<\/p>\n
Long before Jeff Frost (L \u201989) helped launch Apple TV+\u2019s newest sci-fi smash, Pluribus<\/em>, the Hollywood executive was shaping something else: Tulane Law\u2019s rise as a destination for students aspiring to careers in entertainment and sports law.<\/p>\n Frost, chairman and CEO of Bristol Circle Entertainment and executive producer of Pluribus<\/em>, co-founded Tulane Law\u2019s spring Entertainment & Sports Law Conference, now one of the school\u2019s signature annual events. More recently, he helped launch the Tulane Entertainment Negotiation Competition (TENC), a first-of-its-kind, student-run event that draws teams from across the country to New Orleans.<\/p>\n The industry did just that.<\/p>\n \u201cTulane Law wasn\u2019t getting the recognition in Hollywood that I knew it deserved. We had so many alumni working in the business. I wanted the industry to see Tulane as a real presence.”<\/p>\n Jeff Frost (L’89), Executive Producer of “Pluribus” and a founder of the TENC<\/cite><\/p><\/blockquote>\n As the annual Entertainment & Sports Law Conference ballooned over the past eight years, bringing to campus leading Hollywood executives and top industry practitioners, a kernel of an idea also grew: an entertainment law negotiation competition that would match those already happening at Tulane in sports law.<\/p>\n Several years ago, Frost had staged a mock negotiation featuring a studio executive, an entertainment lawyer and an actress who worked on a series deal in real time. It was meant as a simulation for students and practitioners to learn.\u00a0 <\/span>A Tulane student, Seamus Blair (L\u201925) approached Frost afterward with a question: Could this become a full competition?<\/p>\n It could\u2014and did.<\/p>\n Frost helped design the competition, drafting negotiation prompts and recruiting the executives and lawyers who judged the rounds. What began as an experiment last year became a highlight of the Nov. 14-15 2025 Wave Weekend, allowing alumni to attend the two-day, high-intensity simulation competition, which tackles issues like talent compensation and intellectual property rights.\u00a0<\/p>\n \u201cFor students, it\u2019s an incredible opportunity to learn real-world negotiation skills,\u201d Frost said. \u201cWhen I was in law school, we didn\u2019t have anything like this. Learning how to negotiate\u2014not just the law behind it\u2014is a huge advantage.\u201d<\/p>\n In its second year, the 2025 TENC drew 16 law-school teams from nine universities across the U.S. to compete in rounds spanning film\/TV, music, ADR, NIL and AI deals. Judges included more than 30 industry leaders, including Frost and Blair, now a recent graduate, and others from Apple, Sony, NBCUniversal and major law firms. Seventeen of the event\u2019s judges earned their degrees at Tulane Law.\u00a0<\/p>\n In the final round of the competition, Loyola University New Orleans (as Team OpenAI) and Suffolk Law School (representing the actor Morgan Freeman) negotiated a hypothetical agreement between Morgan Freeman and OpenAI regarding the use of Freeman\u2019s voice in an AI system.<\/p>\n The\u00a0<\/span>team from Suffolk —\u00a0 <\/span>Kelly O’Malley, Patrick Fitzpatrick and Hannah Carroll — took the final round from Loyola University\u2019s Adeline Miller, Sadie Harris and Bailey Fontenot. Brooklyn Law\u2019s Abagail Fernandez was named the competition\u2019s Most Valuable Negotiator.\u00a0<\/p>\n Students praised the feedback they received from industry professionals and the experience of seeing how deals actually take shape.<\/p>\n Meanwhile, Frost\u2019s own career continues its dramatic ascent.<\/p>\n After starting as a lawyer at ABC and The Walt Disney Company, Frost moved into business affairs and eventually became president of Sony Pictures Television Studios, helping oversee hits such as Breaking Bad<\/em>, The Boys<\/em>, Cobra Kai<\/em>, The Good Doctor<\/em> and Shark Tank<\/em>. His legal training, he said, gave him the tools\u2014and the mindset\u2014to navigate a complex and rapidly evolving industry.<\/p>\n \u201cYou think differently with a law degree,\u201d Frost said. \u201cYou understand the parameters, the risks, the angles that might not be obvious to a producer who didn\u2019t come up through legal. It gave me my entry point into entertainment, but it also shaped how I see the business.\u201d<\/p>\n That perspective proved crucial when Vince Gilligan, creator of Breaking Bad<\/em>, arrived with two new scripts\u2014episodes one and two of a show he\u2019d been quietly developing for years. Frost read them and \u201cwas completely blown away.\u201d<\/p>\n \u201cIt was classic Vince writing, but also a world and concept I had never seen on television,\u201d he said. The project helped catalyze his decision to launch his own production company, Bristol Circle Entertainment, in 2023.<\/p>\n Streamers lined up to bid on the series, ultimately titled Pluribus<\/em>. Four offered two-season deals outright; Apple secured the project with what Frost called a \u201cvery healthy budget.\u201d The series premiered Nov. 7 to critical acclaim and quickly topped Apple\u2019s internal viewing charts. As Wave Weekend rolled, the series hit No. 1.<\/p>\n Described as a post-apocalyptic psychological thriller in which \u201cthe most miserable person on Earth must save the world from happiness,\u201d the show represents one of Apple\u2019s strongest launches of the year. With a two-season order already locked in, Frost anticipates more ahead.<\/p>\n \u201cWe\u2019ve just scratched the surface,\u201d he said. \u201cThe response has been overwhelming, and there\u2019s so much story left to tell.\u201d<\/p>\n Frost\u2019s success\u2014blending legal training, business strategy and creative production\u2014underscores how a Tulane Law degree can lead far beyond traditional practice. Through his continued mentorship of Tulanians, programming support, and hands-on involvement with students, Frost remains one of the school\u2019s most visible advocates in Hollywood.<\/p>\n \u201cTulane gave me the foundation to enter entertainment,\u201d Frost said. \u201cBeing able to come back and help the next generation find their way into this business\u2014that\u2019s incredibly meaningful to me.\u201d<\/p>\n<\/div>\n \u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n \u2018 Some details of this article were extracted from the following source law.tulane.edu \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":" Long before Jeff Frost (L \u201989) helped launch Apple TV+\u2019s newest sci-fi smash, Pluribus, the Hollywood executive was shaping something else: Tulane Law\u2019s rise as a destination for students aspiring to careers in entertainment and sports law. Frost, chairman and CEO of Bristol Circle Entertainment and executive producer of Pluribus, co-founded Tulane Law\u2019s spring Entertainment […]<\/p>\n","protected":false},"author":2,"featured_media":2168646,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[25172],"tags":[],"class_list":["post-2168645","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-entertainment"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2025\/11\/Alum-Jeff-Frost-Helps-Power-Apple-TVs-Latest-Hit-\u2014.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2168645","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=2168645"}],"version-history":[{"count":1,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2168645\/revisions"}],"predecessor-version":[{"id":2168647,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2168645\/revisions\/2168647"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/2168646"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=2168645"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=2168645"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=2168645"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}\n