{"id":2194024,"date":"2025-12-10T21:10:21","date_gmt":"2025-12-10T21:10:21","guid":{"rendered":"https:\/\/celebrity.land\/en\/?p=2194024"},"modified":"2025-12-10T21:10:21","modified_gmt":"2025-12-10T21:10:21","slug":"after-aishwarya-rai-bachchan-kumar-sanu-and-nagarjuna-salman-khan-moves-delhi-high-court-seeking-protection-of-personality-publicity-rights","status":"publish","type":"post","link":"https:\/\/celebrity.land\/en\/after-aishwarya-rai-bachchan-kumar-sanu-and-nagarjuna-salman-khan-moves-delhi-high-court-seeking-protection-of-personality-publicity-rights\/","title":{"rendered":"After Aishwarya Rai Bachchan, Kumar Sanu and Nagarjuna, Salman Khan moves Delhi High Court seeking protection of personality, publicity rights |"},"content":{"rendered":"<p><\/p>\n<div>\n<div class=\"MwN2O\">\n<div class=\"vdo_embedd\">\n<div class=\"T22zO\">\n<div class=\"D3Wk1\" data-ua-type=\"1\" onclick=\"stpPgtnAndPrvntDefault(event)\">\n<div class=\"zPaFh\">\n<div class=\"wJnIp\"><img src=\"https:\/\/static.toiimg.com\/thumb\/msid-125897708,imgsize-48266,width-400,resizemode-4\/beingsalmankhan_1762183823_3757792728563543188_1547627005-1.jpg\" alt=\"After Aishwarya Rai Bachchan, Kumar Sanu and Nagarjuna, Salman Khan moves Delhi High Court seeking protection of personality, publicity rights\" decoding=\"async\" fetchpriority=\"high\"\/><\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n<p>Bollywood superstar <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/timesofindia.indiatimes.com\/topic\/salman-khan\" styleobj=\"[object Object]\" class=\"\" commonstate=\"[object Object]\" frmappuse=\"1\">Salman Khan<\/a> has moved the <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/timesofindia.indiatimes.com\/topic\/delhi-high-court\" styleobj=\"[object Object]\" class=\"\" commonstate=\"[object Object]\" frmappuse=\"1\">Delhi High Court<\/a> seeking protection of his personality and publicity rights, joining a growing list of public figures pushing back against the unauthorised commercial use of celebrity identity.<span class=\"id-r-component br\" data-pos=\"6\"\/>According to India Today report, the petition is scheduled for hearing on December 11 before Justice Manmeet Pritam Singh Arora.<span class=\"id-r-component br\" data-pos=\"8\"\/><\/p>\n<p><h2>Salman Khan seeks curbs on misuse of name, image, voice<\/h2>\n<\/p>\n<p>In his plea, Khan has requested the court to restrain multiple social media platforms, websites and e-commerce companies from using his name, photograph, voice, likeness or any identifiable aspect of his persona without prior consent.<span class=\"id-r-component br\" data-pos=\"11\"\/>According to the petition, such unauthorised exploitation not only infringes the actor\u2019s personality rights but also misleads the public by creating false endorsements or associations, allowing third parties to profit from his reputation.<span class=\"id-r-component br\" data-pos=\"15\"\/><\/p>\n<p><h2>What are personality and publicity rights?<\/h2>\n<\/p>\n<p>Personality or publicity rights grant an individual the legal ability to control and commercially benefit from the use of their name, image, likeness, voice, or other defining personal attributes. These protections have gained heightened relevance in the age of deepfakes, AI-generated content, impersonation scams and unlicensed celebrity-themed merchandise.<span class=\"id-r-component br\" data-pos=\"18\"\/> <span class=\"id-r-component br\" data-pos=\"20\"\/> <\/p>\n<div class=\"lOvcW vdo_embedd\">\n<div class=\"k7lcu\">\n<p>Aishwarya Rai Moves Delhi HC to Stop AI Deepfakes &amp; Fraudsters Using Her Images<\/p>\n<\/div>\n<\/div>\n<p> <span class=\"id-r-component br\" data-pos=\"24\"\/><\/p>\n<p><h2>A rising trend of celebrity legal action<\/h2>\n<\/p>\n<p>Khan\u2019s petition comes amid a wave of similar legal moves by high-profile personalities seeking to safeguard their identity in the digital and AI-driven landscape.<span class=\"id-r-component br\" data-pos=\"28\"\/>In recent weeks, the Delhi High Court has granted interim protection to several celebrities, including:<span class=\"id-r-component br\" data-pos=\"30\"\/><a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/timesofindia.indiatimes.com\/topic\/aishwarya-rai-bachchan\" styleobj=\"[object Object]\" class=\"\" commonstate=\"[object Object]\" frmappuse=\"1\">Aishwarya Rai Bachchan<\/a><span class=\"id-r-component br\" data-pos=\"32\"\/>Abhishek Bachchan<span class=\"id-r-component br\" data-pos=\"34\"\/>Jaya Bachchan<span class=\"id-r-component br\" data-pos=\"36\"\/>Hrithik Roshan<span class=\"id-r-component br\" data-pos=\"38\"\/>Ajay Devgn<span class=\"id-r-component br\" data-pos=\"40\"\/>Karan Johar<span class=\"id-r-component br\" data-pos=\"42\"\/>Kumar Sanu<span class=\"id-r-component br\" data-pos=\"44\"\/>Nagarjuna<span class=\"id-r-component br\" data-pos=\"46\"\/>Sri Sri Ravi Shankar<span class=\"id-r-component br\" data-pos=\"48\"\/>Sudhir Chaudhary<span class=\"id-r-component br\" data-pos=\"50\"\/>Raj Shamani<span class=\"id-r-component br\" data-pos=\"52\"\/>  <span class=\"id-r-component br\" data-pos=\"56\"\/>Meanwhile, Telugu superstar Jr NTR has also approached the court with a similar plea, and an order in his case is awaited.<\/div>\n<p><script>\nvar _mfq = window._mfq || [];\n_mfq.push([\"setVariable\", \"toi_titan\", window.location.href]);\n!(function(f, b, e, v, n, t, s) {\n    function loadFBEvents(isFBCampaignActive) {\n      if (!isFBCampaignActive) {\n        return;\n      }\n      (function(f, b, e, v, n, t, s) {\n        if (f.fbq) return;\n        n = f.fbq = function() {\n          n.callMethod ? n.callMethod(...arguments) : n.queue.push(arguments);\n        };\n        if (!f._fbq) f._fbq = n;\n        n.push = n;\n        n.loaded = !0;\n        n.version = '2.0';\n        n.queue = [];\n        t = b.createElement(e);\n        t.async = !0;\n        t.defer = !0;\n        t.src = v;\n        s = b.getElementsByTagName(e)[0];\n        s.parentNode.insertBefore(t, s);\n      })(f, b, e, 'https:\/\/connect.facebook.net\/en_US\/fbevents.js', n, t, s);\n      fbq('init', '593671331875494');\n      fbq('track', 'PageView');\n    };\n    function loadGtagEvents(isGoogleCampaignActive) {\n      if (!isGoogleCampaignActive) {\n        return;\n      }\n      var id = document.getElementById('toi-plus-google-campaign');\n      if (id) {\n        return;\n      }\n      (function(f, b, e, v, n, t, s) {\n        t = b.createElement(e);\n        t.async = !0;\n        t.defer = !0;\n        t.src = v;\n        t.id = 'toi-plus-google-campaign';\n        s = b.getElementsByTagName(e)[0];\n        s.parentNode.insertBefore(t, s);\n      })(f, b, e, 'https:\/\/www.googletagmanager.com\/gtag\/js?id=AW-877820074', n, t, s);\n    };\n    function loadSurvicateJs(allowedSurvicateSections = []){\n      const section =  window.location.pathname.split('\/')[1]\n      const isHomePageAllowed = window.location.pathname === '\/' && allowedSurvicateSections.includes('homepage')\n      const ifAllowedOnAllPages = allowedSurvicateSections && allowedSurvicateSections.includes('all');\n      if(allowedSurvicateSections.includes(section) || isHomePageAllowed || ifAllowedOnAllPages){\n        (function(w) {\n         function setAttributes() {\n            var prime_user_status = window.isPrime ? 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