{"id":2284291,"date":"2026-02-16T16:31:34","date_gmt":"2026-02-16T16:31:34","guid":{"rendered":"https:\/\/celebrity.land\/en\/?p=2284291"},"modified":"2026-02-16T16:31:34","modified_gmt":"2026-02-16T16:31:34","slug":"ticketek-entertainment-group-taps-brad-turcotte-as-senior-vice-president-of-country","status":"publish","type":"post","link":"https:\/\/celebrity.land\/en\/ticketek-entertainment-group-taps-brad-turcotte-as-senior-vice-president-of-country\/","title":{"rendered":"Ticketek Entertainment Group Taps Brad Turcotte As Senior Vice President of Country"},"content":{"rendered":"

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Brad Turcotte.<\/p>\n<\/div>\n

Ticketek Entertainment Group has tapped Brad Turcotte<\/strong> as Senior Vice President of Country at TEG Live.<\/p>\n

Based at the company\u2019s new Nashville office, Turcotte will lead TEG Live\u2019s Country strategy across North America, working closely with the teams in Australia and New Zealand.<\/p>\n

Turcotte most recently served as an Artist Manager at Vector Management in Nashville, representing a select roster of country and entertainment talent. He previously held senior leadership roles at Universal Music Group Nashville and Big Machine Label Group, leading international strategy and global campaigns for artists including Carrie Underwood, Chris Stapleton, Luke Bryan and Keith Urban. He also oversaw international efforts for Taylor Swift\u2019s multi-platinum albums 1989<\/em>, Red<\/em> and Speak Now<\/em>, and began his career as a label founder and executive.<\/p>\n

Turcotte will lead TEG Live\u2019s Country division alongside Alex Kelsey<\/strong>, Head of Touring, Country Music and Clay Doughty<\/strong>, Head of Strategy, Country Music. The team will be supported by Vanessa Picken<\/strong>, Global Director, Music Strategy.<\/p>\n

\u201cI\u2019ve always considered myself a global ambassador for country music, working to build bridges between Nashville and audiences around the world,\u201d shares Turcotte. \u201cI\u2019m incredibly excited to now focus my efforts on delivering country music to fans across the Asia-Pacific region \u2013 especially Australia, a dynamic but historically underserved international market. I\u2019m grateful to join Tim and his team, and we plan to be bold and aggressive in expanding the reach and impact of this genre we love.\u201d<\/p>\n

\u201cBrad\u2019s appointment is a major milestone for TEG Live,\u201d adds Tim McGregor<\/strong>, Global Head of Touring at TEG. \u201cNashville sits at the centre of the global Country music ecosystem, and by deepening our presence in Nashville, we\u2019re strengthening the bridge between North America and our home markets. This creates more opportunities for artists to tour, for fans to connect, and for new talent to emerge.\u201d<\/p>\n

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Lauryn Sink is a staff writer at MusicRow Magazine. Hailing from Lexington, North Carolina, Lauryn is a 2025 graduate of the Hussman School of Journalism and Media at The University of North Carolina at Chapel Hill.<\/p>\n<\/div>\n<\/section>\n

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\"Lauryn<\/a><\/div>\n
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Latest posts by Lauryn Sink (see all<\/a>)<\/span><\/div>\n<\/div>\n<\/section>\n<\/div><\/div>\n<\/div>\n