{"id":2174890,"date":"2025-11-24T14:04:24","date_gmt":"2025-11-24T14:04:24","guid":{"rendered":"https:\/\/celebrity.land\/en\/?p=2174890"},"modified":"2025-11-24T14:04:24","modified_gmt":"2025-11-24T14:04:24","slug":"access-entertainment-exploring-microdramas-danny-cohen-says","status":"publish","type":"post","link":"https:\/\/celebrity.land\/en\/access-entertainment-exploring-microdramas-danny-cohen-says\/","title":{"rendered":"Access Entertainment Exploring Microdramas, Danny Cohen Says"},"content":{"rendered":"

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\n\tAccess Entertainment<\/a> has become the latest big player to take a closer look at the microdrama<\/a> space.<\/p>\n

\n\tDanny Cohen<\/a>, who runs the Zone of Interest <\/em>investor and financier, told a British Screen Forum (BSF) panel last week that the firm is \u201clooking at the moment in microdrama,\u201d a sub-genre that started out securing huge audiences in Asia and has gained traction in the U.S. in recent months.<\/p>\n

\n\t\u201cThere are a huge amount of microdrama startups on the cusp at the moment,\u201d said Cohen. \u201cOne or two are already making very good money.\u201d<\/p>\n

\n\tCohen said the firm that has backed the likes of The Zone of Interest, The Iron Claw <\/em>and the upcoming Sweetsick <\/em>with Cate Blanchett is also thinking more about the content creator space and gaming as it takes account of trends in the ever-shifiting industry. Content creators were a big topic of conversation at the BSF and one panel helmed by YouTube UK boss Alison Lomax focused on the space and its place in the wider landscape.<\/p>\n

\n\tMicrodramas<\/a>, or vertical videos, are soaring, and Hollywood is beginning to catch on. A sub-genre that started out in Asia and is set to exceed box office revenue in China this year<\/a> has shifted to the States in a big way. During the past few weeks, Fox Entertainment has invested in Holywater<\/a>, a 55 million-user platform that operates My Drama, My Passion and My Muse. Meanwhile, traditional TV execs Jana Winograde and Susan Rovner launched microdrama studio MicroCo backed by Cineverse and Lloyd Braun.<\/a><\/p>\n

\n\tCohen didn\u2019t expand on which companies Access is looking at but the acknowledgement gives a window into the strategy of the firm run by Len Blavatnik\u2019s Access Industries<\/a>.<\/p>\n

\n\tDelving deeper into strategy, Cohen, a former BBC TV chief, said Access is investing in movies but \u201cless in television\u201d and is also eschweing Broadway due to a sharp increase in costs, although it will keep investing in London\u2019s West End.<\/p>\n

\n\t\u201cBroadway theater costs have actually gone absolutely bananas,\u201d said Cohen. \u201cThe same thing on Broadway costs three times what it costs to produce on the West End.\u201d <\/p>\n<\/div><\/div>\n

\u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n

\u2018 Some details of this article were extracted from the following source deadline.com \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

Access Entertainment has become the latest big player to take a closer look at the microdrama space. Danny Cohen, who runs the Zone of Interest investor and financier, told a British Screen Forum (BSF) panel last week that the firm is \u201clooking at the moment in microdrama,\u201d a sub-genre that started out securing huge audiences […]<\/p>\n","protected":false},"author":2,"featured_media":2174891,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[25172],"tags":[418466,418467,418468,418469,373591],"class_list":["post-2174890","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-entertainment","tag-access-entertainment","tag-access-industries","tag-danny-cohen","tag-microdrama","tag-microdramas"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2025\/11\/Access-Entertainment-Exploring-Microdramas-Danny-Cohen-Says.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2174890","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=2174890"}],"version-history":[{"count":1,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2174890\/revisions"}],"predecessor-version":[{"id":2174892,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2174890\/revisions\/2174892"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/2174891"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=2174890"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=2174890"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=2174890"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}