{"id":2274288,"date":"2026-02-09T16:22:32","date_gmt":"2026-02-09T16:22:32","guid":{"rendered":"https:\/\/celebrity.land\/en\/?p=2274288"},"modified":"2026-02-09T16:22:32","modified_gmt":"2026-02-09T16:22:32","slug":"casino-reinvestment-development-authority-and-visit-atlantic-city-partnership-entertainment-strategy-delivers-results-nj-crda","status":"publish","type":"post","link":"https:\/\/celebrity.land\/en\/casino-reinvestment-development-authority-and-visit-atlantic-city-partnership-entertainment-strategy-delivers-results-nj-crda\/","title":{"rendered":"Casino Reinvestment Development Authority and Visit Atlantic City Partnership Entertainment Strategy Delivers Results \u00bb NJ CRDA"},"content":{"rendered":"<p><\/p>\n<div>\n<div class=\"post-thumbnail-singular\"> <\/div>\n<p><span style=\"font-size: 12pt;\"><span style=\"font-family: Calibri, sans-serif;\">The strategic partnership between the <\/span><a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/protect.checkpoint.com\/v2\/r01\/___http:\/www.njcrda.com___.YXAzOnZpc2l0YWM6YzpvOjY4YWRkNjVmMDkxZjIxMzk2ZjNkMDM0OGNjZmY2OTg1Ojc6YjJmMDpmYWE1ZTQ4OTUzNGExYjJhNjAxZGI4OTdiMGZhYTg4YTQzYWIzNjkxODA4ZGYzZWYxYTc4MTMwOTU1OWQ5ZTJlOnA6VDpO\"><span style=\"font-family: Calibri, sans-serif;\">Casino Reinvestment Development Authority (CRDA)<\/span><\/a><span style=\"font-family: Calibri, sans-serif;\"> and <\/span><a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/protect.checkpoint.com\/v2\/r01\/___http:\/www.visitatlanticcity.com___.YXAzOnZpc2l0YWM6YzpvOjY4YWRkNjVmMDkxZjIxMzk2ZjNkMDM0OGNjZmY2OTg1Ojc6MmI2Mzo4YjY4N2FjODNmZjg4ODczZGE0OGQ0Y2ZiOGYzNzE1NGMxODE3ZjVlZTRhOWRmOTFiNWE0M2JiYjg0NDdhMzEzOnA6VDpO\"><span style=\"font-family: Calibri, sans-serif;\">Visit Atlantic City<\/span><\/a><span style=\"font-family: Calibri, sans-serif;\"> is producing measurable results, with a coordinated entertainment initiative generating more than $1 million in revenue while creating more than 3,000 jobs and $1.26 million in wages for local workers.<\/span><\/span><\/p>\n<p><span style=\"font-size: 12.0pt; font-family: 'Calibri',sans-serif;\">Following the February 2025 consolidation of leisure marketing under Visit Atlantic City, CRDA and Visit Atlantic City established a disciplined framework for evaluating entertainment investments based on audience diversity, revenue potential, and job creation metrics. <\/span><\/p>\n<p><span style=\"font-size: 12pt;\"><span style=\"font-family: Calibri, sans-serif;\">The first major initiative under this structure brought five world-class events to <\/span><a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/protect.checkpoint.com\/v2\/r01\/___http:\/www.boardwalkhall.com___.YXAzOnZpc2l0YWM6YzpvOjY4YWRkNjVmMDkxZjIxMzk2ZjNkMDM0OGNjZmY2OTg1Ojc6MDk1NDo2OWRjYzliY2NlNjgwMzU3OTU5ZjFiMDRmOGZiZTM1NzhlN2U1Y2UyNDY3YjZiNzc1NGU2NjFkOThjZDU0NjYwOnA6VDpO\"><span style=\"font-family: Calibri, sans-serif;\">historic Jim Whelan Boardwalk Hall<\/span><\/a><span style=\"font-family: Calibri, sans-serif;\"> over 12 non-consecutive days in 2025: the Eimantas Stanionis vs. Jaron Ennis boxing championship, Stevie Nicks, Vybz Kartel, Lil Wayne, and The Who. The intentionally diverse programming attracted different audiences from across the region, generating 24,200 work hours and substantial economic impact across multiple sectors.<\/span><\/span><\/p>\n<p><span style=\"font-size: 12.0pt; font-family: 'Calibri',sans-serif;\">\u201cOur partnership with Visit Atlantic City ensures entertainment decisions are based on an analysis of potential impact,\u201d said Eric Scheffler, CRDA Executive Director. \u201cThese results validate that approach: significant revenue generation, thousands of jobs created, and proof that Atlantic City can attract diverse, world-class entertainment.\u201d <\/span><\/p>\n<p><span style=\"font-size: 12.0pt; font-family: 'Calibri',sans-serif;\">The diverse programming proved critical to success. Vybz Kartel drew Caribbean communities from New York and Philadelphia, Lil Wayne brought younger hip hop audiences, Stevie Nicks and The Who attracted classic rock fans from around the world, while the Ennis fight pulled boxing enthusiasts nationwide. From stagehands and security personnel to hospitality workers and vendors, the economic impact extended well beyond ticket sales.<\/span><\/p>\n<p><span style=\"font-size: 12.0pt; font-family: 'Calibri',sans-serif;\">\u201cThis initiative shows how strategic partnerships and compelling entertainment help tell Atlantic City\u2019s story to new and returning visitors,\u201d said\u00a0Gary\u00a0Musich, President and CEO of Visit Atlantic City. \u201cBy working with the CRDA and our citywide partners to bring diverse, world-class events to the destination, we\u2019re driving visitation, expanding our audience reach, and reinforcing Atlantic City\u2019s position as a dynamic, must-visit year-round destination.\u201d<\/span><\/p>\n<p><span style=\"font-size: 12.0pt; font-family: 'Calibri',sans-serif;\">\u201cThis initiative proves our restructured approach works,\u201d said Modia Butler, CRDA Board Chair. \u201cThe metrics speak for themselves: more than $1 million in revenue and 3,000 jobs created, demonstrating what strategic collaboration can do for our community.\u201d<\/span><\/p>\n<\/div>\n<p><em> \u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n<p><em> \u2018 Some details of this article were extracted from the following source njcrda.com \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The strategic partnership between the Casino Reinvestment Development Authority (CRDA) and Visit Atlantic City is producing measurable results, with a coordinated entertainment initiative generating more than $1 million in revenue while creating more than 3,000 jobs and $1.26 million in wages for local workers. Following the February 2025 consolidation of leisure marketing under Visit Atlantic [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2274289,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[25172],"tags":[],"class_list":["post-2274288","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-entertainment"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2026\/02\/Casino-Reinvestment-Development-Authority-and-Visit-Atlantic-City-Partnership-Entertainment.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2274288","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=2274288"}],"version-history":[{"count":1,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2274288\/revisions"}],"predecessor-version":[{"id":2274290,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2274288\/revisions\/2274290"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/2274289"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=2274288"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=2274288"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=2274288"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}