{"id":2256608,"date":"2026-01-29T17:34:41","date_gmt":"2026-01-29T17:34:41","guid":{"rendered":"https:\/\/celebrity.land\/en\/?p=2256608"},"modified":"2026-01-29T17:34:41","modified_gmt":"2026-01-29T17:34:41","slug":"procter-gamble-heads-south-for-super-bowl-tapping-local-commercials-in-southern-u-s","status":"publish","type":"post","link":"https:\/\/celebrity.land\/en\/procter-gamble-heads-south-for-super-bowl-tapping-local-commercials-in-southern-u-s\/","title":{"rendered":"Procter & Gamble Heads South for Super Bowl, Tapping Local Commercials in Southern U.S."},"content":{"rendered":"

<\/p>\n

One of the nation\u2019s biggest advertisers will use the most-watched TV event of the year to focus on just a sliver of its potential customer base.<\/p>\n

Procter & Gamble<\/a>, the consumer-products giant will double down on a strategy it employed last year \u2014 running local commercials during the Super Bowl instead of the more popular (and expensive) national Big Game variety. In 2025, P&g ran local ads during the Super Bowl for pet friendly week killer Spruce in 36 southern markets, and will also put commercials for flying-insect trap Zevo<\/a> on 46 different stations.<\/p>\n

NBC<\/a> will telecast the Super Bowl on February…<\/p>\n<\/div>\n

\u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n

\u2018 Some details of this article were extracted from the following source www.imdb.com \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

One of the nation\u2019s biggest advertisers will use the most-watched TV event of the year to focus on just a sliver of its potential customer base. Procter & Gamble, the consumer-products giant will double down on a strategy it employed last year \u2014 running local commercials during the Super Bowl instead of the more popular […]<\/p>\n","protected":false},"author":2,"featured_media":2256609,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[25177],"tags":[25538,31714,21751,22556,21993,22860,21912,21738,24141,22205,21913],"class_list":["post-2256608","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-celebrities","tag-actors","tag-actresses","tag-celebrities","tag-directors","tag-films","tag-hollywood","tag-movies","tag-news","tag-stars","tag-television","tag-tv"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2026\/01\/Procter-Gamble-Heads-South-for-Super-Bowl-Tapping-Local.png","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2256608","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=2256608"}],"version-history":[{"count":1,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2256608\/revisions"}],"predecessor-version":[{"id":2256610,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2256608\/revisions\/2256610"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/2256609"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=2256608"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=2256608"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=2256608"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}