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\n\tAri Emanuel<\/a>\u2019s new company Mari<\/a> is acquiring IMG<\/a>\u2019s Arts & Entertainment and Action Sports events portfolios from Endeavor Group, the latest in a string of announcements since the holding launched last month.<\/a><\/p>\n \n\tFinancial terms weren\u2019t disclosed.<\/p>\n \n\tMari, which is focused on global events and experiences, said the acquisition expands its international footprint with festivals, touring exhibitions, family programming and athletic events including signature properties Hyde Park Winter Wonderland, which welcomes more than three million visitors each holiday season, and the global Taste Festivals culinary series, headlined by the Taste of London.<\/p>\n \n\tThe sports portfolio includes such he US Open of Surfing in Southern California and the Nike Melbourne Marathon, expanding Mari\u2019s presence in mass-participation athletic events.<\/p>\n \n\tEmanuel, Mari\u2019s founder and principal investor, said the company is looking \u201cto build a global portfolio of cultural, lifestyle, and sporting events that connect millions of people through live experiences\u201d as it grows its presence across Europe, North America, Asia, and Australia.<\/p>\n \n\tPrevious deals include Frieze, Barrett-Jackson, TodayTix Group and a tennis portfolio featuring the Miami Open presented by Ita\u00fa, the Mutua Madrid Open and other leading ATP and WTA tournaments.<\/p>\n \n\tEmanuel was formerly CEO of Endeavor Group Holdings, which was taken private by giant investment firm and major shareholder Silver Lake last spring. The assets include WME Group, with Emanuel as executive chair, and a controlling stake in TKO Group, parent of UFC and WWE, where he is CEO. <\/p>\n