{"id":2297563,"date":"2026-02-24T15:16:26","date_gmt":"2026-02-24T15:16:26","guid":{"rendered":"https:\/\/celebrity.land\/en\/?p=2297563"},"modified":"2026-02-24T15:16:26","modified_gmt":"2026-02-24T15:16:26","slug":"disney-closes-viewership-gap-with-youtube-thanks-to-januarys-football-frenzy-nielsen-says","status":"publish","type":"post","link":"https:\/\/celebrity.land\/en\/disney-closes-viewership-gap-with-youtube-thanks-to-januarys-football-frenzy-nielsen-says\/","title":{"rendered":"Disney Closes Viewership Gap With YouTube Thanks To January\u2019s Football Frenzy, Nielsen Says"},"content":{"rendered":"<p><\/p>\n<div role=\"presentation\">College and NFL football propelled Disney to 11.9% of all U.S. TV viewing in January, according to <a rel=\"nofollow\" target=\"_blank\" class=\"ipc-md-link ipc-md-link--entity\" href=\"https:\/\/www.imdb.com\/company\/co0889943\/\">Nielsen<\/a>\u2019s latest Media Distributor Gauge report.<\/p>\n<p><a rel=\"nofollow\" target=\"_blank\" class=\"ipc-md-link ipc-md-link--entity\" href=\"https:\/\/www.imdb.com\/company\/co0202446\/\">YouTube<\/a> once again topped the list at 12.5%, according to the monthly snapshot of viewing by distributor. (See the full chart below.) <a rel=\"nofollow\" target=\"_blank\" class=\"ipc-md-link ipc-md-link--entity\" href=\"https:\/\/www.imdb.com\/company\/co0144901\/\">Netflix<\/a> ticked up 1% from December, despite having the month\u2019s most-viewed program in <a rel=\"nofollow\" target=\"_blank\" class=\"ipc-md-link ipc-md-link--entity\" href=\"https:\/\/www.imdb.com\/title\/tt4574334\/\">Stranger Things<\/a>, taking the No. 3 spot at 8.8%.<\/p>\n<p>The College Football Playoff, which expanded last year to 12 teams from four, mostly airs on ABC and <a rel=\"nofollow\" target=\"_blank\" class=\"ipc-md-link ipc-md-link--entity\" href=\"https:\/\/www.imdb.com\/company\/co0899354\/\">ESPN<\/a>, with January\u2019s championship game drawing an average audience of 30.1 million viewers. Sports overall propelled linear viewing to a 12-month high in January, with ESPN tune-in rocketing 82%, as Nielsen had previously reported. Along with the expanded field, this year\u2019s Cfp also featured a run to glory by Indiana, which has a broad and undernourished base of fans across the country.<\/p>\n<p>Disney leaped 1.2 share points over its December level,&#8230;<\/p>\n<\/div>\n<p><em> \u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n<p><em> \u2018 Some details of this article were extracted from the following source www.imdb.com \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>College and NFL football propelled Disney to 11.9% of all U.S. TV viewing in January, according to Nielsen\u2019s latest Media Distributor Gauge report. YouTube once again topped the list at 12.5%, according to the monthly snapshot of viewing by distributor. (See the full chart below.) Netflix ticked up 1% from December, despite having the month\u2019s [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2297564,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[25177],"tags":[25538,31714,21751,22556,21993,22860,21912,21738,24141,22205,21913],"class_list":["post-2297563","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-celebrities","tag-actors","tag-actresses","tag-celebrities","tag-directors","tag-films","tag-hollywood","tag-movies","tag-news","tag-stars","tag-television","tag-tv"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2026\/02\/Disney-Closes-Viewership-Gap-With-YouTube-Thanks-To-Januarys-Football.png","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2297563","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=2297563"}],"version-history":[{"count":1,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2297563\/revisions"}],"predecessor-version":[{"id":2297565,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2297563\/revisions\/2297565"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/2297564"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=2297563"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=2297563"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=2297563"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}