{"id":2152049,"date":"2025-11-12T17:50:20","date_gmt":"2025-11-12T17:50:20","guid":{"rendered":"https:\/\/celebrity.land\/en\/?p=2152049"},"modified":"2025-11-12T17:50:20","modified_gmt":"2025-11-12T17:50:20","slug":"nielsen-hires-peter-naylor-in-c-suite-role","status":"publish","type":"post","link":"https:\/\/celebrity.land\/en\/nielsen-hires-peter-naylor-in-c-suite-role\/","title":{"rendered":"Nielsen Hires Peter Naylor In C-Suite Role"},"content":{"rendered":"<p><\/p>\n<div role=\"presentation\"><a rel=\"nofollow\" target=\"_blank\" class=\"ipc-md-link ipc-md-link--entity\" href=\"https:\/\/www.imdb.com\/company\/co0889943\/\">Nielsen<\/a> has tapped <a rel=\"nofollow\" target=\"_blank\" class=\"ipc-md-link ipc-md-link--entity\" href=\"https:\/\/www.imdb.com\/name\/nm2778529\/\">Peter Naylor<\/a> as its first chief client officer, charged with working with advertisers and publishers across traditional and digital channels.<\/p>\n<p>Naylor, who will report to Nielsen CEO <a rel=\"nofollow\" target=\"_blank\" class=\"ipc-md-link ipc-md-link--entity\" href=\"https:\/\/www.imdb.com\/name\/nm8982000\/\">Karthik Rao<\/a>, comes to the TV measurement firm after working at <a rel=\"nofollow\" target=\"_blank\" class=\"ipc-md-link ipc-md-link--entity\" href=\"https:\/\/www.imdb.com\/company\/co0144901\/\">Netflix<\/a> as vp of global advertising sales, leading sales for the Americas at Snap Inc., and serving as senior vp of advertising sales at <a rel=\"nofollow\" target=\"_blank\" class=\"ipc-md-link ipc-md-link--entity\" href=\"https:\/\/www.imdb.com\/company\/co0218858\/\">Hulu<\/a>.<\/p>\n<p>\u201cThe key to Nielsen\u2019s continued success is working closely with our clients to build the best marketing intelligence platform in the world. Peter is the perfect person to help that mission, building on Nielsen\u2019s momentum of big data + panel measurement, live streaming innovation and our AI transformation. He has led teams across linear TV, streaming and social media. He knows what consumers and clients want \u2013 and need \u2013 as behaviors continue to evolve. We can\u2019t wait to keep building with him and our partners,&#8230;<\/p>\n<\/div>\n<p><em> \u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n<p><em> \u2018 Some details of this article were extracted from the following source www.imdb.com \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Nielsen has tapped Peter Naylor as its first chief client officer, charged with working with advertisers and publishers across traditional and digital channels. Naylor, who will report to Nielsen CEO Karthik Rao, comes to the TV measurement firm after working at Netflix as vp of global advertising sales, leading sales for the Americas at Snap [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2152050,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[25177],"tags":[25538,31714,21751,22556,21993,22860,21912,21738,24141,22205,21913],"class_list":["post-2152049","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-celebrities","tag-actors","tag-actresses","tag-celebrities","tag-directors","tag-films","tag-hollywood","tag-movies","tag-news","tag-stars","tag-television","tag-tv"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2025\/11\/Nielsen-Hires-Peter-Naylor-In-C-Suite-Role.png","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2152049","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=2152049"}],"version-history":[{"count":1,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2152049\/revisions"}],"predecessor-version":[{"id":2152051,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2152049\/revisions\/2152051"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/2152050"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=2152049"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=2152049"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=2152049"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}