{"id":2222827,"date":"2026-01-05T13:58:10","date_gmt":"2026-01-05T13:58:10","guid":{"rendered":"https:\/\/celebrity.land\/en\/?p=2222827"},"modified":"2026-01-05T13:58:10","modified_gmt":"2026-01-05T13:58:10","slug":"tivo-os-expands-entertainment-horizons-with-new-features-content-partnerships-and-growing-device-footprint-at-ces-2026","status":"publish","type":"post","link":"https:\/\/celebrity.land\/en\/tivo-os-expands-entertainment-horizons-with-new-features-content-partnerships-and-growing-device-footprint-at-ces-2026\/","title":{"rendered":"TiVo OS Expands Entertainment Horizons with New Features, Content Partnerships, and Growing Device Footprint at CES 2026"},"content":{"rendered":"<p><\/p>\n<div id=\"bw-release-story\">\n<div>\n<p><a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.tivo.com\/\" target=\"_blank\" rel=\"noopener\">TiVo Platform Technologies LLC (\u201cTiVo\u201d),<\/a> a wholly owned subsidiary of Xperi Inc. (\u201cXperi\u201d), announced exciting enhancements to its independent media platform at CES 2026, including new features for TiVo OS, expanded content partnerships, greater availability on a diversity of devices, and a deeper sports lineup that delivers more ways for consumers to watch what they love.<\/p>\n<p>TiVo OS continues to gain traction globally, powering smart TVs from leading brands and delivering a content-first experience to millions of households. The platform is now available on a full range of Smart TV devices, ranging from 2K to 4K, and has extended to a number of additional consumer electronics device types, including set-top boxes, soundbars, and mini-LED monitors.<\/p>\n<p><strong><em>Marketing Technology News:\u00a0<a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/martechseries.com\/mts-insights\/interviews\/martech-interview-with-aquibur-rahman-ceo-of-mailmodo\/\" target=\"_blank\" rel=\"noopener\">Martech Interview with Aquibur Rahman, CEO of Mailmodo<\/a><\/em><\/strong><\/p>\n<p><b>New Features Driving Engagement<\/b><\/p>\n<p>TiVo OS is introducing several innovative features designed to enhance content discovery and engagement:<\/p>\n<ul class=\"bwlistdisc\">\n<li><b>Partner Picks Carousel<\/b>: A dedicated row for content provider recommendations, enabling personalized content suggestions while optimizing monetized space.<\/li>\n<li><b>Home Page Hero Video Trailers<\/b>: Autoplay video support for the TiVo One Hero unit, creating eye-catching experiences that boost engagement and conversion.<\/li>\n<li><b>Live Programs in Recommendations<\/b>: Surfacing live programming alongside VOD and TVOD content, ensuring users never miss time-sensitive events like sports or live specials.<\/li>\n<li><b>Voice Improvements<\/b>: Leveraging advanced technology and insights to improve discoverability and accuracy across languages and regions.<\/li>\n<\/ul>\n<p><b>Expanded Content Partnerships<\/b><\/p>\n<p>TiVo continues to offer a wide range of entertainment from leading content providers, including the recent addition of the global anime brand\u00a0Crunchyroll, Cineverse, and\u00a0iHeartRadio,\u00a0the all-in-one free streaming music, radio and podcast app. The expanded lineup underscores TiVo\u2019s commitment to delivering diverse, high-quality content across genres.<\/p>\n<p><b>Broad Sports Coverage<\/b><\/p>\n<p>Sports fans will find more to love on TiVo OS, with comprehensive coverage of major leagues including the official\u00a0NBA\u00a0app, plus an expanded lineup of free channels dedicated to a wide variety of sports, including NASCAR, Tennis TV, Red Bull TV and dozens more. The diversity of sports offerings on TiVo includes something for every fan, making it the ultimate destination for live and on-demand sports content.<\/p>\n<p>\u201cOur mission is to simplify and enrich television for everyone,\u201d said Geir Skaaden, EVP and Chief Product and Services Officer at Xperi. \u201cWith these new features, partnerships, and sports offerings, TiVo continues to deliver extraordinary entertainment experiences while creating compelling opportunities for advertisers and content providers.\u201d<\/p>\n<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-f65f44c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f65f44c\" data-element_type=\"section\">\n<\/section>\n<\/div>\n<\/div>\n<p><em> \u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n<p><em> \u2018 Some details of this article were extracted from the following source martechseries.com \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>TiVo Platform Technologies LLC (\u201cTiVo\u201d), a wholly owned subsidiary of Xperi Inc. (\u201cXperi\u201d), announced exciting enhancements to its independent media platform at CES 2026, including new features for TiVo OS, expanded content partnerships, greater availability on a diversity of devices, and a deeper sports lineup that delivers more ways for consumers to watch what they [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2222828,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[25172],"tags":[429939,429940,402126,429941,21738,429942],"class_list":["post-2222827","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-entertainment","tag-marketing-technology","tag-marketing-technology-news","tag-martech","tag-martech-technology","tag-news","tag-tivo"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2026\/01\/TiVo-OS-Expands-Entertainment-Horizons-with-New-Features-Content-Partnerships.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2222827","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=2222827"}],"version-history":[{"count":1,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2222827\/revisions"}],"predecessor-version":[{"id":2222829,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2222827\/revisions\/2222829"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/2222828"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=2222827"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=2222827"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=2222827"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}