{"id":2280860,"date":"2026-02-13T18:21:33","date_gmt":"2026-02-13T18:21:33","guid":{"rendered":"https:\/\/celebrity.land\/en\/?p=2280860"},"modified":"2026-02-13T18:21:33","modified_gmt":"2026-02-13T18:21:33","slug":"spain-hones-sales-strategies-to-focus-on-genre-animation-and-breakout-directors","status":"publish","type":"post","link":"https:\/\/celebrity.land\/en\/spain-hones-sales-strategies-to-focus-on-genre-animation-and-breakout-directors\/","title":{"rendered":"Spain Hones Sales Strategies to Focus on Genre, Animation and Breakout Directors"},"content":{"rendered":"<p><\/p>\n<div role=\"presentation\">On the eve of Berlin\u2019s European Film Market, Spanish sales agencies are priming slates that focus on genre, animation and breakout auteurs \u2014 and which are still in demand.<\/p>\n<p>Expectations remain high for Berlin. \u201cBerlin has been the best market in the last two years,\u201d says <a rel=\"nofollow\" target=\"_blank\" class=\"ipc-md-link ipc-md-link--entity\" href=\"https:\/\/m.imdb.com\/name\/nm2656347\/\">Iv\u00e1n D\u00edaz<\/a>, head of international at <a rel=\"nofollow\" target=\"_blank\" class=\"ipc-md-link ipc-md-link--entity\" href=\"https:\/\/m.imdb.com\/company\/co0027719\/\">Filmax<\/a>. \u201cIt\u2019s a very efficient market in which many things happen.\u201d D\u00edaz thinks that efficiency to how business is being done these days \u2014 multiple small-to-middling agreements made across a broad gamut of territories \u2014 has been a boon to dealmaking.<\/p>\n<p>D\u00edaz is also buoyed by some early-year indicators. \u201c<a rel=\"nofollow\" target=\"_blank\" class=\"ipc-md-link ipc-md-link--entity\" href=\"https:\/\/m.imdb.com\/company\/co1083053\/\">Sundance<\/a> is always a good market thermometer before Berlin. Many things happening there tell you how the <a rel=\"nofollow\" target=\"_blank\" class=\"ipc-md-link ipc-md-link--entity\" href=\"https:\/\/m.imdb.com\/company\/co0083726\/\">EFM<\/a> will turn out,\u201d he says, pointing to the U.S. remake of <a rel=\"nofollow\" target=\"_blank\" class=\"ipc-md-link ipc-md-link--entity\" href=\"https:\/\/m.imdb.com\/name\/nm0310747\/\">Cesc Gay<\/a>\u2019s Filmax-sold \u201c<a rel=\"nofollow\" target=\"_blank\" class=\"ipc-md-link ipc-md-link--entity\" href=\"https:\/\/m.imdb.com\/title\/tt11028768\/\">The People Upstairs<\/a>,\u201d adapted by <a rel=\"nofollow\" target=\"_blank\" class=\"ipc-md-link ipc-md-link--entity\" href=\"https:\/\/m.imdb.com\/name\/nm1312575\/\">Olivia Wilde<\/a> as \u201c<a rel=\"nofollow\" target=\"_blank\" class=\"ipc-md-link ipc-md-link--entity\" href=\"https:\/\/m.imdb.com\/title\/tt14173636\/\">The Invite<\/a>,\u201d which premiered at Sundance and landed at <a rel=\"nofollow\" target=\"_blank\" class=\"ipc-md-link ipc-md-link--entity\" href=\"https:\/\/m.imdb.com\/company\/co0390816\/\">A24<\/a>.<\/p>\n<\/div>\n<p><em> \u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n<p><em> \u2018 Some details of this article were extracted from the following source m.imdb.com \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>On the eve of Berlin\u2019s European Film Market, Spanish sales agencies are priming slates that focus on genre, animation and breakout auteurs \u2014 and which are still in demand. Expectations remain high for Berlin. \u201cBerlin has been the best market in the last two years,\u201d says Iv\u00e1n D\u00edaz, head of international at Filmax. \u201cIt\u2019s a [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2280861,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[25177],"tags":[25538,31714,21751,22556,21993,22860,21912,21738,24141,22205,21913],"class_list":["post-2280860","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-celebrities","tag-actors","tag-actresses","tag-celebrities","tag-directors","tag-films","tag-hollywood","tag-movies","tag-news","tag-stars","tag-television","tag-tv"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2026\/02\/Spain-Hones-Sales-Strategies-to-Focus-on-Genre-Animation-and.png","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2280860","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=2280860"}],"version-history":[{"count":1,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2280860\/revisions"}],"predecessor-version":[{"id":2280862,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2280860\/revisions\/2280862"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/2280861"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=2280860"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=2280860"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=2280860"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}