CLICK HERE<\/a>.<\/p>\nSpeaking at Create London<\/strong>:<\/p>\n![\"\"](\"https:\/\/cdn.c21media.net\/wp-content\/uploads\/2027\/02\/oyin-akiniyi_500.jpg\")
Oyin Akiniyi<\/strong>
Brand director, cultural comms and experiences<\/em>
Chivas Regal<\/em>
Akiniyi leads global efforts to connect the Chivas Regal brand with new audiences through culture and creativity. With over 15 years of experience spanning Nike, Warner Music and Boiler Room, she brings deep expertise. At Chivas, Akiniyi has been instrumental in shaping the brand\u2019s presence in sport and lifestyle culture, including its high-profile partnership with Scuderia HP Ferrari, an alliance aimed at reaching new audiences.<\/p>\n![\"\"](\"https:\/\/cdn.c21media.net\/wp-content\/uploads\/2027\/02\/leon-harlow_500.jpg\")
Leon Harlow<\/strong>
Commercial director<\/em>
YMU Group<\/em>
Harlow manages a global roster of high-profile names shaping popular culture \u2013 from TV presenters to chart-topping music artists, footballers, Olympic athletes, digital creators, podcasters and entrepreneurs. Over the past 15 years, Harlow and his team have worked with brands, agencies, venture firms, product developers and retailers to create and build high-impact talent and creator partnerships.<\/p>\n![\"\"](\"https:\/\/cdn.c21media.net\/wp-content\/uploads\/2027\/02\/amie-parker_500-scaled.jpg\")
Amie Parker-Williams<\/strong>
Director, commissioning and production<\/em>
MTV Entertainment Group International<\/em>
Parker-Williams applies a strategic, forward-thinking approach to digital storytelling. With extensive expertise in audience engagement and platform-specific content, she leads a talented team of producers and editors in crafting innovative and industry-leading youth content, while also overseeing the commissioning of bold, original programming that amplifies diverse voices and cultivates strong connections with audiences.<\/p>\nAcross the one-day event, Create London will explore how creators and production companies can move beyond legacy models to unlock new brand budgets and alternative revenue streams; build distinctive, platform-agnostic brands; leverage IP; and harness new platforms, tools and formats to grow and engage audiences \u2013 while using generative AI to enhance creativity, improve efficiency and reduce costs.<\/p>\n
Plus, with the global microdrama market forecast to generate around US$14bn in revenues by the end of 2026 \u2013 up from approximately US$11bn in 2025 \u2013 the Vertical Programming & Microdrama Summit @ Create London will unpack the content strategies, monetisation models and partnership opportunities shaping the future of vertical content, offering actionable insights into one of the fastest-growing areas of digital entertainment.<\/p>\n
Also speaking at Create London:<\/strong><\/p>\n![\"\"](\"https:\/\/cdn.c21media.net\/wp-content\/uploads\/2027\/02\/create-speakers-feb-4.png\")
<\/p>\n
Further speakers will be announced in the coming weeks.<\/p>\n<\/p><\/div>\n
\u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n \u2018 Some details of this article were extracted from the following source www.c21media.net \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"
Chivas Regal\u2019s Oyin Akiniyi, YMU Group\u2019s Leon Harlow and MTV Entertainment Group International\u2019s Amie Parker-Williams are the latest speakers confirmed for Create London. Taking place on April 29, the event brings together producers, creators, brands and industry leaders to explore how to shape and define their future in the creator economy. With the global […]<\/p>\n","protected":false},"author":2,"featured_media":2268088,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[25172],"tags":[],"class_list":["post-2268087","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-entertainment"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2026\/02\/Chivas-Regal-YMU-Group-and-MTV-Entertainment-Group-International-join.png","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2268087","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=2268087"}],"version-history":[{"count":1,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2268087\/revisions"}],"predecessor-version":[{"id":2268089,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2268087\/revisions\/2268089"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/2268088"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=2268087"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=2268087"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=2268087"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
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