accent-uppercase-xs lrv-u-color-grey-dark\">Photo Courtesy of Salomon \/ Brett Long<\/cite><\/p>\n<\/figcaption><\/figure>\n<\/div>\n<div class=\"post-content-image \/\/  \">\n<figure class=\"o-figure   size-large alignnone lrv-u-max-width-100p\" style=\"width:3000px\">\n<div class=\"c-lazy-image  \">\n<div class=\"lrv-a-crop-16x9\" style=\"padding-bottom:calc((2000\/3000)*100%);\">\n<p>\t\t\t\t\t\t<img class=\"c-lazy-image__img lrv-u-background-color-grey-lightest lrv-u-width-100p lrv-u-display-block lrv-u-height-auto\" src=\"https:\/\/www.hollywoodreporter.com\/wp-content\/themes\/vip\/pmc-hollywoodreporter-2021\/assets\/public\/lazyload-fallback.gif\" data-lazy-src=\"https:\/\/www.hollywoodreporter.com\/wp-content\/uploads\/2025\/10\/BFA_51965_7492186.jpg?w=3000\" alt=\"\" data-lazy-srcset=\"\" data-lazy-sizes=\"\" height=\"2000\" width=\"3000\" decoding=\"async\"\/><\/p><\/div><\/div><figcaption class=\"c-figcaption  lrv-u-padding-tb-025\">\n<p>\t\t\t\t\t\t\t\t\t<cite class=\"a-font-accent-uppercase-xs lrv-u-color-grey-dark\">Photo Courtesy of Salomon \/ Brett Long<\/cite><\/p>\n<\/figcaption><\/figure>\n<\/div>\n<div class=\"post-content-image \/\/  \">\n<figure class=\"o-figure   size-large alignnone lrv-u-max-width-100p\" style=\"width:2400px\">\n<div class=\"c-lazy-image  \">\n<div class=\"lrv-a-crop-16x9\" style=\"padding-bottom:calc((3000\/2400)*100%);\">\n<p>\t\t\t\t\t\t<img class=\"c-lazy-image__img lrv-u-background-color-grey-lightest lrv-u-width-100p lrv-u-display-block lrv-u-height-auto\" src=\"https:\/\/www.hollywoodreporter.com\/wp-content\/themes\/vip\/pmc-hollywoodreporter-2021\/assets\/public\/lazyload-fallback.gif\" data-lazy-src=\"https:\/\/www.hollywoodreporter.com\/wp-content\/uploads\/2025\/10\/SALOMON-LA-STORE-OPENING-PRESS-3.jpg?w=2400\" alt=\"\" data-lazy-srcset=\"\" data-lazy-sizes=\"\" height=\"3000\" width=\"2400\" decoding=\"async\"\/><\/p><\/div><\/div><figcaption class=\"c-figcaption  lrv-u-padding-tb-025\">\n<p>\t\t\t\t\t<span class=\"a-font-secondary-s lrv-u-margin-r-025\">A view inside Salomon\u2019s new West Hollywood store.<\/span><\/p>\n<p>\t\t\t\t\t\t\t\t\t<cite class=\"a-font-accent-uppercase-xs lrv-u-color-grey-dark\">Photo Courtesy of Salomon \/ Brett Long<\/cite><\/p>\n<\/figcaption><\/figure>\n<\/div>\n<div class=\"post-content-image \/\/  \">\n<figure class=\"o-figure   size-large alignnone lrv-u-max-width-100p\" style=\"width:2000px\">\n<div class=\"c-lazy-image  \">\n<div class=\"lrv-a-crop-16x9\" style=\"padding-bottom:calc((3000\/2000)*100%);\">\n<p>\t\t\t\t\t\t<img class=\"c-lazy-image__img lrv-u-background-color-grey-lightest lrv-u-width-100p lrv-u-display-block lrv-u-height-auto\" src=\"https:\/\/www.hollywoodreporter.com\/wp-content\/themes\/vip\/pmc-hollywoodreporter-2021\/assets\/public\/lazyload-fallback.gif\" data-lazy-src=\"https:\/\/www.hollywoodreporter.com\/wp-content\/uploads\/2025\/10\/Justin-Boone.jpg?w=2000\" alt=\"\" data-lazy-srcset=\"\" data-lazy-sizes=\"\" height=\"3000\" width=\"2000\" decoding=\"async\"\/><\/p><\/div><\/div><figcaption class=\"c-figcaption  lrv-u-padding-tb-025\">\n<p>\t\t\t\t\t<span class=\"a-font-secondary-s lrv-u-margin-r-025\">Justin Boone attends Salomon\u2019s grand opening event in West Hollywood on Oct. 20, 2025.<\/span><\/p>\n<p>\t\t\t\t\t\t\t\t\t<cite class=\"a-font-accent-uppercase-xs lrv-u-color-grey-dark\">Photo Courtesy of Salomon \/ Brett Long<\/cite><\/p>\n<\/figcaption><\/figure>\n<\/div>\n<div class=\"post-content-image \/\/  \">\n<figure class=\"o-figure   size-large alignnone lrv-u-max-width-100p\" style=\"width:2000px\">\n<div class=\"c-lazy-image  \">\n<div class=\"lrv-a-crop-16x9\" style=\"padding-bottom:calc((3000\/2000)*100%);\">\n<p>\t\t\t\t\t\t<img class=\"c-lazy-image__img lrv-u-background-color-grey-lightest lrv-u-width-100p lrv-u-display-block lrv-u-height-auto\" src=\"https:\/\/www.hollywoodreporter.com\/wp-content\/themes\/vip\/pmc-hollywoodreporter-2021\/assets\/public\/lazyload-fallback.gif\" data-lazy-src=\"https:\/\/www.hollywoodreporter.com\/wp-content\/uploads\/2025\/10\/Dru-Macdonald.jpg?w=2000\" alt=\"\" data-lazy-srcset=\"\" data-lazy-sizes=\"\" height=\"3000\" width=\"2000\" decoding=\"async\"\/><\/p><\/div><\/div><figcaption class=\"c-figcaption  lrv-u-padding-tb-025\">\n<p>\t\t\t\t\t<span class=\"a-font-secondary-s lrv-u-margin-r-025\">Dru Macdonald attends Salomon\u2019s grand opening event in West Hollywood on Oct. 20, 2025.<\/span><\/p>\n<p>\t\t\t\t\t\t\t\t\t<cite class=\"a-font-accent-uppercase-xs lrv-u-color-grey-dark\">Photo Courtesy of Salomon \/ Brett Long<\/cite><\/p>\n<\/figcaption><\/figure>\n<\/div>\n<div class=\"post-content-image \/\/  \">\n<figure class=\"o-figure   size-large alignnone lrv-u-max-width-100p\" style=\"width:2400px\">\n<div class=\"c-lazy-image  \">\n<div class=\"lrv-a-crop-16x9\" style=\"padding-bottom:calc((3000\/2400)*100%);\">\n<p>\t\t\t\t\t\t<img class=\"c-lazy-image__img lrv-u-background-color-grey-lightest lrv-u-width-100p lrv-u-display-block lrv-u-height-auto\" src=\"https:\/\/www.hollywoodreporter.com\/wp-content\/themes\/vip\/pmc-hollywoodreporter-2021\/assets\/public\/lazyload-fallback.gif\" data-lazy-src=\"https:\/\/www.hollywoodreporter.com\/wp-content\/uploads\/2025\/10\/SALOMON-ROW-DLTA_DAY-1_STEPT-STUDIOS-5.jpg?w=2400\" alt=\"\" data-lazy-srcset=\"\" data-lazy-sizes=\"\" height=\"3000\" width=\"2400\" decoding=\"async\"\/><\/p><\/div><\/div><figcaption class=\"c-figcaption  lrv-u-padding-tb-025\">\n<p>\t\t\t\t\t<span class=\"a-font-secondary-s lrv-u-margin-r-025\">A view of Salomon\u2019s pop-up at the Row DTLA in Los Angeles.<\/span><\/p>\n<p>\t\t\t\t\t\t\t\t\t<cite class=\"a-font-accent-uppercase-xs lrv-u-color-grey-dark\">Photo Courtesy of Salomon \/ Brett Long<\/cite><\/p>\n<\/figcaption><\/figure>\n<\/div>\n<\/div><\/div>\n<p><em> \u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n<p><em> \u2018 Some details of this article were extracted from the following source www.hollywoodreporter.com \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Salomon lovers are kicking up their heels over the celebrity-loved sneaker brand\u2019s first West Coast store, which opened this week at 8620 Melrose Avenue in West Hollywood. The outpost comes amid Salomon\u2019s North America expansion, which includes a total of four brick-and-mortar shops with another shop expected to open by year\u2019s end. Ahead of the [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2108850,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[25177],"tags":[379904],"class_list":["post-2108849","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-celebrities","tag-west-hollywood"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2025\/10\/Sneaker-Brand-Salomon-Posts-Up-in-LA-With-First-West-scaled.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2108849","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=2108849"}],"version-history":[{"count":1,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2108849\/revisions"}],"predecessor-version":[{"id":2108851,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2108849\/revisions\/2108851"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/2108850"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=2108849"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=2108849"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=2108849"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}