{"id":2227126,"date":"2026-01-08T15:39:18","date_gmt":"2026-01-08T15:39:18","guid":{"rendered":"https:\/\/celebrity.land\/en\/?p=2227126"},"modified":"2026-01-08T15:39:18","modified_gmt":"2026-01-08T15:39:18","slug":"tea-and-iaapa-announce-collaborative-partnership-to-bring-themed-entertainment-and-attractions-industry-professionals-together-in-the-middle-east","status":"publish","type":"post","link":"https:\/\/celebrity.land\/en\/tea-and-iaapa-announce-collaborative-partnership-to-bring-themed-entertainment-and-attractions-industry-professionals-together-in-the-middle-east\/","title":{"rendered":"TEA and IAAPA announce collaborative partnership to bring themed entertainment and attractions industry professionals together in the Middle East"},"content":{"rendered":"

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BURBANK, Calif. \u2014\u00a0Themed Entertainment Association (TEA),<\/a>\u00a0the association for the global community of creators, innovators, and fabricators of themed experiences, and\u00a0IAAPA, the global association for the attractions industry today announced a collaborative partnership uniting two incredible industry experiences in the Middle East.<\/p>\n

For the\u00a0first time, TEA\u2019s signature global program SATE (Storytelling + Architecture + Technology = Experience) will be hosted in the Middle East, taking place 25\u201327 March 2026 at Dubai Parks & Resorts. \u00a0TEA SATE Middle East\u00a0will serve as a creative community pre-expo experience, leading directly into the inaugural IAAPA Expo Middle East, taking place the following week in Abu Dhabi.As thefirst-ever IAAPA Expo in the region,<\/strong>\u00a0the event will bring together leading manufacturers, operators, and industry visionaries to explore the latest innovations shaping the global attractions industry, featuring a sold-out show floor and a robust program of education, networking, and inspiration.<\/p>\n

As part of this partnership, TEA SATE Middle East 2026 attendees will receive complimentary registration to the IAAPA Expo Middle East conference, ensuring a smooth transition from one experience to the next. Together, the two events create an extended, high-impact professional journey in late March and early April 2026, offering attendees a rare opportunity to engage across disciplines, perspectives, and markets while experiencing the region\u2019s rapidly evolving leisure and attractions landscape\u2014beginning in Dubai and continuing through Abu Dhabi.<\/p>\n

\u201cThoughtful collaboration delivers meaningful value to our members,\u201d shared Melissa Oviedo, CEO of TEA. \u201cWe recognize that IAAPA and TEA have a reciprocal membership base, particularly in the creative and development communities. These members have asked for opportunities where TEA and IAAPA experiences can better align. This collaboration with IAAPA allows industry professionals to experience incredible content and programming from both associations during one complete trip.\u201d<\/p>\n

\u201cCollaborating with TEA as we launch our first-ever IAAPA Expo Middle East is a natural fit,\u201d said Jakob Wahl, President and CEO of IAAPA. \u201cThe Middle East is rapidly expanding and by collaborating with TEA for our first-ever IAAPA Middle East Expo, more decision-makers will have access to our sold-out tradeshow floor. Together, IAAPA and TEA members have shaped many of the world\u2019s most iconic attractions, and co-promoting these events delivers added value to our global community.\u201d\u00a0<\/p>\n

Registration for both TEA SATE EME and IAAPA Middle East Expo is now\u00a0open. TEA SATE Middle East will take place 25 \u2013 27 March 2026 at the Lapita, Dubai Parks and Resorts, Autograph Collection, the only hotel located within Dubai Parks and Resorts. IAAPA Expo Middle East will take place from 30 March to 2 April 2026, at the ADNEC Centre Abu Dhabi, in Abu Dhabi, UAE.<\/p>\n

Partnership opportunities for both events are now available. Interested professionals can contact Chloe Hausfeld, Global Director of Strategic Partnerships, TEA at\u00a0Chloe@TEAConnect.org\u00a0or Cheryl Sulock, Head of Global Sponsorship and Advertising, IAAPA at\u00a0CSulock@IAAPA.org<\/a>. \u00a0\u00a0<\/p>\n

To learn more about TEA SATE Middle East visit\u00a0TEAConnect.org\u00a0and to learn more about IAAPA Expo Middle East, visit\u00a0IAAPA.org.<\/p>\n<\/p><\/div>\n

\u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n

\u2018 Some details of this article were extracted from the following source amusementtoday.com \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

BURBANK, Calif. \u2014\u00a0Themed Entertainment Association (TEA),\u00a0the association for the global community of creators, innovators, and fabricators of themed experiences, and\u00a0IAAPA, the global association for the attractions industry today announced a collaborative partnership uniting two incredible industry experiences in the Middle East. For the\u00a0first time, TEA\u2019s signature global program SATE (Storytelling + Architecture + Technology = […]<\/p>\n","protected":false},"author":2,"featured_media":2227127,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[25172],"tags":[],"class_list":["post-2227126","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-entertainment"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2026\/01\/TEA-and-IAAPA-announce-collaborative-partnership-to-bring-themed-entertainment.png","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2227126","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=2227126"}],"version-history":[{"count":1,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2227126\/revisions"}],"predecessor-version":[{"id":2227128,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2227126\/revisions\/2227128"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/2227127"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=2227126"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=2227126"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=2227126"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}