{"id":2236211,"date":"2026-01-15T16:43:35","date_gmt":"2026-01-15T16:43:35","guid":{"rendered":"https:\/\/celebrity.land\/en\/?p=2236211"},"modified":"2026-01-15T16:43:35","modified_gmt":"2026-01-15T16:43:35","slug":"gap-goes-hollywood-with-new-chief-entertainment-officer","status":"publish","type":"post","link":"https:\/\/celebrity.land\/en\/gap-goes-hollywood-with-new-chief-entertainment-officer\/","title":{"rendered":"Gap goes Hollywood with new chief entertainment officer"},"content":{"rendered":"

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\n By<\/b>
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Bloomberg<\/span>\n <\/p>\n

\n Published<\/b>
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\n January 15, 2026
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\n Gap<\/a> Inc. has tapped former Paramount executive Pam Kaufman to be its first chief entertainment officer, a sign the company is looking to grow its media presence.\u00a0<\/p>\n

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Apparel brand Gap is eyeing the entertainment sphere <\/figcaption><\/figure>\n

Kaufman will help scale Gap\u2019s entertainment and licensing platform in areas including television, film, and gaming, the company said in a statement.\u00a0<\/p>\n

The new role, an unusual one for retailers, is especially meaningful for the company run by Richard Dickson, the executive who helped turn the Barbie<\/a> doll into a movie sensation. Dickson is already bringing the company into the digital age, using flashy marketing campaigns and celebrity advertising to excite shoppers.\u00a0<\/p>\n

Gap is also opening a Los Angeles office on Sunset Boulevard as part of its push toward what it calls \u201cfashiontainment.\u201d\u00a0Last fall Gap also added Jody Gerson, CEO of Universal Music<\/a> Publishing Group, to its board.\u00a0<\/p>\n

\u201cFashion is entertainment, and today\u2019s customers aren\u2019t just buying apparel, they\u2019re buying into brands that tell compelling stories and drive cultural conversations,\u201d Dickson said in the release.\n <\/p>\n<\/p><\/div>\n

\u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n

\u2018 Some details of this article were extracted from the following source ww.fashionnetwork.com \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

By Bloomberg Published January 15, 2026 Gap Inc. has tapped former Paramount executive Pam Kaufman to be its first chief entertainment officer, a sign the company is looking to grow its media presence.\u00a0 Apparel brand Gap is eyeing the entertainment sphere Kaufman will help scale Gap\u2019s entertainment and licensing platform in areas including television, film, […]<\/p>\n","protected":false},"author":2,"featured_media":2236212,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[25172],"tags":[375283,310375,22767,342789,361943,48142,415554,348281],"class_list":["post-2236211","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-entertainment","tag-barbie","tag-beauty","tag-fashion","tag-gap","tag-luxury","tag-network","tag-professionals","tag-universal-music"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2026\/01\/Gap-goes-Hollywood-with-new-chief-entertainment-officer.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2236211","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=2236211"}],"version-history":[{"count":1,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2236211\/revisions"}],"predecessor-version":[{"id":2236213,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2236211\/revisions\/2236213"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/2236212"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=2236211"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=2236211"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=2236211"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}