{"id":2299132,"date":"2026-02-25T11:06:42","date_gmt":"2026-02-25T11:06:42","guid":{"rendered":"https:\/\/celebrity.land\/en\/?p=2299132"},"modified":"2026-02-25T11:06:42","modified_gmt":"2026-02-25T11:06:42","slug":"itv-studios-launches-studio-55-former-snap-exec-to-oversee-new-label","status":"publish","type":"post","link":"https:\/\/celebrity.land\/en\/itv-studios-launches-studio-55-former-snap-exec-to-oversee-new-label\/","title":{"rendered":"ITV Studios Launches Studio 55 & Opens Up Library To Content Creators; Former Snap Exec To Oversee New Label"},"content":{"rendered":"

<\/p>\n

ITV<\/a> said it will give brands and creators \u201cunprecedented access\u201d to its IP with a view to creating new and next-generation content under the auspices of a new label, Studio 55<\/a>.<\/p>\n

ITV Studios<\/a> unveiled the newly-minted banner at the London TV Screenings today, and said the first project will be an LGBTQ+ dating podcast called It Started With a Kiss.<\/p>\n

Studio 55 will be led by Will Scougal, ITV Studios\u2019 newly appointed EVP of Brand & Commercial Partnerships and a former exec at Snapchat<\/a> and X.<\/a><\/p>\n

ITV Studios said its activities will be two-fold. It will match brands, marketing agencies and content creators with ITV Studios\u2019 archive of shows to originate digital-first formats. It will also act as a hub for licensing ITV brands such as Love Island and The Voice<\/a> for consumer products, fan experiences and other commercial activity.<\/p>\n

Scougal said: \u201cIn the modern entertainment ecosystem, our ambition for Studio 55 is…<\/p>\n<\/div>\n

\u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n

\u2018 Some details of this article were extracted from the following source www.imdb.com \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

ITV said it will give brands and creators \u201cunprecedented access\u201d to its IP with a view to creating new and next-generation content under the auspices of a new label, Studio 55. ITV Studios unveiled the newly-minted banner at the London TV Screenings today, and said the first project will be an LGBTQ+ dating podcast called […]<\/p>\n","protected":false},"author":2,"featured_media":2299133,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[25177],"tags":[25538,31714,21751,22556,21993,22860,21912,21738,24141,22205,21913],"class_list":["post-2299132","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-celebrities","tag-actors","tag-actresses","tag-celebrities","tag-directors","tag-films","tag-hollywood","tag-movies","tag-news","tag-stars","tag-television","tag-tv"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2026\/02\/ITV-Studios-Launches-Studio-55-Opens-Up-Library-To.png","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2299132","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=2299132"}],"version-history":[{"count":1,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2299132\/revisions"}],"predecessor-version":[{"id":2299134,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2299132\/revisions\/2299134"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/2299133"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=2299132"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=2299132"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=2299132"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}