{"id":2267263,"date":"2026-02-05T01:04:00","date_gmt":"2026-02-05T01:04:00","guid":{"rendered":"https:\/\/celebrity.land\/en\/?p=2267263"},"modified":"2026-02-05T01:04:00","modified_gmt":"2026-02-05T01:04:00","slug":"brand-innovators-announces-2026-sports-entertainment-board","status":"publish","type":"post","link":"https:\/\/celebrity.land\/en\/brand-innovators-announces-2026-sports-entertainment-board\/","title":{"rendered":"Brand Innovators Announces 2026 Sports &#038; Entertainment Board"},"content":{"rendered":"<p><\/p>\n<div>\n<p>Brand Innovators today announced its 2026 Sports &amp; Entertainment Board, an elite advisory group of senior brand leaders shaping the future of sports, entertainment, and cultural marketing. Building on the momentum of the Board\u2019s inaugural year, the 2026 cohort reflects the continued expansion and importance of sports and entertainment as core drivers of modern brand strategy.<\/p>\n<p>The Sports &amp; Entertainment Board advises Brand Innovators on key industry trends, partnership innovation, fan and consumer engagement, and the evolving intersection of sports, entertainment, and culture. Insights from the Board help inform Brand Innovators\u2019 event programming, thought leadership, and executive-level forums throughout the year.<\/p>\n<p>The 2026 Board will be led by Brad Ross and Ali Giordano, who will serve as Co-Chairs.<\/p>\n<p><strong>Brad Ross, Managing Director of Global Marketing Partnerships at Bank of America<\/strong>, brings extensive experience building large-scale, culturally relevant partnerships across sports and entertainment platforms.<\/p>\n<p>\u201cSports and entertainment remain the most powerful platforms for brands to build relevance, and trust and to engage consumers and fans through things they really care about,\u201d said Ross. \u201cI\u2019m excited to co-chair the 2026 Board, and help shape the partnerships and ideas driving what\u2019s next.\u201d<\/p>\n<p>Joining Ross as Co-Chair is <strong>Ali Giordano, Senior Vice President of Global Sponsorships &amp; Consumer Marketing at Mastercard<\/strong>, a recognized leader in global partnerships and brand experiences.<\/p>\n<p>\u201cThe convergence of sports, entertainment and culture is accelerating, creating new expectations for how brands show up and connect with fans,\u201d said Giordano. \u201cBrand Innovators provides an important forum for advancing that conversation, and I\u2019m proud to help guide and be a part of this work in 2026.\u201d<\/p>\n<p>Together, Ross and Giordano will guide the Board\u2019s priorities, programming input, and collaborative efforts across the Brand Innovators ecosystem.<\/p>\n<p>The 2026 Sports &amp; Entertainment Board includes senior executives from leading brands across sports marketing, partnerships, and brand strategy:<\/p>\n<ul class=\"wp-block-list\">\n<li>Trey Holder \u2013 Executive Director of the Board &amp; President, Brand Innovators Sports &amp; Entertainment<\/li>\n<li>Roderick Blaylock \u2013 VP of Marketing, Casamigos<\/li>\n<li>Daniel Dao \u2013 Global Senior Director, Strategy &amp; Integrations, EPICS, Coca-Cola<\/li>\n<li>Dedra DeLilli \u2013 VP, Marketing Communications, Toyota<\/li>\n<li>Chris Epple \u2013 VP of Marketing, The Americas, Harman International<\/li>\n<li>Quinnie Jenkins \u2013 Director of Partnerships, Delta<\/li>\n<li>AJ Mazza \u2013 Director of Brand, BetMGM<\/li>\n<li>Courtney McHugh \u2013 Vice President of Marketing and Sports Marketing, Kendra Scott<\/li>\n<li>Gerardo Soto \u2013 VP of Media and Sports Marketing, Lowe\u2019s<\/li>\n<li>Betsy Wilson \u2013 VP, Brand Activation, Global Advertising and Sports Marketing, UPS<\/li>\n<\/ul>\n<p>The Board will convene throughout 2026 to exchange insights, identify emerging opportunities, and collaborate on strategies that help brands authentically connect with audiences through sports and entertainment.<\/p>\n<p>\u201cWe\u2019re excited to continue building a Board that reflects where the industry is headed,\u201d said <strong>Trey Holder, Executive Director of the Board and President of Brand Innovators Sports &amp; Entertainment<\/strong>. \u201cWith Brad and Ali as Co-Chairs and a group of exceptional leaders around the table, the 2026 Sports &amp; Entertainment Board will play a meaningful role in shaping the conversations and partnerships that matter most to brands today.\u201d<\/p>\n<p>Brand Innovators will leverage the Board\u2019s expertise across its 2026 programming, including marquee events, private executive gatherings, and original content designed to help marketers navigate an increasingly dynamic and culture-driven landscape.<\/p>\n<\/p><\/div>\n<p><em> \u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n<p><em> \u2018 Some details of this article were extracted from the following source brand-innovators.com \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Brand Innovators today announced its 2026 Sports &amp; Entertainment Board, an elite advisory group of senior brand leaders shaping the future of sports, entertainment, and cultural marketing. Building on the momentum of the Board\u2019s inaugural year, the 2026 cohort reflects the continued expansion and importance of sports and entertainment as core drivers of modern brand [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2267264,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[25172],"tags":[],"class_list":["post-2267263","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-entertainment"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2026\/02\/Brand-Innovators-Announces-2026-Sports-Entertainment-Board.png","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2267263","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=2267263"}],"version-history":[{"count":1,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2267263\/revisions"}],"predecessor-version":[{"id":2267265,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2267263\/revisions\/2267265"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/2267264"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=2267263"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=2267263"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=2267263"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}