<\/p>\n
The Seattle Seahawks took home the Super Bowl trophy<\/a> this year, but not everyone tuned in to watch the game. Some watched the event this year strictly for the commercials.<\/p>\n The rematch between the Seattle Seahawks and New England Patriots<\/a> was more than a decade in the making, as the two teams previously faced each other at 2015\u2019s Super Bowl XLIX. Meanwhile, Bad Bunny \u2014 fresh off his Album of the Year win at the Grammys<\/a> \u2014\u00a0was the halftime performer<\/a>, marking the first time a Spanish language-dominant solo performer has taken the stage.<\/p>\n But in between all the action, companies pulled out some of their most creative commercials of the year to reach the game\u2019s massive audience. Last year\u2019s game shattered records with more than 127 million viewers<\/a>, giving advertisers even more reason to excite people with their ads.<\/p>\n Check out some of the most memorable ads of the Big Game below.<\/p>\n Brian Baumgartner, who played the accountant Kevin on The Office<\/em>, gets some assistance with his heavy workload in Ramp\u2019s new commercial, which shows multiple Kevins getting things done with the help of the financial platform.<\/p>\n Shaving company Manscaped once again gave a voice to clumps of hair forgotten in the bathroom. This time, the clumps also sing.<\/p>\n Kylie and Jason Kelce star in a commercial for YouTube TV<\/a>, which asks people not to settle for just \u201cmeh\u201d streaming platforms. The ad also features Gordon Ramsey, imagined as a chef who settles for only subpar food.<\/p>\n Insurance agents Keegan-Michael Key and Danny McBride are joined by Katseye for a parody version of Bon Jovi\u2019s \u201cLivin\u2019 on a Prayer.\u201d Unfortunately, it\u2019s all so they can tell Hailee Steinfeld all the ways they won\u2019t <\/em>be able to cover her property damage. Darn. If only she had gone with State Farm!<\/p>\n Just try to get \u201cInstacart lets you choose your bananas\u201d out of your head. In this commercial, actor Ben Stiller and pop star Benson Boone perform Instacart\u2019s new jingle side by side \u2014 until Stiller gets a little jealous of Boone\u2019s backflips. Unfortunately, Stiller can\u2019t quite stick the landing, leading to hilarious chaos. It\u2019s all to advertise Instacart\u2019s \u201cpreference picker,\u201d which allows users to request specifics from their Instacart shopper, such as the ripeness of their bananas.<\/p>\n In this beer commercial, Lewis Pullman plays Greg, the lone nonathlete in his friend group, which just so happens to include Olympic snowboarder Chloe Kim and hockey player TJ Oshie. Thanks to Kurt Russell, though, Greg learns how to ski like a pro \u2026 so the Ultras aren\u2019t always on him at the end of the day.<\/p>\n In this black-and-white commercial from Yorgos Lanthimos, director of Bugonia<\/em> and Poor Things, <\/em>Emma Stone attempts to secure the website for her name \u2026 only to find it\u2019s unavailable. Alas, Stone tries multiple laptops in hopes of changing her fate, dramatically smashing each one when she once again learns she won\u2019t be able to have EmmaStone.com<\/a>.<\/p>\n If you go to EmmaStone.com<\/a>, you also get another black-and-white message from the star. \u201cFor over 20 years, my domain name EmmaStone.com was unavailable, registered to another Emma Stone,\u201d she says in the video. \u201cFor many years, I blamed this Emma Stone. For many more years, I blamed myself. I carried this burden in silence, hidden from my family, my friends and you, living in constant fear of losing more and more domain names. Today, I say: No more.\u201d<\/p>\n Stone adds that since, she\u2019s registered multiple other domain names, such as \u201cEmmaStone.world\u201d and \u201cEmmaStone.life.\u201d<\/p>\n \u201cPlease, let my story be a lesson to everyone. Visit Squarespace today, get your domain, build your website and avoid years and years of anguish,\u201d she said. \u201cSincerely, I’m Emma Stone.\u201d<\/p>\n The polar bear may be commonly associated with Coca-Cola, but in Pepsi\u2019s new commercial from filmmaker Taika Waititi, the mascot is distressed to find out that he chose Pepsi Zero Sugar in a blind taste test. The commercial also nods to a major pop culture moment of 2025, when two polar bears are caught drinking Pepsi Zero Sugar on a concert jumbotron.<\/p>\n Backstreet\u2019s back! The boy band heartthrobs entertain screaming, crying fans with a parody of their hit \u201cI Want It That Way.\u201d Except, of course, this time it\u2019s \u201cTell me why\/ It\u2019s America\u2019s best network.\u201d<\/p>\n BSB lyrics were also featured in a second commercial of the night for Coinbase.<\/p>\n In this commercial for Uber Eats, Matthew McConaughey, the True Detective <\/em>star, tries to convince Bradley Cooper, the Star Is Born <\/em>director (and huge Philadelphia Eagles fan), that football is just a way for brands to sell food. And honestly, he might have a point.<\/p>\n Guy Fieri is almost unrecognizable in this commercial for Bosch. In this Big Game ad, the famous foodie reveals how Bosch makes him feel like spiky blond Fieri \u2014\u00a0instead of just \u201ca guy\u201d with a regular ole hairdo and slacks.<\/p>\n The Brutalist <\/em>Oscar winner struggles through a more emotionally subdued performance in this commercial for TurboTax.<\/p>\n Affleck reunites tons of sitcom stars, including Jennifer Aniston, Matt LeBlanc, Jason Alexander and Ted Danson, for a sitcom version of Good Will Hunting<\/em> set in a Dunkin\u2019 Donuts. Oh, and of course, Tom Brady is here too.<\/p>\n This is Affleck\u2019s fourth consecutive Super Bowl commercial for Dunkin\u2019. Last year, he joined his then-wife Jennifer Lopez<\/a> in a recording studio as part of the music group The DunKings. The commercial also featured Boston icons Matt Damon and former longtime Patriots player Brady.<\/p>\n Agatha All Along<\/em> star Kathryn Hahn and Baltimore Ravens running back Derrick Henry show just how strong you can be after enjoying protein-rich Oikos yogurt in this commercial. In one moment, Hahn pushes a trolley car all the way up a San Francisco hill.<\/p>\n The model of the Kardashian-Jenner clan pokes fun at her list of athlete ex-boyfriends (think: Devin Booker, Ben Simmons and Blake Griffin) and the so-called curse that she puts on their NBA careers in the wake of their split. She\u2019s not merely dating them for fun: She\u2019s also placing bets on their sports trajectories. As she asks: \u201cHow do you think I afford all of this? Modeling?\u201d<\/p>\n It\u2019s a pun! For the Big Game this year, Novartis is promoting a prostate cancer blood test in an ad titled \u201cRelax Your Tight End.\u201d The commercial, set to a soothing Enya song, features current and former NFL tight ends like Rob Gronkowski and George Kittle unwinding with some pool time, yoga and other forms of R&R.<\/p>\n The \u201cManchild\u201d singer found a new beau in this Big Game ad, which features the pint-sized pop star dating a man made out of the famously shaped chips. Unfortunately, their love story ends in tragedy, when screaming fans attack and eat her new guy.<\/p>\n If you adore interspecies friendship, this Budweiser commercial \u2014 in which a horse befriends an eagle hatchling and helps him learn to fly \u2014 might leave you misty-eyed. The commercial, which honors both Budweiser’s 150th anniversary and America’s 250th birthday, features a real rescue eagle named Lincoln, who is also the bird who soars during the National Anthem at Philadelphia Eagles home games<\/a>.<\/p>\n Fans of the Steven Spielberg classic remember that in Jurassic Park, <\/em>losing a signal set off a chain of events that led to dinosaurs running amok. But in this hilarious commercial, which reunites Jeff Goldblum, Laura Dern and Sam Neill from the OG movie, Xfinity steps in to provide stellar service \u2014\u00a0and the theme park thrives, while the T. rex stays squarely behind the fence.<\/p>\n Food delivery service fees can add up \u2014 that\u2019s the crux of this Grubhub Super Bowl commercial in which George Clooney is a guest at a very fancy dinner. The final course that no one can stomach? \u201cThe fees<\/em>.\u201d <\/em>Fortunately, as Clooney puts it, Grubhub will eat them.<\/p>\n Brooklyn 99 <\/em>star Andy Samberg isn\u2019t Neil <\/em>Diamond, he\u2019s Meal <\/em>Diamond. He\u2019s\u00a0here to squirt Hellman\u2019s mayo on every diner\u2019s sandwich, while singing a parody of \u201cSweet Caroline.\u201d Also featured in the commercial as a diner-goer and mayo enthusiast is Elle Fanning. Hellman\u2019s is, after all, \u201cso good, so good, so good.\u201d<\/p>\n The YouTuber, well known for giving his cash away via competitions, used the Super Bowl to launch a new one with a puzzle-filled ad for Salesforce\u2019s Slackbot. Crack the code within the video, send a Slack to Slackbot with the correct answer, and you could walk away with a million dollars.<\/p>\n Looks like Chris Hemsworth saw M3gan<\/em>. In this ad for Amazon\u2019s Alexa+, the action star tells his wife, Elsa Pataky, that he won\u2019t have the AI assistant in his home \u2014\u00a0then lists all the ways she could possibly kill him. But when the newly upgraded version of Alexa offers to book him a massage, well, all is forgiven.<\/p>\nBrian Baumgartner multiplies with Ramp<\/strong><\/h2>\n
Manscaped grosses everyone out again<\/strong><\/h2>\n
YouTube TV asks you not to settle for \u2018meh\u2019<\/strong><\/h2>\n
State Farm doesn\u2019t want you to live on a prayer\u00a0<\/strong><\/h2>\n
Benson Boone dances with Ben Stiller in Instacart commercial\u00a0<\/strong><\/h2>\n
Don\u2019t be a Greg with this Michelob Ultra ad<\/strong><\/h2>\n
Emma Stone loses her cool (and domain name) in Squarespace commercial\u00a0<\/strong><\/h2>\n
Pepsi goes to war with Coke\u00a0<\/strong><\/h2>\n
The Backstreet Boys rep T-Mobile<\/h2>\n
Bradley Cooper and Matthew McConaughey face off<\/strong><\/h2>\n
Guy Fieri gets a makeover<\/h2>\n
Adrien Brody gets dramatic about taxes<\/strong><\/h2>\n
Ben Affleck reunites sitcom stars for Dunkin\u2019 ad<\/strong><\/h2>\n
Kendall Jenner bets with Fanatics Sportsbook<\/strong><\/h2>\n
Novartis wants you to \u2018relax your tight end\u2019\u00a0<\/strong><\/h2>\n
Sabrina Carpenter dates a Pringles man\u00a0<\/strong><\/h2>\n
Budweiser soars high with eagle ad<\/strong><\/h2>\n
Jeff Goldblum returns to Jurassic Park<\/em><\/strong><\/h2>\n
George Clooney orders Grubhub<\/strong><\/h2>\n
Andy Samberg is \u2026 Meal Diamond<\/strong><\/h2>\n
Mr. Beast puts out a competition for $1 million\u00a0<\/strong><\/h2>\n
Chris Hemsworth bonds with Alexa<\/strong><\/h2>\n