{"id":2317212,"date":"2026-03-07T14:48:00","date_gmt":"2026-03-07T14:48:00","guid":{"rendered":"https:\/\/celebrity.land\/en\/?p=2317212"},"modified":"2026-03-07T14:48:00","modified_gmt":"2026-03-07T14:48:00","slug":"how-the-african-screen-industries-are-turning-to-tech-and-each-other-to-adapt-to-market-turbulence-every-fight-is-a-new-fight","status":"publish","type":"post","link":"https:\/\/celebrity.land\/en\/how-the-african-screen-industries-are-turning-to-tech-and-each-other-to-adapt-to-market-turbulence-every-fight-is-a-new-fight\/","title":{"rendered":"How the African Screen Industries Are Turning to Tech \u2014 and Each Other \u2014 to Adapt to Market Turbulence: \u2018Every Fight Is a New Fight\u2019"},"content":{"rendered":"<p><\/p>\n<div role=\"presentation\">As South African film and TV industry workers continued to grapple with the fallout from <a rel=\"nofollow\" target=\"_blank\" class=\"ipc-md-link ipc-md-link--entity\" href=\"https:\/\/www.imdb.com\/company\/co0028557\/\">Canal+<\/a>\u2019s abrupt decision to shutter homegrown streaming service <a rel=\"nofollow\" target=\"_blank\" class=\"ipc-md-link ipc-md-link--entity\" href=\"https:\/\/www.imdb.com\/company\/co0673353\/\">Showmax<\/a> this week, one question seemed to be on the lips of every attendee at the Jbx market in Johannesburg.<\/p>\n<p>What next?<\/p>\n<p>Taken in a vacuum, the news didn\u2019t come as a complete shock. There\u2019d been a sense of foreboding since the French media giant completed its $2 billion takeover of South African pay-tv company <a rel=\"nofollow\" target=\"_blank\" class=\"ipc-md-link ipc-md-link--entity\" href=\"https:\/\/www.imdb.com\/company\/co1053570\/\">MultiChoice<\/a> last year, with the company mum on its post-merger plans and suspicion rampant that cost-cutting measures were in the cards.<\/p>\n<p>Showmax, a loss-making streamer that was a direct competitor of Canal+\u2019s own SVOD service in Africa, was a logical target. Since relaunching the platform in 2024 with <a rel=\"nofollow\" target=\"_blank\" class=\"ipc-md-link ipc-md-link--entity\" href=\"https:\/\/www.imdb.com\/company\/co0195910\/\">NBCUniversal<\/a>, MultiChoice and its <a rel=\"nofollow\" target=\"_blank\" class=\"ipc-md-link ipc-md-link--entity\" href=\"https:\/\/www.imdb.com\/company\/co0053001\/\">Comcast<\/a> partner poured a combined $309 million in equity funding into Showmax to primarily fuel content creation.<\/p>\n<p>In the end,&#8230;<\/p>\n<\/div>\n<p><em> \u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n<p><em> \u2018 Some details of this article were extracted from the following source www.imdb.com \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>As South African film and TV industry workers continued to grapple with the fallout from Canal+\u2019s abrupt decision to shutter homegrown streaming service Showmax this week, one question seemed to be on the lips of every attendee at the Jbx market in Johannesburg. What next? Taken in a vacuum, the news didn\u2019t come as a [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2317213,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[25177],"tags":[25538,31714,21751,22556,21993,22860,21912,21738,24141,22205,21913],"class_list":["post-2317212","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-celebrities","tag-actors","tag-actresses","tag-celebrities","tag-directors","tag-films","tag-hollywood","tag-movies","tag-news","tag-stars","tag-television","tag-tv"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2026\/03\/How-the-African-Screen-Industries-Are-Turning-to-Tech-\u2014.png","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2317212","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=2317212"}],"version-history":[{"count":1,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2317212\/revisions"}],"predecessor-version":[{"id":2317214,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2317212\/revisions\/2317214"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/2317213"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=2317212"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=2317212"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=2317212"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}