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\n\tHenceforth, Adam Scherr<\/a> will be known as \u201cThe Monster Among Moonshiners<\/em>.\u201d<\/p>\n \n\tThe former WWE Superstar known as Braun Strowman<\/a> is launching a production banner alongside Magilla Entertainment<\/a> (Moonshiners<\/em>,\u00a0Diesel Brothers, Beachfront Bargain Hunt<\/em>), The Hollywood Reporter<\/em> has learned. \n\tThe Meat Castle Media deal marks Magilla\u2019s first talent-led production venture. Scherr and Antonicelli will work with Magilla chief development officer Kevin Duncan, who helped develop and executive produce USA Network\u2019s Everything on the Menu<\/em>, hosted by Scherr. They\u2019ll create new unscripted series and formats, as well as podcasts spanning craft, competition, celebrity interviews and more.<\/p>\n \n\tThe first Meat Castle series is Hands On<\/em>, in which Scherr, a former tradesman and mechanic, tries his hand at a new unique craft in each episode, diving headfirst into the skilled professions that power the American dream. It\u2019s like Dirty Jobs<\/em>, just starring a 6\u20198\u2033 goliath. They\u2019ll also do a competition format set in the world of miniature model making.<\/p>\n \n\t\u201cNick and I couldn\u2019t be more excited to re-team with Kevin, and work with the amazing folks at Magilla, to build a real force in the TV industry that puts talent, groundbreaking ideas and meaningful partnerships at the forefront,\u201d Scherr said in a statement. \u201cMagilla\u2019s track record is second to none and we look forward to working with them to build a great slate of programming.\u201d<\/p>\n \n\tEverything on the Menu<\/em> follows Scherr as he travels the country exploring iconic restaurants, tackling massive culinary challenges and spotlighting the chefs behind each destination. The series was the highest-rated entertainment program (among adults 18-49) in its time slot across all of cable.<\/p>\n \n\t\u201cAdam\u2019s talent, charisma and creativity have led to great success across multiple areas of entertainment,\u201d Matthew Ostrom and Laura Palumbo Johnson, co-founders of Magilla Entertainment, said in a joint statement. \u201cWith Meat Castle Media, we\u2019re working with him and Nick to develop a slate of projects that reflect Adam\u2019s interests and values, and also match his larger-than-life presence and personality. It\u2019s been an exciting start, and we\u2019re eager to bring these first projects to market.\u201d<\/p>\nStrowman<\/s> Scherr and his producing partner Nick Antonicelli will run Meat Castle Media<\/a> in partnership with Magilla.<\/p>\n