{"id":2253259,"date":"2026-01-27T19:32:06","date_gmt":"2026-01-27T19:32:06","guid":{"rendered":"https:\/\/celebrity.land\/en\/?p=2253259"},"modified":"2026-01-27T19:32:06","modified_gmt":"2026-01-27T19:32:06","slug":"former-paramount-co-ceo-brian-robbins-pivots-to-youtube-launches-big-shot-pictures","status":"publish","type":"post","link":"https:\/\/celebrity.land\/en\/former-paramount-co-ceo-brian-robbins-pivots-to-youtube-launches-big-shot-pictures\/","title":{"rendered":"Former Paramount Co-CEO Brian Robbins Pivots to YouTube, Launches Big Shot Pictures"},"content":{"rendered":"<p><\/p>\n<div role=\"presentation\">Former <a rel=\"nofollow\" target=\"_blank\" class=\"ipc-md-link ipc-md-link--entity\" href=\"https:\/\/www.imdb.com\/company\/co0858764\/\">Paramount<\/a> co-ceo <a rel=\"nofollow\" target=\"_blank\" class=\"ipc-md-link ipc-md-link--entity\" href=\"https:\/\/www.imdb.com\/name\/nm0005367\/\">Brian Robbins<\/a> is betting big on <a rel=\"nofollow\" target=\"_blank\" class=\"ipc-md-link ipc-md-link--entity\" href=\"https:\/\/www.imdb.com\/company\/co0202446\/\">YouTube<\/a>.<\/p>\n<p>The executive has launched a new entertainment company, <a rel=\"nofollow\" target=\"_blank\" class=\"ipc-md-link ipc-md-link--entity\" href=\"https:\/\/www.imdb.com\/company\/co0314379\/\">Big Shot Pictures<\/a>, which will leverage the reach and scale of YouTube to develop new animated franchises, with the goal of bringing them to theaters and other streaming platforms as they take off.<\/p>\n<p>The company has acquired the rights to the children\u2019s book series <a rel=\"nofollow\" target=\"_blank\" class=\"ipc-md-link ipc-md-link--entity\" href=\"https:\/\/www.imdb.com\/title\/tt0346932\/\">Eloise at the Plaza<\/a>, created by <a rel=\"nofollow\" target=\"_blank\" class=\"ipc-md-link ipc-md-link--entity\" href=\"https:\/\/www.imdb.com\/name\/nm0860373\/\">Kay Thompson<\/a> and illustrated by <a rel=\"nofollow\" target=\"_blank\" class=\"ipc-md-link ipc-md-link--entity\" href=\"https:\/\/www.imdb.com\/name\/nm1411800\/\">Hilary Knight<\/a>, with <a rel=\"nofollow\" target=\"_blank\" class=\"ipc-md-link ipc-md-link--entity\" href=\"https:\/\/www.imdb.com\/company\/co0154870\/\">Big Shot<\/a> planning to \u201creimagine and expand the Eloise franchise across multiple entertainment platforms, including film, television, streaming, consumer products, experiences, and emerging digital media formats.\u201d<\/p>\n<p>Big Shot has inked a first-look theatrical deal with <a rel=\"nofollow\" target=\"_blank\" class=\"ipc-md-link ipc-md-link--entity\" href=\"https:\/\/www.imdb.com\/company\/co0732568\/\">Sony Pictures Entertainment<\/a>, and the entertainment company is also investing in Big Shot, alongside Greycroft, MarcyPen Capital Partners, ValueAct Capital, and <a rel=\"nofollow\" target=\"_blank\" class=\"ipc-md-link ipc-md-link--entity\" href=\"https:\/\/www.imdb.com\/company\/co1136750\/\">CAA<\/a>.<\/p>\n<p>But the company is leaning hard on YouTube as a platform, recognizing that, especially when it&#8230;<\/p>\n<\/div>\n<p><em> \u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n<p><em> \u2018 Some details of this article were extracted from the following source www.imdb.com \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Former Paramount co-ceo Brian Robbins is betting big on YouTube. The executive has launched a new entertainment company, Big Shot Pictures, which will leverage the reach and scale of YouTube to develop new animated franchises, with the goal of bringing them to theaters and other streaming platforms as they take off. The company has acquired [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2253260,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[25177],"tags":[25538,31714,21751,22556,21993,22860,21912,21738,24141,22205,21913],"class_list":["post-2253259","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-celebrities","tag-actors","tag-actresses","tag-celebrities","tag-directors","tag-films","tag-hollywood","tag-movies","tag-news","tag-stars","tag-television","tag-tv"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2026\/01\/Former-Paramount-Co-CEO-Brian-Robbins-Pivots-to-YouTube-Launches-Big.png","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2253259","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=2253259"}],"version-history":[{"count":1,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2253259\/revisions"}],"predecessor-version":[{"id":2253261,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2253259\/revisions\/2253261"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/2253260"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=2253259"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=2253259"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=2253259"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}