![\"play\"](\"https:\/\/www.gannett-cdn.com\/appservices\/universal-web\/universal\/icons\/icon-play-alt-white.svg\"){kind=icon}
<\/div>\n<\/div>\nSee the newly restored Palm Springs Plaza Theatre<\/p>\n
After two years of construction and restoration, the Palm Springs Plaza Theatre is ready to welcome audiences inside.<\/p>\n<\/div>\n<\/div>\n
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Three months after opening, tens of thousands of people have walked through the doors of the Plaza Theatre and millions of dollars in tickets have been sold.<\/p>\n The Plaza Theatre Foundation, a nonprofit which runs the theater on behalf of the city, celebrated 90 days of operation on Monday, March 2.<\/p>\n The much-anticipated renovation of the historic theater has gone better than expected, the foundation said in a news release. With sold-out shows and more customers than expected from out of the region, the foundation says the Plaza Theater has exceeded expectations.<\/p>\n “The shows have been selling out so fast,” said JR Roberts, a former Palm Springs city councilmember and president of the foundation told The Desert Sun. “That\u2019s what\u2019s been surprising us is how much people are craving this in Palm Springs.”<\/p>\n Ever since undergoing a two-year restoration costing $34 million, the Plaza Theatre has hosted 94 performances over 80 days of events. Nearly 46,000 people have attended, generating around $2.9 million in ticket sales.<\/p>\n A majority of the audience has come from outside the Palm Springs area. A total of 66% of guests come from outside the Coachella Valley.<\/p>\n The foundation had initially projected a roughly 50\/50 split between customers who travel to see shows versus locals. They believe visitors are more economically beneficial because in addition to buying tickets, many also eat at restaurants, stay in hotels or both.<\/p>\n “The revenue that the city is generating from this is huge,” Roberts said. “The city is hugely benefiting from this on many levels.”<\/p>\n