{"id":2194795,"date":"2025-12-11T10:52:15","date_gmt":"2025-12-11T10:52:15","guid":{"rendered":"https:\/\/celebrity.land\/en\/?p=2194795"},"modified":"2025-12-11T10:52:15","modified_gmt":"2025-12-11T10:52:15","slug":"etv-win-brings-telugu-entertainment-to-life-with-dolby-vision-and-dolby-atmos","status":"publish","type":"post","link":"https:\/\/celebrity.land\/en\/etv-win-brings-telugu-entertainment-to-life-with-dolby-vision-and-dolby-atmos\/","title":{"rendered":"ETV Win Brings Telugu Entertainment to Life with Dolby Vision and Dolby Atmos"},"content":{"rendered":"<p><\/p>\n<div>\n            <span class=\"c-card__time c-card__time--secondary\"><br \/>\n    <i class=\"icon-clock\"\/><br \/>\n      <time datetime=\"2025-12-11\"><br \/>\n        December 11 2025, 02:39 (PST)<br \/>\n      <\/time><br \/>\n  <\/span><\/p>\n<div class=\"article-block article-block__media-item magnificPopup-container viewport-section\">\n<figure class=\"c-image c-image--md\">\n<div class=\"c-image-wrap\">\n    <\/p><\/div>\n<\/figure>\n<\/div>\n<div class=\"article-block article-block__p viewport-section\">\n<p><b>Hyderabad, India, December 10, 2025 <\/b>\u2013 <b>ETV Win<\/b>, one of the fastest-growing Telugu OTT platforms, has announced a major leap in its streaming experience by bringing the <b>Dolby Vision\u00ae and Dolby Atmos\u00ae <\/b>experience to<b> <\/b>a growing slate of content for audiences across screens, including TVs, tablets and smartphones. Over 20 titles are now available in Dolby on ETV Win, including key marquee titles like Little Hearts and Constable Kanakam<b> <\/b>in<b> <\/b>Dolby Atmos and the flagship title <b>KA<\/b> in both Dolby Vision and Dolby Atmos. With Dolby Atmos, ETV Win is redefining how Telugu stories are seen and heard\u2014delivering powerful cinematic moments directly to the home and on the go, making ETV Win one of the first regional OTT platforms to offer a truly immersive streaming experience.<\/p>\n<\/div>\n<div class=\"article-block article-block__p viewport-section\">\n<p>As the digital home for blockbuster hits such as #90s \u2013 A Middle-Class Biopic, Committee Kurrolu, Veeranjaneyulu Vihara Yatra, Ka, Anaganaga, AIR and Little hearts, ETV Win continues to captivate Telugu audiences with stories that blend strong narratives, nostalgia, and new-age storytelling. KA, the first Telugu title in Dolby Vision and Dolby Atmos, has received positive responses from the audiences. <\/p>\n<\/div>\n<div class=\"article-block article-block__p viewport-section\">\n<p>Whether it\u2019s action, romance, thrillers, family drama, or comedy\u2014ETV Win\u2019s catalogue now delivers more than just stories. Viewers can feel the intensity of a thriller\u2019s chase or hear the hush of an emotional moment with immersive sound in Dolby Atmos. With stunning visuals in Dolby Vision, the rich textures and tones of Telugu storytelling are more lifelike than ever.<\/p>\n<\/div>\n<div class=\"article-block article-block__p viewport-section\">\n<p>Audiences can find titles in Dolby right on the homepage\u2014ETV Win has created a dedicated rail that spotlights content in Dolby Vision and\/or Dolby Atmos, making discovery easy for users.<\/p>\n<\/div>\n<div class=\"article-block article-block__p viewport-section\">\n<p>The Dolby Vision and\/or Dolby Atmos experience is available to <b>Premium Plus subscribers<\/b> (\u20b9699 annual pack) through diverse types of devices that feature Dolby Vision and\/or Dolby Atmos, including Android phones, Android TVs, iOS devices, and connected streaming devices (DMAs).<\/p>\n<\/div>\n<div class=\"article-block article-block__p viewport-section\">\n<p>With an unparalleled brand presence in the regional OTT space, ETV Win is actively producing 15 original films and series this year\u2014the highest by any OTT platform. In addition to originals, ETV Win is also acquiring major theatrical releases and has built a rich vault of 500+ Telugu classic golden movies, creating a powerful mix of fresh, nostalgic, and blockbuster content.<\/p>\n<\/div>\n<div class=\"article-block article-block__p viewport-section\">\n<p>&#8220;We believe that technologies can amplify storytelling, and our integration with Dolby\u2019s premium audio-visual innovations for immersive entertainment is a significant step forward in our effort to elevate the experiences for our viewers,\u201d said <b>Saikrishna, Head of ETV Win OTT<\/b>. \u201cWith a strong brand presence, expanding user base, and a robust content lineup, ETV Win is setting new benchmarks for Telugu streaming platforms.&#8221;<\/p>\n<\/div>\n<div class=\"article-block article-block__p viewport-section\">\n<p>Speaking on the collaboration,<i> <\/i><b>Sameer Seth, Director, Marketing \u2013 India, Dolby Laboratories <\/b>said<i>, &#8220;At Dolby, we are committed to enabling creators and platforms to deliver their stories just as they were imagined. With ETV Win adopting Dolby Vision and Dolby Atmos, Telugu audiences can now experience their favourite content with extraordinary audio-visual depth\u2014allowing them to love their entertainment more in Dolby.&#8221;<\/i><\/p>\n<\/div>\n<div class=\"article-block article-block__p viewport-section\">\n<p>ETV\u00a0Win has crossed\u00a0<strong>15 million downloads<\/strong>\u00a0and boasts\u00a0<strong>1.3 million paid subscribers<\/strong>, a testament to its rapidly growing popularity and content appeal. The platform has a strong footprint in Telugu-speaking regions like\u00a0<strong>Hyderabad, Vizag, Bangalore, and tier-2 towns of Andhra<\/strong><b>\u00a0<\/b><b>Pr<\/b><strong>adesh and Telangana<\/strong>, and is also gaining fast traction in global markets such as the\u00a0<strong>USA, Canada, and Australia<\/strong>. <\/p>\n<\/div>\n<div class=\"article-block article-block__p viewport-section\">\n<p>To celebrate this collaboration,\u00a0ETV\u00a0Win and Dolby are planning to host an exclusive\u00a0<strong>demo and<\/strong><b>\u00a0<\/b><b>pr<\/b><strong>ess interaction in Hyderabad<\/strong>, giving local media the captivating experience of Dolby Vision and Dolby Atmos through content titles streamed live on the platform. This event, coupled with the\u00a0press announcement, is set to showcase how\u00a0ETV\u00a0Win is pioneering\u00a0premium Telugu entertainment experiences.\u00a0<\/p>\n<\/div><\/div>\n<p><em> \u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n<p><em> \u2018 Some details of this article were extracted from the following source news.dolby.com \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>December 11 2025, 02:39 (PST) Hyderabad, India, December 10, 2025 \u2013 ETV Win, one of the fastest-growing Telugu OTT platforms, has announced a major leap in its streaming experience by bringing the Dolby Vision\u00ae and Dolby Atmos\u00ae experience to a growing slate of content for audiences across screens, including TVs, tablets and smartphones. Over 20 [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2194796,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[25172],"tags":[],"class_list":["post-2194795","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-entertainment"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2025\/12\/ETV-Win-Brings-Telugu-Entertainment-to-Life-with-Dolby-Vision.jpeg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2194795","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=2194795"}],"version-history":[{"count":1,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2194795\/revisions"}],"predecessor-version":[{"id":2194797,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2194795\/revisions\/2194797"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/2194796"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=2194795"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=2194795"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=2194795"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}