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The movie scored a lowly \u00a332,974 from 155 cinemas at a screen average of \u00a3212 ($289). It was the ninth most-popular new release. That UK screen count is high for a documentary, so less than $50k across the weekend for a movie that cost $40M to license and $35M to market is a poor return.<\/p>\n
Amazon and partners rolled out the international red carpet for the movie but it seemingly hasn\u2019t struck a chord with overseas audiences, at least in the early analysis. We don\u2019t have the whole international picture yet \u2014 Amazon said it wouldn\u2019t provide international data \u2014 but numbers have come in for another major European territory and it\u2019s similarly underwhelming.<\/p>\n
In Italy, a country with a relatively Trump-friendly government, the film launched to only \u20ac6,520 ($7,696) from 94 cinemas,…<\/p>\n<\/div>\n
\u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n \u2018 Some details of this article were extracted from the following source www.imdb.com \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":" Amazon\u2019s big-budget First Lady documentary Melania came in 29th place on its debut weekend at the UK box office, according to Comscore data. The movie scored a lowly \u00a332,974 from 155 cinemas at a screen average of \u00a3212 ($289). It was the ninth most-popular new release. That UK screen count is high for a documentary, […]<\/p>\n","protected":false},"author":2,"featured_media":2263216,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[25177],"tags":[25538,31714,21751,22556,21993,22860,21912,21738,24141,22205,21913],"class_list":["post-2263215","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-celebrities","tag-actors","tag-actresses","tag-celebrities","tag-directors","tag-films","tag-hollywood","tag-movies","tag-news","tag-stars","tag-television","tag-tv"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2026\/02\/\u2018Melania-Amazons-First-Lady-Doc-Launches-29th-At-UK-Box.png","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2263215","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=2263215"}],"version-history":[{"count":1,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2263215\/revisions"}],"predecessor-version":[{"id":2263217,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2263215\/revisions\/2263217"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/2263216"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=2263215"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=2263215"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=2263215"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}