{"id":2268178,"date":"2026-02-05T16:19:23","date_gmt":"2026-02-05T16:19:23","guid":{"rendered":"https:\/\/celebrity.land\/en\/?p=2268178"},"modified":"2026-02-05T16:19:23","modified_gmt":"2026-02-05T16:19:23","slug":"sydney-sweeneys-lingerie-brand-syrn-is-more-than-glamour-its-a-power-move","status":"publish","type":"post","link":"https:\/\/celebrity.land\/en\/sydney-sweeneys-lingerie-brand-syrn-is-more-than-glamour-its-a-power-move\/","title":{"rendered":"Sydney Sweeney\u2019s Lingerie Brand \u2018Syrn\u2019 Is More Than Glamour, It\u2019s a Power Move"},"content":{"rendered":"<p><\/p>\n<div role=\"presentation\"><a rel=\"nofollow\" target=\"_blank\" class=\"ipc-md-link ipc-md-link--entity\" href=\"https:\/\/www.imdb.com\/name\/nm2858875\/\">Sydney Sweeney<\/a> has officially joined the barrage of celebrities in the fashion industry as well, with her lingerie brand Syrn (produced \u2018siren\u2019) debuting with a splash. And yet, her launching this direct-to-consumer line brand is actually more than just glamour; it\u2019s a power move from her.<\/p>\n<p>For one, Syrn emphasizes inclusivity, comfort, and personal empowerment, offering diverse sizing to potential buyers. It is backed by high-profile investments and a viral (albeit controversial) marketing campaign (that notably included lining the iconic Hollywood sign with bras), all of which position the Anyone but You star as a serious entrepreneur rather than just a celebrity brand face.<\/p>\n<p>View this post on <a rel=\"nofollow\" target=\"_blank\" class=\"ipc-md-link ipc-md-link--entity\" href=\"https:\/\/www.imdb.com\/company\/co0447603\/\">Instagram<\/a>&#8230;<\/p>\n<\/div>\n<p><em> \u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n<p><em> \u2018 Some details of this article were extracted from the following source www.imdb.com \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sydney Sweeney has officially joined the barrage of celebrities in the fashion industry as well, with her lingerie brand Syrn (produced \u2018siren\u2019) debuting with a splash. And yet, her launching this direct-to-consumer line brand is actually more than just glamour; it\u2019s a power move from her. For one, Syrn emphasizes inclusivity, comfort, and personal empowerment, [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2268179,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[25173],"tags":[25538,31714,21751,22556,21993,22860,21912,21738,24141,22205,21913],"class_list":["post-2268178","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-artists","tag-actors","tag-actresses","tag-celebrities","tag-directors","tag-films","tag-hollywood","tag-movies","tag-news","tag-stars","tag-television","tag-tv"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2026\/02\/Sydney-Sweeneys-Lingerie-Brand-\u2018Syrn-Is-More-Than-Glamour-Its.png","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2268178","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=2268178"}],"version-history":[{"count":1,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2268178\/revisions"}],"predecessor-version":[{"id":2268180,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2268178\/revisions\/2268180"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/2268179"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=2268178"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=2268178"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=2268178"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}