{"id":2252951,"date":"2026-01-27T16:01:20","date_gmt":"2026-01-27T16:01:20","guid":{"rendered":"https:\/\/celebrity.land\/en\/?p=2252951"},"modified":"2026-01-27T16:01:20","modified_gmt":"2026-01-27T16:01:20","slug":"tiktok-creator-khaby-lame-makes-975-million-deal-for-his-brand","status":"publish","type":"post","link":"https:\/\/celebrity.land\/en\/tiktok-creator-khaby-lame-makes-975-million-deal-for-his-brand\/","title":{"rendered":"TikTok Creator Khaby Lame Makes $975 Million Deal For His Brand"},"content":{"rendered":"

<\/p>\n

Khaby Lame<\/a>, the most-followed TikTok<\/a> creator, has sold a stake in his company, Step Distinctive Limited, in an all-stock deal valued at $975 million.<\/p>\n

Rich Sparkle Holdings, a Hong-Kong based financial firm that is listed on the Nasdaq, has acquired a stake in his company, which will allow the company to have 36 months of exclusive global rights to Lame\u2019s brand. During that time period, the company plans to capitalize on his fanbase of 160 million followers on TikTok, including the rights over his TikTok shop, live stream and short-video commerce planning and programming, brand endorsements and more.<\/p>\n

\u201cKhaby Lame\u2019s fan-based commercialization could generate more than $4 billion in annual sales,\u201d the company said in a filing, noting he has 360 million fans across all social platforms globally. His TikTok following puts him just above influencer Charli D\u2019Amelio<\/a>.<\/p>\n

Additionally, the company plans to create an AI version of Lame<\/a> that will include his face,…<\/p>\n<\/div>\n

\u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n

\u2018 Some details of this article were extracted from the following source www.imdb.com \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

Khaby Lame, the most-followed TikTok creator, has sold a stake in his company, Step Distinctive Limited, in an all-stock deal valued at $975 million. Rich Sparkle Holdings, a Hong-Kong based financial firm that is listed on the Nasdaq, has acquired a stake in his company, which will allow the company to have 36 months of […]<\/p>\n","protected":false},"author":2,"featured_media":2252952,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[25177],"tags":[25538,31714,21751,22556,21993,22860,21912,21738,24141,22205,21913],"class_list":["post-2252951","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-celebrities","tag-actors","tag-actresses","tag-celebrities","tag-directors","tag-films","tag-hollywood","tag-movies","tag-news","tag-stars","tag-television","tag-tv"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2026\/01\/TikTok-Creator-Khaby-Lame-Makes-975-Million-Deal-For-His.png","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2252951","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=2252951"}],"version-history":[{"count":1,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2252951\/revisions"}],"predecessor-version":[{"id":2252953,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2252951\/revisions\/2252953"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/2252952"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=2252951"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=2252951"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=2252951"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}