Disney\u2019s $24 billion in planned content spend for fiscal 2026<\/a> will likely end up being a 50-50 split between sports and entertainment, chief financial officer Hugh Johnston said on Wednesday.<\/p>\n \u201cI think that split will hold,\u201d Johnston told Wells Fargo\u2019s Technology, Media, and Telecom Summit, though he noted entertainment spend \u201cmay grow a little faster than sports.\u201d He also said that the company would look to invest more in local content in certain markets. <\/p>\n \u201cWe have rights to succeed with respect to Disney content, but we need to supplement that with local content. So the strategy is very much to do that,\u201d Johnston added. <\/p>\n While Disney\u2019s total content budget will continue to grow over time, Johnston emphasized it wouldn\u2019t hit levels when the media giant and others were \u201coverproducing\u201d original content. In fiscal 2022, Disney\u2019s content budget was $33 billion. <\/a> He also said it wouldn\u2019t grow faster than Disney\u2019s direct-to-consumer revenue, which he hopes will see double-digit growth in the years to come. <\/p>\n During its fourth quarter of 2025, Disney+ and Hulu saw their combined profit grow 39% to $352 million, while streaming revenue grew 8% to $6.25 billion. Disney+ and Hulu added a combined 12.4 million subscribers for a total of 195.7 million. Disney+ added 3.8 million subscribers for a total of 131.6 million. Hulu added 8.6 million for a total of 64.1 million, largely driven by the company\u2019s\u00a0expanded distribution deal with Charter Communications.<\/a> <\/p>\n \u201cThe goal first was to achieve scale, and we did do that,\u201d Johnston said Wednesday. \u201cThat said, there\u2019s still opportunity to expand on that sub base.\u201d<\/p>\n More to come\u2026<\/em><\/p>\n
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